I'm a strategic and versatile content professional with over a decade of experience crafting compelling, conversion-driven content for B2B, tech, and enterprise clients. I translate complex ideas into clear, engaging narratives that drive brand growth and audience engagement. I specialize in content strategy, SEO, and inbound marketing across blog posts, web copy, email campaigns, white papers, ebooks, and social content. I lead end-to-end content workflows—from discovery to execution—collaborating with marketing, product, and sales teams to align content with business goals. I’m comfortable with CMS platforms like WordPress and HubSpot, and I leverage data to inform decisions and optimize outcomes.

Tonya Cauduro

I'm a strategic and versatile content professional with over a decade of experience crafting compelling, conversion-driven content for B2B, tech, and enterprise clients. I translate complex ideas into clear, engaging narratives that drive brand growth and audience engagement. I specialize in content strategy, SEO, and inbound marketing across blog posts, web copy, email campaigns, white papers, ebooks, and social content. I lead end-to-end content workflows—from discovery to execution—collaborating with marketing, product, and sales teams to align content with business goals. I’m comfortable with CMS platforms like WordPress and HubSpot, and I leverage data to inform decisions and optimize outcomes.

Available to hire

I’m a strategic and versatile content professional with over a decade of experience crafting compelling, conversion-driven content for B2B, tech, and enterprise clients. I translate complex ideas into clear, engaging narratives that drive brand growth and audience engagement.

I specialize in content strategy, SEO, and inbound marketing across blog posts, web copy, email campaigns, white papers, ebooks, and social content. I lead end-to-end content workflows—from discovery to execution—collaborating with marketing, product, and sales teams to align content with business goals. I’m comfortable with CMS platforms like WordPress and HubSpot, and I leverage data to inform decisions and optimize outcomes.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Owner/Freelance Writer at TDC Creative LLC
January 1, 2014 - Present
Deliver end-to-end writing and content strategy services for B2B and tech clients, from discovery to execution. Write high-converting blog posts, website copy, email campaigns, white papers, and ebooks aligned with brand voice and audience needs. Plan and implement SEO-focused content strategies that drive organic traffic and improve keyword rankings. Manage and update client websites, optimizing on-page content for readability, engagement, and search performance. Collaborate with marketing and product teams across industries, including clients like NEC, Humana, and Discover, to align content with business goals. Leverage HubSpot for content automation, lead nurturing workflows, and inbound marketing campaigns; certified in HubSpot Marketing Software.
Executive Assistant to Chief Executive Officer at Twenty-First Digital
January 1, 2025 - September 18, 2025
Build and maintain the company website, managing all content updates, case studies, and on-brand messaging via CMS. Write and schedule social media content for company and CEO on LinkedIn and Instagram, aligning with brand strategy and business goals. Draft client proposals, internal documentation, and HR policies with clarity and consistency in tone and voice. Support content strategy by organizing and maintaining shared templates, sales assets, and marketing materials in Google Drive. Collaborate with the CEO to develop content themes and messaging for outbound communications and sales presentations. Manage HubSpot CRM data hygiene and pipeline tracking to support lead generation and marketing efforts. Coordinate client onboarding, email communications, and follow-up touchpoints to ensure consistent brand experience. Plan and execute company events and CEO travel, supporting brand visibility and relationship-building opportunities.
Owner/Freelance Writer at TDC Creative LLC
January 1, 2014 - Present
Deliver end-to-end writing and content strategy services for B2B and tech clients, from discovery to execution. Write high-converting blog posts, website copy, email campaigns, white papers, and ebooks aligned with brand voice and audience needs. Plan and implement SEO-focused content strategies that drive organic traffic and improve keyword rankings. Manage and update client websites, optimizing on-page content for readability, engagement, and search performance. Collaborate with marketing and product teams across industries, including clients like NEC, Humana, and Discover, to align content with business goals. Leverage HubSpot for content automation, lead nurturing workflows, and inbound marketing campaigns; certified in HubSpot Marketing Software.
Executive Assistant to Chief Executive Officer at Twenty-First Digital
January 1, 2025 - September 18, 2025
Build and maintain the company website, managing all content updates, case studies, and on-brand messaging via CMS. Write and schedule social media content for company and CEO on LinkedIn and Instagram, aligning with brand strategy and business goals. Draft client proposals, internal documentation, and HR policies with clarity and consistency in tone and voice. Support content strategy by organizing and maintaining shared templates, sales assets, and marketing materials in Google Drive. Collaborate with the CEO to develop content themes and messaging for outbound communications and sales presentations. Manage HubSpot CRM data hygiene and pipeline tracking to support lead generation and marketing efforts. Coordinate client onboarding, email communications, and follow-up touchpoints to ensure consistent brand experience. Plan and execute company events and CEO travel, supporting brand visibility and relationship-building opportunities.
Owner/Freelance Writer at TDC Creative LLC
January 1, 2014 - November 17, 2025
Deliver end-to-end writing and content strategy services for B2B and tech clients; write high-converting blog posts, website copy, email campaigns, white papers, and ebooks; plan and implement SEO-focused content strategies; manage and update client websites; collaborate with marketing and product teams including NEC, Humana, and Discover; leverage HubSpot for content automation and inbound marketing campaigns; certified in HubSpot Marketing Software.
Executive Assistant to Chief Executive Officer at Twenty-First Digital
December 31, 2025 - December 31, 2025
Build and maintain the website, manage content updates, case studies, and on-brand messaging via CMS; write and schedule social media content for the company and CEO; draft client proposals and internal documentation; support content strategy and organization of templates and assets; manage HubSpot CRM data hygiene and pipeline; coordinate onboarding and outbound communications; plan events and travel to support brand visibility.

Education

BBA, Business Computer Information Systems at University of North Texas, Denton, TX
January 11, 2030 - September 18, 2025
BBA at University of North Texas
January 11, 2030 - September 18, 2025
BBA in Business Computer Information Systems at University of North Texas, Denton, TX
January 11, 2030 - November 17, 2025

Qualifications

HubSpot Marketing Software Certification
January 11, 2030 - September 18, 2025
HubSpot Sales Hub Certification
January 11, 2030 - September 18, 2025
Salesforce Integration Certification
January 11, 2030 - September 18, 2025
HubSpot Marketing Software Certification
January 11, 2030 - September 18, 2025
HubSpot Sales Hub Certification
January 11, 2030 - September 18, 2025
Salesforce Integration Certification
January 11, 2030 - September 18, 2025
HubSpot Marketing Software Certification
January 11, 2030 - November 17, 2025
HubSpot Sales Hub Certification
January 11, 2030 - November 17, 2025
Salesforce Integration Certification
January 11, 2030 - November 17, 2025

Industry Experience

Software & Internet, Healthcare, Financial Services, Professional Services, Media & Entertainment