I’m Gitte Robeyns, a Belgian creative designer and strategist with 20+ years shaping design direction for brands across Europe. I specialize in CMF design, soft goods, and branding, taking a holistic approach across lifestyle, mobility, fashion, interior, hospitality, and spatial concepts. Since 2017, I’ve led my studio, studio AAIBAAR in Antwerp, creating durable, meaningful design concepts that resonate and endure. Skilled at simplifying complex processes, spotting trends, and turning them into innovative, commercially viable solutions, I bridge strategy and creativity to deliver concepts that inspire and perform. My work blends international experience in concept design, styling, and brand building with a focus on clarity, structure, and lasting impact.

Gitte Robeyns

I’m Gitte Robeyns, a Belgian creative designer and strategist with 20+ years shaping design direction for brands across Europe. I specialize in CMF design, soft goods, and branding, taking a holistic approach across lifestyle, mobility, fashion, interior, hospitality, and spatial concepts. Since 2017, I’ve led my studio, studio AAIBAAR in Antwerp, creating durable, meaningful design concepts that resonate and endure. Skilled at simplifying complex processes, spotting trends, and turning them into innovative, commercially viable solutions, I bridge strategy and creativity to deliver concepts that inspire and perform. My work blends international experience in concept design, styling, and brand building with a focus on clarity, structure, and lasting impact.

Available to hire

I’m Gitte Robeyns, a Belgian creative designer and strategist with 20+ years shaping design direction for brands across Europe. I specialize in CMF design, soft goods, and branding, taking a holistic approach across lifestyle, mobility, fashion, interior, hospitality, and spatial concepts.

Since 2017, I’ve led my studio, studio AAIBAAR in Antwerp, creating durable, meaningful design concepts that resonate and endure. Skilled at simplifying complex processes, spotting trends, and turning them into innovative, commercially viable solutions, I bridge strategy and creativity to deliver concepts that inspire and perform. My work blends international experience in concept design, styling, and brand building with a focus on clarity, structure, and lasting impact.

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Language

Dutch
Fluent
English
Fluent
German
Advanced
French
Intermediate

Work Experience

Owner at Studio Aaibaar
May 1, 2017 - Present
Design studio; concept design, product styling (CMF design), trend consultancy, branding for lifestyle, mobility, fashion and hospitality projects.
Head of Design & Styling at Mutsy
January 1, 2003 - January 1, 2017
Led design and development of baby strollers and accessories; conducted trend research and developed brand identities; managed design processes and cross-functional collaboration.
Concept & Visual Designer at Think Visual
January 1, 2002 - January 1, 2003
Advertising agency for fashion; delivered concept and visual design for campaigns and brand imagery.

Education

Master of Integral Product Development at UIA Antwerp
January 1, 1996 - January 1, 2001
cum laude
Secondary Education - Latin & Mathematics at Sint-Aloysiusinstituut, Sint-Truiden
January 1, 1989 - January 1, 1996

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail, Travel & Hospitality