Available to hire
About Me – Seth Poiley
- Award-winning Motion Designer with 20+ years of experience in broadcast graphics, branded content, and AR storytelling
- Trusted by major networks including ABC News, A+E Networks, and E.W. Scripps to deliver high-impact visuals under deadline
- Expert in After Effects, Premiere Pro, Photoshop, and Illustrator
- Skilled in 2D animation, compositing 3D renders, typography, storyboarding, and editing for broadcast and digital
- Recognized with a Peabody Award and multiple Edward R. Murrow Awards for excellence in visual storytelling
- Strong collaborator who has mentored teams, streamlined workflows, and delivered projects across live TV, digital campaigns, and corporate media
- Known for combining technical precision with clear, engaging storytelling that connects with audiences
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Freelance Motion Graphics & Video Artist (Contract – short terms projects running concurrently to the below) at Estee Lauder Companies
January 1, 2006 - PresentProduced internal training and marketing videos to support cross-department product launches and employee learning initiatives. Designed high-end motion graphics and digital visualizations used in product demos and corporate presentations. Helped develop a recurring video series reinforcing brand messaging and leadership visibility. Collaborated with internal comms and L&D teams to ensure tone, pacing, and accessibility aligned with business objectives.
Motion Graphics Artist (Contract) at E.W. Scripps
August 1, 2024 - September 19, 2025Created custom graphics packages for prime-time news broadcasts, contributing to a consistent and dynamic visual style. Designed visual identity elements for a new regional news program, aligning with brand standards and viewer expectations. Partnered with editorial, tech, and broadcast teams to streamline asset delivery and last-minute graphic changes. Iterated on templates based on feedback from ADs, producers and artists to increase turnaround efficiency without compromising quality.
Motion Graphics Artist (Contract) at A+E Networks / The History Channel
December 1, 2023 - September 19, 2025Produced motion graphics packages and show branding for documentary and series content on the History Channel. Coordinated with producers, editors, and marketing teams to deliver on-brand visual assets for linear and digital distribution. Developed style frames and animated sequences under tight deadlines, ensuring visual consistency across platforms. Received positive feedback from senior creatives for reliability and attention to historical aesthetic detail.
Motion Graphics Artist at ABC News
June 1, 2022 - September 19, 2025Designed daily motion graphics for Good Morning America, maintaining high visual standards under live broadcast pressure. Developed augmented reality and data-driven graphics for complex weather and news segments, improving viewer clarity. Produced hundreds of custom graphics annually, supporting breaking news, explainers, and special events. Mentored junior designers and led onboarding sessions, reducing training time and improving team collaboration; developed a standard practice manual and hands-on training sessions specifically for augmented reality explainer workflows.
Specialist at Apple Inc.
March 1, 2008 - September 19, 2025Part of the original launch team for Apple’s flagship 5th Avenue store, helping establish one of the most iconic retail experiences in the world. Played a key role in high-profile product launches, including the debut of the first iPhone, ensuring customers received expert guidance, setup assistance, and a seamless purchasing experience. Delivered exceptional customer support, guiding thousands of guests through product education, setup, and troubleshooting across macOS and iOS devices. Trained new employees on point-of-sale systems and customer engagement strategies, reinforcing Apple’s brand values through personal interaction.
Education
B.F.A. at Niagara University
January 11, 2030 - September 19, 2025A.S. at Full Sail University
January 11, 2030 - September 19, 2025Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail
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