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I am a Social Media Specialist with 3+ years of experience in content creation, video editing, and marketing strategy, supporting companies in gastronomy, coffee, wine, glasswork, and beauty clinic industries. I specialize in social media management, content strategy, and video editing, with experience creating content for ads, optimizing hashtags, managing communities, and positioning brands. I enjoy developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.…I am a Social Media Specialist with 3+ years of experience in content creation, video editing, and marketing strategy, supporting companies in gastronomy, coffee, wine, glasswork, and beauty clinic industries. I specialize in social media management, content strategy, and video editing, with experience creating content for ads, optimizing hashtags, managing communities, and positioning brands. I enjoy developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.

Tatiane Babel

Content Creator, Video Editor, Content Strategist, +4

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I am a Social Media Specialist with 3+ years of experience in content creation, video editing, and marketing strategy, supporting companies in gastronomy, coffee, wine, glasswork, and beauty clinic industries. I specialize in social media management, content strategy, and video editing, with experience creating content for ads, optimizing hashtags, managing communities, and positioning brands. I enjoy developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.…I am a Social Media Specialist with 3+ years of experience in content creation, video editing, and marketing strategy, supporting companies in gastronomy, coffee, wine, glasswork, and beauty clinic industries. I specialize in social media management, content strategy, and video editing, with experience creating content for ads, optimizing hashtags, managing communities, and positioning brands. I enjoy developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.

Available to hire

I am a Social Media Specialist with 3+ years of experience in content creation, video editing, and marketing strategy, supporting companies in gastronomy, coffee, wine, glasswork, and beauty clinic industries.

I specialize in social media management, content strategy, and video editing, with experience creating content for ads, optimizing hashtags, managing communities, and positioning brands. I enjoy developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Intermediate

Work Experience

Social Media Specialist (Freelancer) at Wine & Coffee LTDA - Brazil

June 1, 2022 - November 19, 2025

Managed brand visual identity across multiple social media platforms, ensuring consistent representation and improved audience recognition. Created engaging content for social media, including posts, videos, and event-specific content, as well as content for paid traffic campaigns to drive engagement, leads, and sales. Tracked KPIs (reach, engagement, traffic) and prepared monthly reports with insights and recommendations for campaign improvement. Developed a franchise marketing strategy that directly contributed to the sale of a franchise unit.

Volunteer Social Media Strategy at Cyan Bold Design for Design for Good

April 1, 2022 - April 1, 2022

Supported the BGC Okanagan team in promoting their event and increasing attendance by implementing social media strategies. Created engaging posts and content to attract participants, contributing to the success of this initiative supporting children. Planned social media content to support the event. Created posts with captions tailored for the event to increase audience engagement. Developed strategies to attract influencers and maximize promotional reach for the event.

Partnerships Manager at AIESEC - Brazil

August 1, 2022 - August 1, 2022

Built and maintained strategic partnerships with corporates, NGOs, and government organizations to support AIESEC’s exchange programs. Coordinated and executed initiatives and events to enhance organizational visibility and engagement. Developed communications and presentations for stakeholders, promoting programs and partnership opportunities. Conducted market research, analyzed data, and reported insights to optimize partnership strategies.

Social Media Specialist (Freelancer) at Wine & Coffee LTDA

June 1, 2022 - Present

Managed brand visual identity across multiple social media platforms; created engaging content for posts, videos, and event-specific content, as well as material for paid campaigns to drive engagement, leads, and sales; tracked KPIs (reach, engagement, traffic) and prepared monthly reports with insights and recommendations; developed a franchise marketing strategy contributing to the sale of a franchise.

Social Media Strategy (Volunteer) at Cyan Bold Design for Design for Good

April 1, 2022 - April 1, 2022

Supported the BGC Okanagan team in promoting their event by planning social media content, creating event-focused posts, and developing strategies to attract influencers and maximize promotional reach.

Partnerships Manager at AIESEC

February 1, 2022 - August 1, 2022

Built and maintained strategic partnerships with corporates, NGOs, and government organizations to support exchange programs; coordinated initiatives and events to enhance visibility and engagement; developed communications and presentations for stakeholders; conducted market research, analyzed data, and reported insights to optimize partnership strategies.

Social Media Strategy (Volunteer) at Cyan Bold Design for Design for Good

April 1, 2025 - April 1, 2025

Planned and executed social media content to support the event; created event-specific posts and captions to drive attendance and engagement.