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Social Media Specialist with 3 years of experience in content creation, video editing, and marketing strategy, supporting companies in the gastronomy, coffee, wine, glasswork, and beauty clinic industries. Specialized in social media management, content strategy, and video editing. Experienced in creating content for ads, optimizing hashtags, managing communities, and positioning brands. Skilled at developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results. Proficient in utilizing tools such as CapCut, Canva, Google Workspace, Meta Business Suite, Microsoft Office, Monday, Slack, and Discord. I am recognized for being creative and strategic in coming up with content ideas, using insights and analysis to create posts that engage audiences and make an impact. Currently expanding my skill set as a Salesforce Admin, gaining expertise in CRM management, process automation, and data-driven insights to support marketing and business growth.…Social Media Specialist with 3 years of experience in content creation, video editing, and marketing strategy, supporting companies in the gastronomy, coffee, wine, glasswork, and beauty clinic industries. Specialized in social media management, content strategy, and video editing. Experienced in creating content for ads, optimizing hashtags, managing communities, and positioning brands. Skilled at developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results. Proficient in utilizing tools such as CapCut, Canva, Google Workspace, Meta Business Suite, Microsoft Office, Monday, Slack, and Discord. I am recognized for being creative and strategic in coming up with content ideas, using insights and analysis to create posts that engage audiences and make an impact. Currently expanding my skill set as a Salesforce Admin, gaining expertise in CRM management, process automation, and data-driven insights to support marketing and business growth.

Tatiane Babel

Content Creator, Video Editor, Content Strategist, +2

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Social Media Specialist with 3 years of experience in content creation, video editing, and marketing strategy, supporting companies in the gastronomy, coffee, wine, glasswork, and beauty clinic industries. Specialized in social media management, content strategy, and video editing. Experienced in creating content for ads, optimizing hashtags, managing communities, and positioning brands. Skilled at developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results. Proficient in utilizing tools such as CapCut, Canva, Google Workspace, Meta Business Suite, Microsoft Office, Monday, Slack, and Discord. I am recognized for being creative and strategic in coming up with content ideas, using insights and analysis to create posts that engage audiences and make an impact. Currently expanding my skill set as a Salesforce Admin, gaining expertise in CRM management, process automation, and data-driven insights to support marketing and business growth.…Social Media Specialist with 3 years of experience in content creation, video editing, and marketing strategy, supporting companies in the gastronomy, coffee, wine, glasswork, and beauty clinic industries. Specialized in social media management, content strategy, and video editing. Experienced in creating content for ads, optimizing hashtags, managing communities, and positioning brands. Skilled at developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results. Proficient in utilizing tools such as CapCut, Canva, Google Workspace, Meta Business Suite, Microsoft Office, Monday, Slack, and Discord. I am recognized for being creative and strategic in coming up with content ideas, using insights and analysis to create posts that engage audiences and make an impact. Currently expanding my skill set as a Salesforce Admin, gaining expertise in CRM management, process automation, and data-driven insights to support marketing and business growth.

Available to hire

Social Media Specialist with 3 years of experience in content creation, video editing, and marketing strategy, supporting companies in the gastronomy, coffee, wine, glasswork, and beauty clinic industries.

Specialized in social media management, content strategy, and video editing. Experienced in creating content for ads, optimizing hashtags, managing communities, and positioning brands. Skilled at developing marketing strategies, overseeing social media platforms, monitoring performance, and delivering creative solutions that boost engagement and results.

Proficient in utilizing tools such as CapCut, Canva, Google Workspace, Meta Business Suite, Microsoft Office, Monday, Slack, and Discord.

I am recognized for being creative and strategic in coming up with content ideas, using insights and analysis to create posts that engage audiences and make an impact.

Currently expanding my skill set as a Salesforce Admin, gaining expertise in CRM management, process automation, and data-driven insights to support marketing and business growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Intermediate

Work Experience

Social Media Specialist (Freelancer) at Wine & Coffee LTDA - Brazil

June 1, 2022 - November 19, 2025

Managed brand visual identity across multiple social media platforms, ensuring consistent representation and improved audience recognition. Created engaging content for social media, including posts, videos, and event-specific content, as well as content for paid traffic campaigns to drive engagement, leads, and sales. Tracked KPIs (reach, engagement, traffic) and prepared monthly reports with insights and recommendations for campaign improvement. Developed a franchise marketing strategy that directly contributed to the sale of a franchise unit.

Volunteer Social Media Strategy at Cyan Bold Design for Design for Good

April 1, 2022 - April 1, 2022

Supported the BGC Okanagan team in promoting their event and increasing attendance by implementing social media strategies. Created engaging posts and content to attract participants, contributing to the success of this initiative supporting children. Planned social media content to support the event. Created posts with captions tailored for the event to increase audience engagement. Developed strategies to attract influencers and maximize promotional reach for the event.

Partnerships Manager at AIESEC - Brazil

August 1, 2022 - August 1, 2022

Built and maintained strategic partnerships with corporates, NGOs, and government organizations to support AIESEC’s exchange programs. Coordinated and executed initiatives and events to enhance organizational visibility and engagement. Developed communications and presentations for stakeholders, promoting programs and partnership opportunities. Conducted market research, analyzed data, and reported insights to optimize partnership strategies.