Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

My journey as a video editor has taken me across multiple formats of storytelling ; from the pulse of music channels to the depth of documentaries and TV series, the punch of TV commercials and on-air promos, and the fast pace of social media. Each step has sharpened my craft, giving me a unique blend of creative vision and technical precision. I first started out with music channels, where I learned the art of pacing, rhythm, and syncing visuals to sound. From there, I moved into documentaries, diving into long-form storytelling and shaping narratives that connect with audiences on a deeper, more emotional level. In TV commercial advertising and on-air promotions, I mastered the challenge of grabbing attention in seconds by creating bold, impactful edits designed to stand out in highly competitive broadcast and brand-driven environments. My work has included editing commercials and campaigns for brands such as Sentosa, OCBC and Apple, where I balanced creativity with strategy to ensure every frame aligned with campaign objectives while captivating the viewer. Today, much of my work centers on social media content, where I craft stories tailored for digital-first audiences. From vertical videos for TikTok and Instagram Reels to YouTube campaigns, I’ve developed content for brands like SGE by building engagement and adapting seamlessly across platforms. What ties all of this together is my passion for storytelling through editing; taking raw footage and transforming it into content that moves people, sparks conversations, and creates lasting impressions. Whether it’s a 30-second TV spot, a 15-second social ad, or a 30-minute documentary, I bring the same commitment to creativity, precision, and audience connection.…My journey as a video editor has taken me across multiple formats of storytelling ; from the pulse of music channels to the depth of documentaries and TV series, the punch of TV commercials and on-air promos, and the fast pace of social media. Each step has sharpened my craft, giving me a unique blend of creative vision and technical precision. I first started out with music channels, where I learned the art of pacing, rhythm, and syncing visuals to sound. From there, I moved into documentaries, diving into long-form storytelling and shaping narratives that connect with audiences on a deeper, more emotional level. In TV commercial advertising and on-air promotions, I mastered the challenge of grabbing attention in seconds by creating bold, impactful edits designed to stand out in highly competitive broadcast and brand-driven environments. My work has included editing commercials and campaigns for brands such as Sentosa, OCBC and Apple, where I balanced creativity with strategy to ensure every frame aligned with campaign objectives while captivating the viewer. Today, much of my work centers on social media content, where I craft stories tailored for digital-first audiences. From vertical videos for TikTok and Instagram Reels to YouTube campaigns, I’ve developed content for brands like SGE by building engagement and adapting seamlessly across platforms. What ties all of this together is my passion for storytelling through editing; taking raw footage and transforming it into content that moves people, sparks conversations, and creates lasting impressions. Whether it’s a 30-second TV spot, a 15-second social ad, or a 30-minute documentary, I bring the same commitment to creativity, precision, and audience connection.

sylvia lim





My journey as a video editor has taken me across multiple formats of storytelling ; from the pulse of music channels to the depth of documentaries and TV series, the punch of TV commercials and on-air promos, and the fast pace of social media. Each step has sharpened my craft, giving me a unique blend of creative vision and technical precision. I first started out with music channels, where I learned the art of pacing, rhythm, and syncing visuals to sound. From there, I moved into documentaries, diving into long-form storytelling and shaping narratives that connect with audiences on a deeper, more emotional level. In TV commercial advertising and on-air promotions, I mastered the challenge of grabbing attention in seconds by creating bold, impactful edits designed to stand out in highly competitive broadcast and brand-driven environments. My work has included editing commercials and campaigns for brands such as Sentosa, OCBC and Apple, where I balanced creativity with strategy to ensure every frame aligned with campaign objectives while captivating the viewer. Today, much of my work centers on social media content, where I craft stories tailored for digital-first audiences. From vertical videos for TikTok and Instagram Reels to YouTube campaigns, I’ve developed content for brands like SGE by building engagement and adapting seamlessly across platforms. What ties all of this together is my passion for storytelling through editing; taking raw footage and transforming it into content that moves people, sparks conversations, and creates lasting impressions. Whether it’s a 30-second TV spot, a 15-second social ad, or a 30-minute documentary, I bring the same commitment to creativity, precision, and audience connection.…My journey as a video editor has taken me across multiple formats of storytelling ; from the pulse of music channels to the depth of documentaries and TV series, the punch of TV commercials and on-air promos, and the fast pace of social media. Each step has sharpened my craft, giving me a unique blend of creative vision and technical precision. I first started out with music channels, where I learned the art of pacing, rhythm, and syncing visuals to sound. From there, I moved into documentaries, diving into long-form storytelling and shaping narratives that connect with audiences on a deeper, more emotional level. In TV commercial advertising and on-air promotions, I mastered the challenge of grabbing attention in seconds by creating bold, impactful edits designed to stand out in highly competitive broadcast and brand-driven environments. My work has included editing commercials and campaigns for brands such as Sentosa, OCBC and Apple, where I balanced creativity with strategy to ensure every frame aligned with campaign objectives while captivating the viewer. Today, much of my work centers on social media content, where I craft stories tailored for digital-first audiences. From vertical videos for TikTok and Instagram Reels to YouTube campaigns, I’ve developed content for brands like SGE by building engagement and adapting seamlessly across platforms. What ties all of this together is my passion for storytelling through editing; taking raw footage and transforming it into content that moves people, sparks conversations, and creates lasting impressions. Whether it’s a 30-second TV spot, a 15-second social ad, or a 30-minute documentary, I bring the same commitment to creativity, precision, and audience connection.

