I'm Teshlyn Smith, a Graphic Designer and Brand Manager in Raleigh, NC. I create compelling visuals for small businesses, wellness brands, and retail environments, blending creativity with strategic branding to drive growth. My work spans print and digital logos, flyers, social graphics, and promotional campaigns. I pride myself on on-brand deliverables, collaboration, and measurable results like increased inquiries and engagement.

Teshlyn Smith

I'm Teshlyn Smith, a Graphic Designer and Brand Manager in Raleigh, NC. I create compelling visuals for small businesses, wellness brands, and retail environments, blending creativity with strategic branding to drive growth. My work spans print and digital logos, flyers, social graphics, and promotional campaigns. I pride myself on on-brand deliverables, collaboration, and measurable results like increased inquiries and engagement.

Available to hire

I’m Teshlyn Smith, a Graphic Designer and Brand Manager in Raleigh, NC. I create compelling visuals for small businesses, wellness brands, and retail environments, blending creativity with strategic branding to drive growth.

My work spans print and digital logos, flyers, social graphics, and promotional campaigns. I pride myself on on-brand deliverables, collaboration, and measurable results like increased inquiries and engagement.

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Work Experience

Brand Manager at Cannacuts
September 1, 2025 - Present
Designed daily promotional assets—flyers, infographics, and product branding—using Adobe Creative Suite and Canva, lifting customer engagement across digital channels. Created and managed 5+ weekly marketing campaigns across Facebook, Instagram, and Google Ads, monitoring KPIs including engagement rates and click-through rates to optimize performance. Established and maintained cohesive brand standards—typography, color palettes, and messaging—across all digital and print touchpoints, ensuring 100% brand consistency.
Graphic Designer at Luminous Healing Arts
March 1, 2022 - Present
Produced 15+ promotional materials (price sheets, service menus, branded event flyers) in Adobe Creative Suite, contributing to a 25% increase in client inquiries at wellness events. Partnered with ownership to design targeted outreach campaigns for 10+ wellness events, driving a 20% improvement in client retention through strategic visual communication. Created social media graphics and seasonal promotional flyers that generated a 15% uplift in customer engagement, reinforcing brand identity across all platforms.
Manager & Graphic Designer at 3D Innovation
June 1, 2018 - October 1, 2023
Edited and prepared customer photos in Photoshop for high-precision 3D laser engraving, maintaining near-zero error rates across a high-volume order queue. Trained and mentored new staff on Photoshop workflows and quality standards, reducing onboarding time and improving team efficiency. Managed daily operations for a team of 5, overseeing 20+ orders per day and coordinating production timelines to sustain on-time fulfilment.
Digital Media Specialist at Big C Waffles
March 1, 2018 - November 1, 2023
Photographed and post-processed 50+ menu items and restaurant environments in Adobe Photoshop for website and social media use, elevating visual brand standards. Shot and produced short-form promotional videos showcasing daily specials and community events, boosting brand visibility across social platforms. Planned and executed 5 in-store events attracting 200+ customers each, generating high-performing social media content that extended campaign reach organically.

Education

Bachelor of Arts in Communication & Media Studies at Winston Salem State University
August 1, 2013 - June 1, 2018
High School Diploma at South Granville High School
January 1, 2009 - January 1, 2013

Qualifications

Dante Level 1 | 3rd Edition Audinate
January 1, 2026 - January 1, 2029

Industry Experience

Media & Entertainment, Retail, Professional Services