Hi, I’m Syailendra Kresnarta Situmeang, a Social Media Specialist with 3+ years of experience driving viral growth, engagement, and cross-platform visibility. I excel in TikTok and Instagram content strategy, analytics, A/B testing, and content calendars to turn ideas into data-driven campaigns. I’ve consistently scaled audiences to millions by pairing storytelling with creative design and community management. I’m passionate about creating authentic brand experiences, collaborating with teams, and delivering measurable results through compelling short-form content and strategic storytelling.

Syailendra Kresnarta Situmeang

Hi, I’m Syailendra Kresnarta Situmeang, a Social Media Specialist with 3+ years of experience driving viral growth, engagement, and cross-platform visibility. I excel in TikTok and Instagram content strategy, analytics, A/B testing, and content calendars to turn ideas into data-driven campaigns. I’ve consistently scaled audiences to millions by pairing storytelling with creative design and community management. I’m passionate about creating authentic brand experiences, collaborating with teams, and delivering measurable results through compelling short-form content and strategic storytelling.

Available to hire

Hi, I’m Syailendra Kresnarta Situmeang, a Social Media Specialist with 3+ years of experience driving viral growth, engagement, and cross-platform visibility. I excel in TikTok and Instagram content strategy, analytics, A/B testing, and content calendars to turn ideas into data-driven campaigns.

I’ve consistently scaled audiences to millions by pairing storytelling with creative design and community management. I’m passionate about creating authentic brand experiences, collaborating with teams, and delivering measurable results through compelling short-form content and strategic storytelling.

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Language

Indonesian
Advanced
English
Advanced

Work Experience

Social Media Manager at @Michaelgeona (Travel Content Creator)
May 1, 2025 - November 1, 2025
Optimized short-form strategy; Generated 1.1M+ views, 59K+ likes, 6.4K shares in 90 days. Deployed A/B tests improving retention & 10K+ profile visits. Built content calendar increasing organic reach by 200%+.
Content Ambassador at Over the Reality
July 1, 2024 - March 1, 2025
Produced educational content for global Web3 campaigns. Boosted user engagement through community discussions.
Social Media and Community Manager at PT. Block Digital Technology
September 1, 2024 - December 1, 2024
Planned cross-platform strategies strengthening brand authority. Executed engagement initiatives improving retention. Managed account and communities across X.
Social Media Specialist & Graphic Designer at Crypto Block
March 1, 2024 - June 1, 2024
Executed a carousel content on TikTok that generated 665,000+ total views and 21,500+ likes in 3 months. Drove 145,000 unique viewers and converted traffic into 1,000+ profile visits via optimized hooks. Designed high-quality digital assets ensuring strict brand consistency across TikTok.
Visual Identity Designer at Freelance
November 1, 2022 - April 1, 2024
Successfully delivered 6,000 digital assets with 90% client satisfaction. Handled multiple branding projects simultaneously (logos, social media kits) with tight deadlines.
Artist, Social Media and Community Manager at NFT Projects (Sheep On Sunday & Pixsa)
January 1, 2022 - October 1, 2022
Grew community by 2,500+ followers organically in 3 months without paid advertising. Managed Discord communities & executed engagement campaigns to maintain a vibrant ecosystem. Created 198 unique non-generative art pieces that served as the foundation for the project's utility and roadmap.
Graphic Designer at Mulung Fest
December 1, 2024 - December 15, 2024
Led the visual identity creation for a large-scale event, finalizing all social media, advertising, and merchandise assets in a condensed 2-week timeline.
Social Media Manager at Michaelgeona
May 1, 2025 - November 1, 2025
Optimized short-form strategy; generated 1.1M+ views, 59K+ likes, 6.4K shares in 90 days. Deployed A/B tests improving retention and 10K+ profile visits. Built content calendar increasing organic reach by 200%+.
Artist , Social Media and Community Manager at NFT Projects (Sheep On Sunday & Pixsa)
January 1, 2022 - October 1, 2022
Grew community by 2,500+ followers organically in 3 months without paid advertising. Managed Discord communities & executed engagement campaigns to maintain a vibrant ecosystem. Created 198 unique non-generative art pieces that served as the foundation for the project's utility and roadmap.
Graphic Designer at Mulung Fest (Project)
December 1, 2024 - Present
Led the visual identity creation for a large-scale event, finalizing all social media, advertising, and merchandise assets in a condensed 2-week timeline.
Social Media Manager at Michaelgeona (Travel Content Creator)
May 1, 2025 - November 1, 2025
Optimized short-form strategy; Generated 1.1M+ views, 59K+ likes, 6.4K shares in 90 days. Deployed A/B tests improving retention and 10K+ profile visits. Built content calendar increasing organic reach by 200%+.

Education

Bachelor of Electrical Engineering at Universitas Negeri Surabaya
August 1, 2019 - March 1, 2024
Bachelor of Electrical Engineering at Universitas Negeri Surabaya
August 1, 2019 - March 1, 2024
Bachelor of Electrical Engineering at Universitas Negeri Surabaya
August 1, 2019 - March 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality, Education, Retail