Head of Social - Europe at MONAT GLOBAL

Leading MONAT GLOBAL's European social presence across multiple markets (UK/Ireland/Poland/Spain/Lithuania/France/Belgium/Germany/Italy/Switzerland). Responsible for strategy, content creation, influencer briefs, and cross-market campaigns; grew follower base and engagement, developed scalable content frameworks, and mentored the European social team.

Social Marketing & Brand Communications Manager at MONAT GLOBAL

Created content, managed influencer outreach, organized events, produced digital social videos, shadowed journalists, conducted interviews, and published articles; supported brand communications and marketing initiatives.

Content & Social Media Executive at MOVE ONLINE RETAIL

Created and posted weekly blogs with themes on aviation, business and driving; managed all social media platforms to attract potential candidates; marketed recruitment services (B2C/B2B); enhanced candidate experience for a recruitment agency.

Social Media Manager (UK) at LOOKFANTASTIC, The Hut Group

Managed UK Lookfantastic social channels; grew Facebook followers from 180k to over 265k; used Google Analytics to track revenue and traffic; provided weekly leadership reports; created influencer briefs and content briefs; managed campaigns and campaigns for global social; supported European market expansion; led paid media strategy and influencer activations.

Social Media Manager at Frederick's Ice Cream Ltd

Oversaw all company social media accounts, developed content and engagement strategies to support brand presence.

Content Creator / Blogger at St George's Shopping Centre Blog

Created monthly blog posts for the shopping centre; ideated content themes and produced posts.