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Hi there! I’m Sumedha, a marketing and commercialization professional with 5+ years of experience spanning Fortune 500 FMCG, management consulting, and early-stage digital brands. I was trained at Coca-Cola and have led go-to-market execution for 10+ product launches, turning brand ideas into market-ready campaigns and delivering measurable revenue impact. I thrive in cross-functional settings, love building scalable launch processes, and enjoy translating complex data into clear stories that drive growth. I’m excited to bring my fast ramp-up mindset and hands-on execution to new challenges in product marketing and growth.…Hi there! I’m Sumedha, a marketing and commercialization professional with 5+ years of experience spanning Fortune 500 FMCG, management consulting, and early-stage digital brands. I was trained at Coca-Cola and have led go-to-market execution for 10+ product launches, turning brand ideas into market-ready campaigns and delivering measurable revenue impact. I thrive in cross-functional settings, love building scalable launch processes, and enjoy translating complex data into clear stories that drive growth. I’m excited to bring my fast ramp-up mindset and hands-on execution to new challenges in product marketing and growth.

Sumedha Syam Gundimeda

Marketing Consultant, Product Marketer, Brand Strategist, +2

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Hi there! I’m Sumedha, a marketing and commercialization professional with 5+ years of experience spanning Fortune 500 FMCG, management consulting, and early-stage digital brands. I was trained at Coca-Cola and have led go-to-market execution for 10+ product launches, turning brand ideas into market-ready campaigns and delivering measurable revenue impact. I thrive in cross-functional settings, love building scalable launch processes, and enjoy translating complex data into clear stories that drive growth. I’m excited to bring my fast ramp-up mindset and hands-on execution to new challenges in product marketing and growth.…Hi there! I’m Sumedha, a marketing and commercialization professional with 5+ years of experience spanning Fortune 500 FMCG, management consulting, and early-stage digital brands. I was trained at Coca-Cola and have led go-to-market execution for 10+ product launches, turning brand ideas into market-ready campaigns and delivering measurable revenue impact. I thrive in cross-functional settings, love building scalable launch processes, and enjoy translating complex data into clear stories that drive growth. I’m excited to bring my fast ramp-up mindset and hands-on execution to new challenges in product marketing and growth.

Available to hire

Hi there! I’m Sumedha, a marketing and commercialization professional with 5+ years of experience spanning Fortune 500 FMCG, management consulting, and early-stage digital brands. I was trained at Coca-Cola and have led go-to-market execution for 10+ product launches, turning brand ideas into market-ready campaigns and delivering measurable revenue impact.

I thrive in cross-functional settings, love building scalable launch processes, and enjoy translating complex data into clear stories that drive growth. I’m excited to bring my fast ramp-up mindset and hands-on execution to new challenges in product marketing and growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Consultant at WOWindow Posters

August 1, 2024 - November 1, 2024

Led creator-led digital marketing initiatives across influencer, affiliate, email, and e-commerce channels; owned end-to-end influencer program (30+ creators); analyzed performance across Instagram and TikTok, driving 20K+ cumulative views; launched brand’s first email marketing campaign for 2.2K+ subscribers with 10% CTR; optimized Shopify listings and managed affiliate discount codes to support creator-led conversion.

Associate Marketing Manager | Commercialization at The Coca-Cola Company

April 1, 2023 - December 1, 2023

Led commercialization and go-to-market execution for 10+ new product launches, driving $15M+ regional revenue across India and Southwest Asia; owned quarterly volume and launch forecasting for 10M+ units; designed and rolled out commercialization performance trackers across 11+ bottling partners; served as commercialization process owner for 50+ innovation and launch workstreams.

Management Trainee at The Coca-Cola Company

July 1, 2021 - March 1, 2023

Designed and led development of a retail execution framework across 1,700 hypermarkets; supported national and regional campaigns for Thums Up across 1,600+ restaurants and 4 states; led rural activation programs across 2 states engaging 450K+ consumers and 1M+ product samplings; built ROI models for 50 pilot stores to optimize $2–3M in POSM spend.

Strategy Consultant at Zinnov Management Consulting Pvt. Ltd.

December 1, 2016 - April 1, 2019

Led go-to-market and revenue growth engagements for global clients, including GTM strategy for a $500M+ nascent vertical; projected $200K+ incremental uplift and secured $40K+ in repeat advisory work; developed multi-phase revenue acceleration roadmaps for €150M+ enterprises; recognized with accelerated promotion and Team Excellence Awards for sustained impact.