Available to hire
Hi, I’m Tri Andre Mahadika Putra, a Digital Marketing professional based in Jakarta, Indonesia. I bring over 4 years of experience in content operations and trust & safety at TikTok, where I applied data-driven insights to design, execute, and optimize campaigns that resonated with audiences while safeguarding brand integrity.
I excel in paid media, audience growth, and cross-functional collaboration, using tools like Meta, Google, and Mailchimp to turn data into action. I am passionate about measurable impact through conversion optimization, CRM automation, and building growth strategies for brands in the digital space.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Advanced
Work Experience
Content Moderator (Feature) at ByteDance / TikTok
November 1, 2024 - November 1, 2024Managed content quality across multiple TikTok features (accounts, audio, effects, chat), ensuring compliance with global policies and reducing risk of violations by 20%. Conducted data-driven content analysis to identify trends and improve review efficiency, aligning user engagement strategies with business goals. Collaborated with Policy and Operations teams to expedite handling of high-risk content, improving turnaround time by 25%. Led rotating PIC operations, optimizing workflow and fostering team collaboration to maintain 98% on-time delivery performance.
Content Community Management Specialist at ByteDance / TikTok
December 1, 2023 - December 1, 2023Oversaw user-generated content quality, maintaining platform trust and engagement for millions of active users. Designed and refined moderation guidelines that reduced incident recurrence by 30% and improved review accuracy. Partnered with cross-functional teams to ensure consistency in policy application, enhancing operational alignment across global markets.
Internship Development Officer at PT Metrocom Global Solusi
September 1, 2018 - September 1, 2018Conducted usability testing and user research, increasing UI satisfaction by 25%.
Capstone Project – Digital Marketing at Neoedukasi UMKM
May 1, 2025 - May 1, 2025Led digital campaign strategy and execution for local SME. Increased brand awareness by 10% within 2 weeks through Meta Ads, Google Ads, and SEO-driven initiatives. Designed campaign decks, content calendars, and CRM automation via Mailchimp.
Co-Founder, PR & Teaching at Sakola Alam Harau
January 1, 2021 - January 1, 2021Increased community engagement by 40% and participation by 30% through social initiatives.
Accomodation Staff at Federasi Petanque Indonesia Payakumbuh
January 1, 2022 - November 20, 2025Improved logistics readiness by 20% through systematic tracking.
Volunteer at Aku Pintar by IFL
January 1, 2019 - January 1, 2019Enhanced student engagement and learning outcomes through customized mentoring.
Education
Bachelor's Degree in Information Systems at University of Brawijaya
September 14, 2015 - August 1, 2019Fullstack Digital Marketing Bootcamp at Belajarlagi
February 24, 2025 - April 26, 2025Fullstack Data Analysis Bootcamp at MySkill Academy
May 22, 2024 - July 5, 2024SEO Certification at Habiskerja.com
April 6, 2024 - May 20, 2024Qualifications
SEO Certification
April 6, 2024 - May 20, 2024Industry Experience
Software & Internet, Media & Entertainment, Education, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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