Available to hire

My journey as a video editor has taken me across multiple formats of storytelling ; from the pulse of music channels to the depth of documentaries and TV series, the punch of TV commercials and on-air promos, and the fast pace of social media. Each step has sharpened my craft, giving me a unique blend of creative vision and technical precision.

I first started out with music channels, where I learned the art of pacing, rhythm, and syncing visuals to sound. From there, I moved into documentaries, diving into long-form storytelling and shaping narratives that connect with audiences on a deeper, more emotional level.

In TV commercial advertising and on-air promotions, I mastered the challenge of grabbing attention in seconds by creating bold, impactful edits designed to stand out in highly competitive broadcast and brand-driven environments. My work has included editing commercials and campaigns for brands such as Sentosa, OCBC and Apple, where I balanced creativity with strategy to ensure every frame aligned with campaign objectives while captivating the viewer.

Today, much of my work centers on social media content, where I craft stories tailored for digital-first audiences. From vertical videos for TikTok and Instagram Reels to YouTube campaigns, I’ve developed content for brands like SGE by building engagement and adapting seamlessly across platforms.

What ties all of this together is my passion for storytelling through editing; taking raw footage and transforming it into content that moves people, sparks conversations, and creates lasting impressions. Whether it’s a 30-second TV spot, a 15-second social ad, or a 30-minute documentary, I bring the same commitment to creativity, precision, and audience connection.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malay

Advanced

Work Experience

Senior Video Editor / Digital Marketing Specialist (Hybrid) at The GOVT

December 1, 2023 - September 8, 2025

Spearheaded post-production and cross-functional collaboration for brand campaigns (including Meta Verse, 360, manifesto videos, case studies, and award-winning content). Led collaboration with creatives, account managers and business directors to improve media planning and deliver results; achieved a 15% increase in brand awareness for key APAC campaigns. Monitored social media performance, identified trends, and applied insights to improve customer satisfaction by ~25%. Implemented efficiency measures in CPM and VTR to reflect new brand look and DC alignment. Developed keyword strategies for organic search, SEO ranking, and drove relevant website traffic.

Lead Video Editor / Hybrid Digital Marketing Specialist at The GOVT (SG)

December 1, 2023 - September 8, 2025

Spearheaded and oversaw post‑teams, crafted narrative through video editing, graphics and sound design for brand campaign videos, MetaVerse, 360 videos, manifesto videos, pitches, case studies, and award-winning content. Led collaborative efforts with creatives, account managers and business directors for media planning, resulting in a 15% increase in Asahi CNY brand awareness. Monitored social media performance, identified trends to trendjack, and leveraged insights to improve customer satisfaction by 25% with 12.8% more mentions for Sentosa. Initiated measures achieving efficiencies in CPM and VTR while communicating the brand refresh look. Developed keyword strategies to optimize organic search, SEO rankings and drive relevant website traffic. Worked with external agencies to optimize paid digital marketing activities and produced insightful campaign reports with actionable next steps.

