Sophia Dudurych is a marketing strategist with experience in brand strategy, digital marketing, and campaign execution. She currently works as an Account Executive at a Toronto-based marketing agency, where she helps lead the planning and rollout of integrated campaigns across social, digital, TV, and out-of-home for major clients including Canada Life , Give and Go, and Recycle BC. With a background in paid media, content strategy, and strategic marketing & brand development, Sophia combines data-driven insights with creative thinking to develop strategies that strengthen brand positioning and drive measurable growth. She holds an Honours BA in Media, Information, and Technoculture from Western University with a certificate in Digital Communications.

Sophia Dudurych

Sophia Dudurych is a marketing strategist with experience in brand strategy, digital marketing, and campaign execution. She currently works as an Account Executive at a Toronto-based marketing agency, where she helps lead the planning and rollout of integrated campaigns across social, digital, TV, and out-of-home for major clients including Canada Life , Give and Go, and Recycle BC. With a background in paid media, content strategy, and strategic marketing & brand development, Sophia combines data-driven insights with creative thinking to develop strategies that strengthen brand positioning and drive measurable growth. She holds an Honours BA in Media, Information, and Technoculture from Western University with a certificate in Digital Communications.

Available to hire

Sophia Dudurych is a marketing strategist with experience in brand strategy, digital marketing, and campaign execution. She currently works as an Account Executive at a Toronto-based marketing agency, where she helps lead the planning and rollout of integrated campaigns across social, digital, TV, and out-of-home for major clients including Canada Life , Give and Go, and Recycle BC. With a background in paid media, content strategy, and strategic marketing & brand development, Sophia combines data-driven insights with creative thinking to develop strategies that strengthen brand positioning and drive measurable growth. She holds an Honours BA in Media, Information, and Technoculture from Western University with a certificate in Digital Communications.

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Language

English
Fluent
Ukrainian
Fluent
Russian
Fluent
Spanish; Castilian
Beginner

Work Experience

Account Executive at Elemental Agency
April 1, 2025 - Present
Led planning, strategic development, financial forecasting and creative execution for international clients; planned and executed multi-LOB campaigns with budgets exceeding $250M across Social, TV/OLV, OOH, Digital & Print; managed client communications, briefs, media plans, buy approvals, and financial health; conducted market/competitor research to identify growth opportunities; collaborated cross-functionally to deliver integrated campaigns.
Marketing and Branding Coordinator at ArcStone Securities and Investments Corp.
November 1, 2024 - April 1, 2025
Coordinated the transition from Zoho to HubSpot, driving 23% increase in client acquisition via education-focused content and personalization; managed a 600-attendee conference with 26 sponsors and $500K in additional revenue; collaborated with CFO/COO to translate social/digital strategy into fundraising outcomes; produced sales enablement content including pitch decks and investor materials; enhanced website engagement by 47% through conversion-focused pages and SEO-optimized content.
Marketing Coordinator at Iris Modern Greek Restaurant
May 1, 2023 - August 1, 2024
Led social strategy and influencer partnerships to lift conversions by 15% and web traffic by 20%; managed daily operations, content creation, email marketing, and performance optimization across social and digital channels; prepared strategic briefs, media plans, client decks, and production documents; organized promotions/events and vendor collaborations, resulting in increased user engagement by 30%.
SEO Analyst (Intern) at Global Commerce Media GmbH
February 1, 2023 - May 1, 2023
Conducted keyword research and on-page optimization across campaigns to improve search visibility and drive qualified traffic; designed and prototyped user-centric landing pages in Figma to align UX with SEO goals and improve engagement/conversions.
Communications Coordinator (Intern) at TechAllience of Southwestern Ontario
July 1, 2022 - October 1, 2022
Produced wraparound content to support editorial calendar; evaluated social media performance and updated strategies to reflect industry trends, improving overall effectiveness by 35%; negotiated cost-effective vendor placements and managed event logistics to maintain brand visibility and repeat collaborations.

Education

Honours Bachelor of Arts – Media, Information, and Technoculture at The University of Western Ontario
January 1, 2020 - January 1, 2024

Qualifications

Google Analytics Individual Certification
January 11, 2030 - March 14, 2026
Google Ads Display Certification
January 11, 2030 - March 14, 2026
Inside LVMH Creation & Branding
January 11, 2030 - March 14, 2026
SEO Certification
January 11, 2030 - March 14, 2026
Targeting Certification (Meta Platforms)
January 11, 2030 - March 14, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Travel & Hospitality