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Hi there! I’m Fred Ssegaluma, a results-driven Digital Marketing Specialist with 4+ years of hands-on experience driving multi-channel campaigns in the UAE. I excel at turning data into growth, boosting lead generation, and delivering measurable ROI through paid media, analytics, and creative optimization. I’ve planned and executed Google Ads and Meta Ads, managed budgets, built tracking frameworks (GA4, GTM, Meta Pixel), and collaborated with creative and product teams to craft landing pages and content that resonate with target audiences. I’m passionate about continuous learning, sharing insights with clients, and mentoring teams to achieve scalable results.…Hi there! I’m Fred Ssegaluma, a results-driven Digital Marketing Specialist with 4+ years of hands-on experience driving multi-channel campaigns in the UAE. I excel at turning data into growth, boosting lead generation, and delivering measurable ROI through paid media, analytics, and creative optimization. I’ve planned and executed Google Ads and Meta Ads, managed budgets, built tracking frameworks (GA4, GTM, Meta Pixel), and collaborated with creative and product teams to craft landing pages and content that resonate with target audiences. I’m passionate about continuous learning, sharing insights with clients, and mentoring teams to achieve scalable results.

Ssegaluma Fred

Digital Marketer, Growth Marketer, Content Strategist, +1

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Hi there! I’m Fred Ssegaluma, a results-driven Digital Marketing Specialist with 4+ years of hands-on experience driving multi-channel campaigns in the UAE. I excel at turning data into growth, boosting lead generation, and delivering measurable ROI through paid media, analytics, and creative optimization. I’ve planned and executed Google Ads and Meta Ads, managed budgets, built tracking frameworks (GA4, GTM, Meta Pixel), and collaborated with creative and product teams to craft landing pages and content that resonate with target audiences. I’m passionate about continuous learning, sharing insights with clients, and mentoring teams to achieve scalable results.…Hi there! I’m Fred Ssegaluma, a results-driven Digital Marketing Specialist with 4+ years of hands-on experience driving multi-channel campaigns in the UAE. I excel at turning data into growth, boosting lead generation, and delivering measurable ROI through paid media, analytics, and creative optimization. I’ve planned and executed Google Ads and Meta Ads, managed budgets, built tracking frameworks (GA4, GTM, Meta Pixel), and collaborated with creative and product teams to craft landing pages and content that resonate with target audiences. I’m passionate about continuous learning, sharing insights with clients, and mentoring teams to achieve scalable results.

Available to hire

Hi there! I’m Fred Ssegaluma, a results-driven Digital Marketing Specialist with 4+ years of hands-on experience driving multi-channel campaigns in the UAE. I excel at turning data into growth, boosting lead generation, and delivering measurable ROI through paid media, analytics, and creative optimization.

I’ve planned and executed Google Ads and Meta Ads, managed budgets, built tracking frameworks (GA4, GTM, Meta Pixel), and collaborated with creative and product teams to craft landing pages and content that resonate with target audiences. I’m passionate about continuous learning, sharing insights with clients, and mentoring teams to achieve scalable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Work Experience

Digital Marketing Specialist at Bitxel Marketing

January 1, 2023 - Present

Led end-to-end Google Ads and Meta Ads campaigns to boost client lead generation and acquisition. Optimized multi-channel budgets through targeted audience segmentation, continuous strategic bidding, and A/B testing. Engineered technical tracking frameworks using Google Tag Manager, GA4, and Meta Pixel to ensure accurate conversion attribution. Analyzed CTR, CPC, CPA, and ROAS to eliminate bottlenecks and increase overall ad efficiency. Collaborated across teams to align creative assets, digital strategies, and landing page designs with client goals. Managed client reporting, delivering comprehensive monthly overviews with data-driven insights and actionable scaling advice.

Digital Marketing Assistant at High Look Ladies' Salon

January 1, 2022 - January 1, 2023

Managed core social media channels (Instagram, Facebook, WhatsApp Business) to sustain brand visibility and reach. Designed promotional graphics and content layouts using Canva to support seasonal salon offers and campaigns. Built and scheduled content calendars to increase online community engagement. Handled digital customer communications, responding promptly to inquiries to improve service and secure bookings. Tracked platform insights to analyze user engagement and inform future content plans.