For the last 5 years, I’ve been dedicated to helping businesses position themselves professionally through narrative-driven design and naming; which ultimately represents a belief system. My goal is to create and communicate this belief alongside the business I work with. I find joy in blending creativity with strategic thinking to build compelling brand identities.…

Gustavo Braga

For the last 5 years, I’ve been dedicated to helping businesses position themselves professionally through narrative-driven design and naming; which ultimately represents a belief system. My goal is to create and communicate this belief alongside the business I work with. I find joy in blending creativity with strategic thinking to build compelling brand identities.…

Available to hire

For the last 5 years, I’ve been dedicated to helping businesses position themselves professionally through narrative-driven design and naming; which ultimately represents a belief system. My goal is to create and communicate this belief alongside the business I work with. I find joy in blending creativity with strategic thinking to build compelling brand identities.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Advanced
French
Intermediate
Italian
Intermediate

Work Experience

Brand Builder at Giga Pros
December 31, 2024 - October 1, 2025
Led brand identity, visual communication, and positioning strategies for an international tech mentorship company. Designed branding assets, marketing materials, and digital presence to strengthen brand recognition. Mentored developers on personal branding and professional positioning.
Brand Builder at Giga Pros
January 1, 2024 - October 1, 2025
Led brand identity, visual communication, and positioning strategies for an international tech mentorship company. Designed branding assets, marketing materials, and digital presence to strengthen brand recognition. Mentored developers on personal branding and professional positioning.

Education

Certification at Domestika Fundamentals of Memorable Brand Naming
January 1, 2023 - January 1, 2023
Certification at University of London Aligning Business, Brand and Behaviour
January 1, 2022 - January 1, 2022
Certification at Domestika Logo Design: From Concept to Presentation
January 1, 2023 - January 1, 2023
Certification at IE Business School Branding and Customer Experience
January 1, 2020 - January 1, 2020
Certification at IE Business School From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories
January 1, 2020 - January 1, 2020
Certification at IE Business School Brand and Content Marketing
January 1, 2020 - January 1, 2020
Certification at IE Business School Brand Identity and Strategy
January 1, 2020 - January 1, 2020
Fundamentals of Memorable Brand Naming at Domestika
January 1, 2023 - January 1, 2023
Aligning Business, Brand and Behaviour at University of London
January 1, 2022 - January 1, 2022
Logo Design: From Concept to Presentation at Domestika
January 1, 2023 - January 1, 2023
Branding and Customer Experience at IE Business School
January 1, 2020 - January 1, 2020
From Brand to Image at IE Business School
January 1, 2020 - January 1, 2020
Brand and Content Marketing at IE Business School
January 1, 2020 - January 1, 2020
Brand Identity and Strategy at IE Business School
January 1, 2020 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Education, Professional Services, Media & Entertainment
    uniE621 Enkra - Brand Designer
    Enkra is a brand identity project built around the concept of balance, integrity, and long-term growth. Inspired by the idea of "Enkrateia" (self-mastery), the brand reflects discipline, consistency, and trust — essential values for businesses that want to stand firm in the digital landscape. The logo design uses clean geometry and subtle symbolism to convey stability, while the color palette, dominated by shades of green and neutral tones, reinforces the sense of harmony and natural strength. The typography and visual system were developed to ensure clarity and adaptability across digital platforms and physical applications. This identity positions Enkra as a reliable and authoritative presence, helping it stand out in a competitive market while staying true to its core philosophy.…
    uniE621 Nullo - Naming and Brand Design
    Nullo is a naming and branding project created for a sales technology solution designed to simplify and optimize commercial processes. The challenge was to develop a brand identity that feels modern, trustworthy, and innovative — aligning with the digital-first nature of the product. The process started with strategic naming, crafting “Nullo” as a short, memorable word that conveys simplicity and cutting-edge innovation. From there, the visual identity was built to communicate clarity and efficiency: bold typography, a clean color system, and adaptable applications across digital platforms and marketing materials. The result is a brand that positions Nullo as a forward-thinking tool for professionals and businesses looking to scale their sales performance in the digital age.…
    uniE621 Psicóloga Paula Braga
    This project involved creating a refined and professional visual identity for psychologist Paula Braga. The objective was to design a brand that communicates trust, empathy, and sophistication — qualities essential for a practice centered on mental health and human connection. The logo combines clean typography with an elegant monogram, symbolizing balance and clarity. A warm and neutral color palette was chosen to evoke calmness and reliability, while maintaining a modern and professional aesthetic. The identity was applied across business cards, stationery, and digital touchpoints, ensuring a cohesive and welcoming brand presence that reflects Paula Braga’s values and approach.…
    uniE621 Projeto Poliglota - Brand Design
    Poliglota Project is a visual identity created for an educational initiative focused on connecting people through languages. The challenge was to design a brand that conveys clarity, modernity, and trust, while also reflecting cultural diversity and accessibility. The identity was built through a strategic brand design process: research, value definition, visual concept creation, and application across both digital and physical materials. The minimalist symbol represents the union of different voices and perspectives, embodying learning as a bridge between cultures. Colors, typography, and applications were carefully chosen to ensure consistency and flexibility — allowing the brand to communicate professionally and warmly across multiple platforms.…
    uniE621 Kanagawa - Brand Design
    Kanagawa is a bold and contemporary brand identity inspired by Japanese aesthetics and minimalism. The project aimed to create a visual system that communicates strength, precision, and cultural depth, while remaining adaptable for both digital and print applications. The logo design incorporates geometric balance and strong typographic choices, reflecting a sense of modern craftsmanship rooted in tradition. The red and black palette reinforces energy, authority, and contrast, ensuring high visibility and brand recognition. Applications include stationery, editorial layouts, and digital interfaces — all designed to create a cohesive experience that embodies the essence of Kanagawa: powerful, timeless, and unmistakable.…