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I'm a data-driven Growth Marketing Analyst with a focus on growth, performance, and conversion optimization. I excel at integrating paid traffic, content strategy, and AI tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies. I thrive in collaborative, cross-functional environments and bring strong execution and communication to every project.…I'm a data-driven Growth Marketing Analyst with a focus on growth, performance, and conversion optimization. I excel at integrating paid traffic, content strategy, and AI tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies. I thrive in collaborative, cross-functional environments and bring strong execution and communication to every project.

Thiago Barbosa

Growth Marketer, Data Scientist, Marketing Analyst, +7

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I'm a data-driven Growth Marketing Analyst with a focus on growth, performance, and conversion optimization. I excel at integrating paid traffic, content strategy, and AI tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies. I thrive in collaborative, cross-functional environments and bring strong execution and communication to every project.…I'm a data-driven Growth Marketing Analyst with a focus on growth, performance, and conversion optimization. I excel at integrating paid traffic, content strategy, and AI tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies. I thrive in collaborative, cross-functional environments and bring strong execution and communication to every project.

Available to hire

Sao Paulo, Brazil

I’m a data-driven Growth Marketing Analyst with a focus on growth, performance, and conversion optimization.

I excel at integrating paid traffic, content strategy, and AI tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies. I thrive in collaborative, cross-functional environments and bring strong execution and communication to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

French

Advanced

Spanish; Castilian

Advanced

German

Beginner

Work Experience

Freelance Growth / Digital Marketing Analyst

July 1, 2020 - Present

Managed data-driven marketing projects focused on growth, performance, and conversion optimization. Designed, executed, and analyzed paid campaigns on Meta Ads and Google Ads, increasing ROI through continuous optimization. Developed and optimized landing pages and creative assets (image & video), improving engagement and lead generation. Applied A/B testing and data analytics to drive funnel performance improvements. Leveraged AI and automation tools to accelerate analysis, content creation, and experimentation, translating data insights into actionable business strategies.

Circus Performer / Artistic Production at Grupo Tholl

July 1, 2013 - June 30, 2022

Performed nationally in circus shows and TV productions, developing strong public engagement and performance skills.

Growth Analyst / Digital Marketing Freelancer at Independent / Freelance

July 1, 2020 - Present

Built and managed acquisition and conversion funnels using landing pages, email automation, CRM, websites, and a private community for a digital education project. Planned and executed paid traffic campaigns (Meta Ads and Google Ads) and local SEO (Google Business Profile) to acquire leads and students. Created and optimized ad creatives, copywriting, and landing pages using A/B testing and analysis of CTR, CPC, and conversion rates. Monitored and analyzed performance through dashboards built in Power BI, Excel, and Python.

Circus Artist at Circus Tholl (Artistic Production Group)

July 1, 2013 - January 1, 2025

Professional performer in a nationally touring artistic company with television appearances. Developed communication, creativity, discipline, teamwork, and high-pressure performance skills - highly transferable to marketing, content creation, and digital projects.