Lead Video Editor / Creative Producer at The GOVT (SG)

December 1, 2023 - September 8, 2025

Spearheaded post-production work, crafting narratives through video editing, graphics and sound design for brand campaigns, MetaVerse, 360 videos, manifesto videos, pitches, case studies, and award-winning content. Led collaborative efforts with creatives, account managers and business directors for media planning, resulting in increased brand awareness. Monitored social media performance and extracted insights to improve customer satisfaction and engagement. Implemented measurement to improve CPM and VTR, and developed keyword strategies to enhance organic search and drive website traffic; coordinated with external agencies to optimize paid digital marketing activities and produce actionable campaign reports.

Content Strategist / Social Media Manager at Tanjung Rhu Resort (MY)

September 1, 2021 - September 8, 2025

Developed and implemented content strategy; managed social media content calendar; conceived and created content for the hotel. Facilitated vendor negotiations and established co-proprietary relationships to secure lucrative deals while maintaining high creative quality. Ensured content supported positive hotel brand image and drove guest engagement.

Content Strategist / Social Media Manager at Tanjung Rhu Resort (Malaysia)

September 1, 2021 - September 8, 2025

Developed content strategy, managed social media content calendar, conceptualized and created content for top-of-mind recall for the hotel. Executed community management and built a positive hotel brand image. Negotiated with vendors to establish co-op relationships and secure lucrative deals. Ensured quality of creativity by measuring aesthetics against effectiveness, contributing to a notable engagement uplift.

Content / Social Media Strategist at Tanjung Rhu Resort (Malaysia)

September 1, 2021 - September 8, 2025

Developed and implemented content strategy, managed and planned social media content calendar, conceptualized and created content for TRR to maximize top-of-mind recall. Executed community management and reputation-building initiatives. Negotiated with vendors to establish co-op relationships and secure lucrative deals for the hotel. Ensured quality of creative output, achieving a 30% increase in engagement.

Lead Video Editor / Producer at We Are Pinwheel (Netflix) (SG)

October 1, 2018 - September 8, 2025

Led end-to-end post-production and co-led production efforts for Netflix titles and brand campaigns across APA C markets. Created innovative concepts to give a local voice to top-tier shows and campaigns, and ensured brand guidelines were followed in all deliverables. Drove packaging and toolkits for vendors and freelancers to maintain high-quality output.

Lead Video Editor / Creative Producer at We Are Pinwheel (Netflix) (SG)

October 1, 2018 - September 8, 2025

Drove daily social media content for Netflix Original Titles and brand campaigns across APAC markets. Co-led post-production and streamlined content production processes. Created innovative concepts to give a local voice for Netflix’s top-priority shows in APAC, leveraging local talent. Refined and implemented the brand toolkit to align with Brand & Marketing Guidelines for vendors and freelancers.

Lead Video Editor / Creative Producer at We Are Pinwheel (Netflix) (SG)

October 1, 2018 - September 8, 2025

Generated social media content daily for Netflix’s Original Titles across APA C markets. Co-led post-production and streamlined content production processes. Created innovative concepts to give a local voice to Netflix’s top-priority shows and developed brand toolkits for vendors.

Senior Video Editor / Creative Producer at NBC Universal (SG)

May 1, 2017 - September 8, 2025

Created on-air promos for linear TV and digital content for NBCU channels. Worked closely with the Ad Sales team to craft brand videos and manifests for clients such as Zalo, San Tan, and others across APAC markets. Led format planning for multi-platform campaigns including E! and other networks, coordinating with celebrity assets and on-air promotions.

Senior Video Editor / Creative Producer at NBCU (SG)

May 1, 2017 - September 8, 2025

Created on-air promos for NBCU’s linear and digital content across channels such as Diva, Universal Channel, Syfy and E!. Worked closely with AdSales to craft brand videos and on-air promos. Led format development for programs and produced promotional content featuring high-profile talent.

Senior Video Editor / Creative Producer at NBCU (SG)

May 1, 2017 - September 8, 2025

Created and edited on-air promos for linear TV and digital content across YouTube channels to promote NBCU brands. Collaborated with Ad Sales to produce brand videos and manifestos for clients, and set formats for 30-minute programs. Led production for events and high-profile talent coverage, delivering on-air assets and related graphics.