I am a positive, self-motivated marketing professional with 9 years of experience in digital marketing, Google Ads, social media, and SEO. I am a learner for life, always seeking new challenges and aiming to raise the bar once goals are achieved. I specialize in B2B digital marketing across AI, cybersecurity, SaaS, and EdTech, driving lead generation, pipeline growth, and brand positioning. I love crafting engaging content, growing social communities, and turning data into actionable insights to optimize campaigns and ROI.

Sonali Bhushan

I am a positive, self-motivated marketing professional with 9 years of experience in digital marketing, Google Ads, social media, and SEO. I am a learner for life, always seeking new challenges and aiming to raise the bar once goals are achieved. I specialize in B2B digital marketing across AI, cybersecurity, SaaS, and EdTech, driving lead generation, pipeline growth, and brand positioning. I love crafting engaging content, growing social communities, and turning data into actionable insights to optimize campaigns and ROI.

Available to hire
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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Assistant Digital Marketing Manager at EdtechDigit Innovations / USAII / USDSI / USCSI
December 1, 2022 - Present
Lead a digital marketing team and execute the marketing calendar aligned with business goals. Plan and optimize campaigns across Google Ads, LinkedIn, Facebook, and Instagram to drive lead generation and ROI. Oversee SEO and website content optimization; build strategic relationships with clients, academic institutions, and partners; manage AI hackathons, masterclasses, webinars, and events to drive thought leadership and engagement.
Channel Marketing Manager at Williams Commerce / Cloudfy
March 1, 2022 - December 1, 2022
Independently handle the Williams Commerce, Cloudfy, and Un.titled Brand. Manage a four-person digital marketing team. Develop, launch and optimize campaigns across social media and search channels; perform on-page and off-page SEO; create content for SEO and social media; monitor analytics dashboards and report performance to clients.
Digital Marketing Professional at KERTUS
April 1, 2020 - February 1, 2022
Independently handle SMO, SEO and PPC projects; manage social media channels; create content; perform on-page and off-page SEO; manage PPC campaigns; analyze performance and prepare reports.
Digital Marketing Executive at Grydle & Sync Pvt Ltd (Aster Group)
June 1, 2019 - April 1, 2020
Independently manage SEO and SMO projects; handle social media across multiple platforms; create content; implement PPC strategies and analyze campaigns; generate reports on competitor activity.
Social Media Marketing Executive at Virtual Employee Pvt Ltd
April 1, 2018 - December 1, 2018
Develop social media content; audit and analyze social media presence; perform SEO and SMO; manage YouTube channel; create social media digest.
Online Marketing at Sanskriti IT Solutions Pvt Ltd
January 1, 2017 - March 1, 2018
Generate traffic via SEO and social media; plan and execute digital marketing campaigns; manage company social accounts; research and build relationships with new clients; bid on Upwork/Guru/Elance; prepare proposals.
Business Development Executive / Social Media Marketing at Aceicon Information Technology
September 1, 2014 - November 1, 2016
Maintain social media presence; identify new leads and potential markets; develop creative marketing promotions; lead generation via calls, emails, LinkedIn; client follow-up.

Education

Master of Business Administration (MBA) International Marketing & Retail Management at IBMR Gurgaon
January 11, 2030 - February 2, 2026
Bachelor of Business Administration (BBA) at J.I.E.I Greater Noida
January 11, 2030 - February 2, 2026
MBA at IBMR Gurgaon
January 11, 2030 - February 2, 2026
BBA at J.I.E.I Greater Noida
January 11, 2030 - February 2, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Software & Internet, Professional Services, Media & Entertainment, Other