I'm Sofia Picornell, a social-first video editor with 4+ years crafting UGC and branded content. I excel at end-to-end editing, meeting tight deadlines, and turning current internet trends into engaging visuals using Adobe Creative Suite. I love collaborating with clients and translating ideas into polished content that performs across platforms. I’m skilled at enhancing audience engagement with motion graphics, color correction, and real-time feedback during live editing sessions. I enjoy transforming raw footage into compelling stories and ensure the final outputs align with brand voices and campaign goals.

Sofia Picornell

I'm Sofia Picornell, a social-first video editor with 4+ years crafting UGC and branded content. I excel at end-to-end editing, meeting tight deadlines, and turning current internet trends into engaging visuals using Adobe Creative Suite. I love collaborating with clients and translating ideas into polished content that performs across platforms. I’m skilled at enhancing audience engagement with motion graphics, color correction, and real-time feedback during live editing sessions. I enjoy transforming raw footage into compelling stories and ensure the final outputs align with brand voices and campaign goals.

Available to hire

I’m Sofia Picornell, a social-first video editor with 4+ years crafting UGC and branded content. I excel at end-to-end editing, meeting tight deadlines, and turning current internet trends into engaging visuals using Adobe Creative Suite. I love collaborating with clients and translating ideas into polished content that performs across platforms.

I’m skilled at enhancing audience engagement with motion graphics, color correction, and real-time feedback during live editing sessions. I enjoy transforming raw footage into compelling stories and ensure the final outputs align with brand voices and campaign goals.

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Work Experience

Social Video Editor at Crispy Chicken Co
January 1, 2025 - March 1, 2026
Edited 200+ short-form videos generating 20M+ cumulative views across client platforms. Balanced multiple projects while ensuring deadlines are consistently met. Performed end-to-end edits and implemented notes from producers and clients. Independently identified moments from a client’s content library to transform into Reels, quote graphics, etc. Enhanced audience engagement through special effects and motion graphics. Manipulated green screen footage including tracking and applying UI. Collaborated with clients in live editing sessions, incorporating real-time feedback to finalize video content.
Junior Social Video Editor at Crispy Chicken Co
September 1, 2022 - January 1, 2025
Supported editors with end-to-end editing tasks for social video campaigns. Assisted with selecting moments from client content libraries and turning them into Reel-ready cuts. Contributed to motion graphics, color adjustments, and QA across multiple platforms under supervision.
Assistant Editor, Premiere Pro at Scratch Creative LA
August 1, 2022 - August 1, 2022
Assisted Post Supervisors and Editors with requests for Thursday Night Football commercial spots (QC files, created slates, compressed files, etc.). Pulled soundbites/b-roll/film clips from NFL footage specific to each spot’s match up. Coordinated bug placement specific to aspect, sponsor, and delivery style.
Assistant Editor, Premiere Pro at Buzzfeed
June 1, 2022 - June 1, 2022
Gained hands-on experience editing with Premiere Pro on a range of branded content. Prepared QC files, cut down source footage, and supported post-production workflows for multiple spots.
Video Editor, Premiere Pro at Am I the A**hole Podcast
January 1, 2022 - May 1, 2022
Assembled and edited audio and video components of full podcast episodes in Premiere Pro. Performed audio mixing and managed simultaneous exports in different aspect ratios for various platforms. Curated content for YouTube and TikTok that had been edited/formatted for platform needs, with @AITA pod on all platforms.

Education

Bachelor of Arts at Emerson College
January 11, 2030 - May 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services