Available to hire
Hi, I’m Harriett McFarlane, a seasoned Video Producer and Motion Graphics expert with over 10 years of experience creating multimedia content for education and marketing. I manage video production from concept to delivery and collaborate with cross-functional teams to transform complex ideas into engaging visual narratives.
I’m proficient in Adobe Creative Suite and thrive under tight deadlines, overseeing large-scale projects and rapid-turnaround campaigns. I enjoy developing educational assets in partnership with subject matter experts and building cohesive content ecosystems that educate, inform, and inspire across digital platforms.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Work Experience
Video Editor / Motion Graphics at Aveda | Global Education
January 1, 2021 - PresentPlan and execute video production; edit video (color correction, sound editing, and motion graphics); collaborate with SMEs, designers and writers/editors; capture B-Roll and in-house videos.
Multimedia Designer at Aveda | Global Education
January 1, 2021 - September 25, 2025Produce educational and promotional assets; direct on-camera talent; assist on graphic design projects; adhere to and upgrade brand visual identity.
Media Manager / Video Editor at McFarlane Mfg. Co.
January 1, 2021 - September 25, 2025Assemble videos for TV, web and social platforms; edit and log 4K footage; manage project load and prioritize accordingly.
Videographer at Spectrum Brands, Inc
January 1, 2015 - September 25, 2025Liaise between market leads and rest of team; conceptualize and storyboard for marketing campaigns; set-up and manage in-house productions; lead in post-production.
Video Editor / Motion Graphics at Aveda | Global Education
January 1, 2021 - PresentPlan and execute video production; Edit video (including color correction, sound editing, and creating or adding motion graphics); Collaborated with SMEs, designers and writers/editors; Capture B-Roll and in-house videos
Multimedia Designer at Aveda | Global Education
December 31, 2021 - September 25, 2025Produce educational and promotional assets; Direct on-camera talent; Assist on graphic design projects; Adhere to and upgrade brand visual identity
Video Editor / Media Manager at McFarlane Mfg. Co.
December 31, 2021 - September 25, 2025Assemble videos for TV, web and social platforms; Edit and log 4K footage; Prepare footage for processing; Manage project load and prioritize accordingly
Videographer at Spectrum Brands, Inc
December 31, 2018 - September 25, 2025Liaise between market leads and rest of team; Conceptualize and storyboard for marketing campaigns; Set-up and manage in-house productions; Lead in post-production
Video Editor / Motion Graphics at Aveda | Global Education
January 1, 2021 - PresentPlan and execute video production; edit video (including color correction, sound editing, and creating or adding motion graphics); collaborate with SMEs, designers and writers/editors; capture B-Roll and in-house videos.
Multimedia Designer at Aveda | Global Education
January 1, 2021 - September 25, 2025Produce educational and promotional assets; direct on-camera talent; assist on graphic design projects; adhere to and upgrade brand visual identity.
Media Manager / Video Editor at McFarlane Mfg. Co.
January 1, 2021 - September 25, 2025Assembled videos for TV, web and social platforms; edited and logged 4K footage; prepared footage for processing; managed project load and prioritized accordingly.
Videographer at Spectrum Brands, Inc
January 1, 2018 - September 25, 2025Liaised between market leads and rest of team; conceptualized and storyboarded marketing campaigns; set-up and managed in-house productions; lead in post-production.
Video Editor / Motion Graphics at Aveda
November 1, 2021 - PresentDirected and produced rapid-turnaround multimedia content, collaborating with subject matter experts to develop educational assets. Managed high-volume media workflows and ensured timely delivery while upholding global brand standards. Recorded in-house video and B-roll to support real-time marketing efforts and created engaging educational content experience.
Video Editor at Purple
March 1, 2021 - November 1, 2021Edited and logged high-resolution 4K footage, managed media workflows for a fast-paced production environment. Optimized content for platform-specific formatting, balanced multiple concurrent projects under tight deadlines, and collaborated with marketing stakeholders to support campaign objectives. Organized files and backups to improve editing workflow efficiency.
Videographer / Senior Editor at Spectrum Brands, Inc
April 1, 2018 - March 1, 2021Managed in-house productions, overseeing lighting, audio, camera operation, and on-set direction. Led post-production workflows and ensured timely delivery across digital distribution channels. Liaised between marketing leads and creative teams to storyboard and optimize campaign content; contributed to messaging refinement for audience engagement.
Multimedia Designer at Aveda
May 1, 2015 - April 1, 2018Created educational and promotional multimedia assets supporting global training initiatives. Directed on-camera talent, contributed to evolving brand visual identity across digital and educational platforms, and collaborated across departments to build cohesive content ecosystems that improved user engagement; supported global education initiatives.
Media Manager at McFarlane Mfg. Co.
January 1, 2010 - January 1, 2015Managed media assets and digital content production, coordinating workflows and distribution to support marketing and education initiatives.
Education
MFA Multimedia Design at University of Wisconsin-Stout
January 1, 2006 - January 1, 2011BS Film at Full Sail University
January 1, 2011 - January 1, 2013MFA Multimedia Design at University of Wisconsin-Stout
January 1, 2006 - December 31, 2011BS Film at Full Sail University
January 1, 2011 - December 31, 2013Bachelor of Science in Film at Full Sail University
January 1, 2006 - January 1, 2011Master of Fine Arts in Multimedia Design at University of Wisconsin-Stout
January 1, 2011 - January 1, 2013BS at Full Sail University
January 11, 2030 - January 1, 2013BFA at University of Wisconsin - Stout
January 11, 2030 - January 1, 2011Qualifications
Herb Kohl Scholarship For the Arts
January 11, 2030 - September 25, 2025Course Director Awards - Documentary Filmmaking
January 11, 2030 - September 25, 2025Course Director Awards - Production Design
January 11, 2030 - September 25, 2025Herb Kohl Scholarship For the Arts
January 11, 2030 - September 25, 2025Course Director Awards - Documentary Filmmaking
January 11, 2030 - September 25, 2025Course Director Awards - Production Design
January 11, 2030 - September 25, 2025Herb Kohl Scholarship For the Arts
January 11, 2030 - September 25, 2025Course Director Awards - Documentary Filmmaking
January 11, 2030 - September 25, 2025Course Director Awards - Production Design
January 11, 2030 - September 25, 2025Herb Kohl Scholarship for the Arts
January 11, 2030 - March 3, 2026Course Director Awards - Documentary Filmmaking
January 11, 2030 - March 3, 2026Course Director Awards - Production Design
January 11, 2030 - March 3, 2026Industry Experience
Media & Entertainment, Education, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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