Hi, I’m Shura Gerasymenko, a brand designer with 12+ years of experience in brand development, creative direction, and scalable identity systems. I combine strategic design thinking with a deep understanding of marketing, positioning, and audience behavior to create visuals that elevate perception and drive growth. I enjoy collaborating with cross-functional teams to translate business goals into cohesive brand experiences across digital and print, delivering measurable results for clients.…

Shura Gerasymenko

Hi, I’m Shura Gerasymenko, a brand designer with 12+ years of experience in brand development, creative direction, and scalable identity systems. I combine strategic design thinking with a deep understanding of marketing, positioning, and audience behavior to create visuals that elevate perception and drive growth. I enjoy collaborating with cross-functional teams to translate business goals into cohesive brand experiences across digital and print, delivering measurable results for clients.…

Available to hire

Hi, I’m Shura Gerasymenko, a brand designer with 12+ years of experience in brand development, creative direction, and scalable identity systems. I combine strategic design thinking with a deep understanding of marketing, positioning, and audience behavior to create visuals that elevate perception and drive growth.

I enjoy collaborating with cross-functional teams to translate business goals into cohesive brand experiences across digital and print, delivering measurable results for clients.

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Language

Ukrainian
Fluent
English
Advanced

Work Experience

Courator at Kyiv Academy of Media Arts
May 1, 2022 - Present
Curates curriculum and visual identity initiatives, collaborating with faculty to develop engaging visuals for academic programs and events. Drives design projects to translate brand goals into consistent identity across print and digital assets.
Freelance Visual Designer at WIX Studio
January 1, 2025 - April 1, 2025
Delivers visual design work for client projects, translating business goals into scalable brand visuals, layouts, and digital assets. Collaborates with cross-functional teams to ensure cohesive brand experiences.
Brand Designer at ozero.design
November 1, 2021 - September 1, 2024
Leads brand design and identity systems for clients, including packaging and digital assets; develops brand guidelines and ensures consistency across channels.
Brand & Packaging Designer at Reynolds&Reyner
November 1, 2019 - February 1, 2021
Created brand identities and packaging design strategies, aligning visual language with brand positioning and consumer insights; produced print-ready assets and scalable design systems.
Graphic Designer at BBDO Ukraine
November 1, 2018 - August 1, 2019
Developed visual concepts and assets for advertising campaigns, ensuring brand standards and high-quality production across print and digital formats.
Brand Designer at Brandon Archibald
December 1, 2016 - October 1, 2018
Designed brand identities and collateral, contributing to brand strategy and visual language development for clients.
Graphic Designer at I T Step Academy
September 1, 2015 - September 1, 2016
Created graphic design assets for marketing and educational materials, ensuring clarity and consistency with brand guidelines.
Graphic Designer at Propaganda
August 1, 2013 - September 1, 2015
Produced graphic design assets for campaigns and publications, supporting art direction and layout.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet