I’m a branding and packaging professional with over 15 years of experience in developing packaging and brand identities. I’ve contributed to the packaging and visual presence of more than 40 brands, including Caladine, JF, and Oilum. My work focuses on creative solutions backed by strong strategy and technical understanding. I collaborate closely with cross-functional teams such as Marketing and Packaging Development to maintain visual consistency and optimize packaging performance—from structure and material strength to impact resistance and long-distance distribution—helping reduce production risks and ensure customer satisfaction.…

TEDDY ANRISETIADI

I’m a branding and packaging professional with over 15 years of experience in developing packaging and brand identities. I’ve contributed to the packaging and visual presence of more than 40 brands, including Caladine, JF, and Oilum. My work focuses on creative solutions backed by strong strategy and technical understanding. I collaborate closely with cross-functional teams such as Marketing and Packaging Development to maintain visual consistency and optimize packaging performance—from structure and material strength to impact resistance and long-distance distribution—helping reduce production risks and ensure customer satisfaction.…

Available to hire

I’m a branding and packaging professional with over 15 years of experience in developing packaging and brand identities. I’ve contributed to the packaging and visual presence of more than 40 brands, including Caladine, JF, and Oilum.
My work focuses on creative solutions backed by strong strategy and technical understanding. I collaborate closely with cross-functional teams such as Marketing and Packaging Development to maintain visual consistency and optimize packaging performance—from structure and material strength to impact resistance and long-distance distribution—helping reduce production risks and ensure customer satisfaction.

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Language

Indonesian
Fluent
English
Intermediate

Work Experience

Creative Section Head at PT Galenium Pharmasia Laboratories
July 14, 2008 - February 3, 2024
My responsibilities cover the entire packaging ecosystem, including making sure all packaging elements are available—from primary packs, labels, and secondary boxes to bundled set packaging, carton boxes (dozen/outer), and flexibles. I also oversee Brand Guidelines and Brand Architecture for product variants, and frequently contribute to the design of ergonomic bottle shapes. I consistently collaborate with the Packaging Development team on these efforts. Additionally, my scope extends to all design needs for both physical and online promotional media, and I have experience developing internal applications with the IT Team to streamline promotional design workflows."
Business Advisor
December 31, 2024 - October 26, 2025
Konsultan bidang branding, strategi pemasaran, dan pengembangan produk.
Senior Supervisor at PT BPRS AlSalaam Amal Salman
February 3, 2025 - December 31, 2025
Designing the corporate identity and brand guidelines, including the master and product logos. This involves managing their implementation across various media, such as letterheads, envelopes, business cards, signage, brochures, and both digital and print materials. A key focus is creating a marketing design system that is both flexible and highly consistent, making it easy to adapt and roll out across any platform.
Graphic Designer
December 31, 2004 - December 31, 2004
Desain grafis dan branding untuk materi komunikasi dan identitas merek.
Art Director
December 31, 2005 - December 31, 2005
Mengarahkan desain visual kemasan, identitas merek, dan materi cetak sesuai konsep klien.
Graphic Design
December 31, 2007 - December 31, 2007
Pekerjaan desain grafis beragam untuk branding perusahaan.
Assistant Manager
December 31, 2017 - December 31, 2017
Asisten manajer bidang desain dan branding; memimpin proyek desain.
Deputy Manager
December 31, 2024 - December 31, 2024
Mempimpin tim desain dan branding untuk kemasan, identitas merek, dan promosi.
Business Advisor
January 1, 2024 - October 28, 2025
Pemberi masukan dan strategi bisnis terkait branding, pemasaran, dan pengembangan produk.
Senior Supervisor
January 1, 2025 - October 28, 2025
Pemegang posisi senior supervisi dalam tim desain dan branding.

Education

S1 at Trisakti University, Faculty of Fine Arts & Design
January 1, 2001 - December 31, 2005
High School at SMA Negeri 1 Bekasi
January 1, 1998 - December 31, 2001
S1 at Trisakti University
January 1, 2001 - December 31, 2005
SMA at SMUN 1 Bekasi
January 1, 1998 - January 1, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Other, Retail, Manufacturing, Financial Services, Healthcare, Consumer Goods, Software & Internet
    uniE621 Glimunos Catchcover
    The solution was the marriage of a box and a catchcover, intended to bulk up the product's appearance on retail shelving. (2011 Project.)…
    uniE621 Solare Soft Tube Packaging Design
    Solare Packaging Design with soft tube. Yesterday was a matter of SPF. So the idea is how to make the sopphisticated SPF came out with simple slight font and let it build the whole character. 2012 Project…

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