I'm a dynamic video editor and motion graphics artist currently shaping campaigns at 72andSunny. I specialize in telling compelling stories across TikTok, YouTube, broadcast, and experiential channels, delivering tight edits and platform-ready visuals.\n\nI thrive on collaborative, data-informed creativity and leverage AI tools to speed up workflows while keeping the human touch. Whether it's a product launch, event activation, or documentary piece, I aim to move audiences and drive results through clear storytelling and polished production.

Tia Fernandez

I'm a dynamic video editor and motion graphics artist currently shaping campaigns at 72andSunny. I specialize in telling compelling stories across TikTok, YouTube, broadcast, and experiential channels, delivering tight edits and platform-ready visuals.\n\nI thrive on collaborative, data-informed creativity and leverage AI tools to speed up workflows while keeping the human touch. Whether it's a product launch, event activation, or documentary piece, I aim to move audiences and drive results through clear storytelling and polished production.

Available to hire

I’m a dynamic video editor and motion graphics artist currently shaping campaigns at 72andSunny. I specialize in telling compelling stories across TikTok, YouTube, broadcast, and experiential channels, delivering tight edits and platform-ready visuals.\n\nI thrive on collaborative, data-informed creativity and leverage AI tools to speed up workflows while keeping the human touch. Whether it’s a product launch, event activation, or documentary piece, I aim to move audiences and drive results through clear storytelling and polished production.

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Language

English
Fluent

Work Experience

Assistant Editor & Content Creator at 72andSunny
June 1, 2024 - January 1, 2026
Edited and versioned content for TikTok, Meta, YouTube, LinkedIn, broadcast TV, OOH, and digital displays; delivered ~7 assets/week; Owned edits from first cut through final delivery with senior editor sign-off across paid, organic, broadcast, and experiential platforms; Lead motion graphics, animation, and sound design; Collaborated closely with copywriters and account managers to translate strategy into high-performing edits; Trojan - Product Launch (Paid Campaign): Editor, motion designer, and videographer; delivered multi-platform assets including social ads, OOH creative, and case studies; campaign received awards and internal recognition; TheraBreath x Garlic Fest - Event Campaign: Edited Instagram and TikTok ads with multiple cutdowns and hook variations; recognized internally for creative execution; Victim Services Toronto - Documentary: Edited two 7-minute documentary videos with a focus on accessibility and emotional storytelling; screened at a nonprofit gala
Junior Video Editor at Acquire Agency
October 1, 2021 - October 1, 2023
Edited and versioned performance-focused video ads for Facebook, Instagram, and TikTok, creating multiple hooks, formats, and cutdowns to enhance testing effectiveness; Partnered with strategists and account teams to execute data-informed creative for brands including Sheertex, Mejuri, Chef's Plate, and KT by Knix; Collaborated with clients and internal teams to balance speed and precision, ensuring delivery of projects within aggressive production timelines and performance goals; Enhanced post-production workflows through improved file organization, naming conventions, and version control, facilitating scalability and efficiency
Editor & Videographer (Volunteer) at Asian Roots Collective
July 1, 2024 - Present
Lead videographer for Asian Roots Collective’s celebrity basketball tournament, capturing comprehensive event coverage (pre-, during, and post-event) for promotional use. Edited and produced engaging social media content, including event promos and recap videos, to support audience growth and event visibility.

Education

Ontario Graduate Certificate Post Production at Humber College
January 11, 2030 - March 13, 2026
Honours BASc Psychology at University of Guelph-Humber
January 11, 2030 - March 13, 2026
Ontario Graduate Certificate Post Production at Humber College
January 11, 2030 - April 28, 2026
Honours BASc Psychology at University of Guelph-Humber
January 11, 2030 - April 28, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other