lyrical_portrayal
Top 3 Offerings: 1) Creative campaigns and content that drive brand interest and engagement 2) Brand advocate and builder of key partnerships 3) Create experiences that rock; on and offline Strengths: • Ideation,…
About
Top 3 Offerings:
- Creative campaigns and content that drive brand interest and engagement
- Brand advocate and builder of key partnerships
- Create experiences that rock; on and offline
Strengths:
• Ideation, Activation, Adaptability
• Results & Relationship oriented
• Individualized approach - ad hoc
I take a holistic approach to marketing, where all elements work together to achieve a desired outcome. This means understanding the customer journey, creating compelling content and executing campaigns across multiple channels.
My approach remains centered on building authentic relationships with stakeholders, developing a strong brand identity and driving impact. Creativity and innovation, along with an understanding of human psychology, helps me connect companies with customers in meaningful ways that drive real-world results.
With a DJ mentality, she adds tremendous value in brainstorming sessions… spinning up experimental and strategic approaches (messages) with a rhythm designed for a target audience, by first seeking to understand. Excels in innovative environments seeking new opportunities for growth.
Strong business acumen with the heart of an artist. Traci has 10 years of varied marketing experience with premium brands across: hospitality, nonprofit, entertainment and startups. Some recent titles held include: ‘Script Supervisor’ for a TV series, ‘Assistant Director’ and ‘Second Assistant Director’ for a comedy feature film and music consultant, marketing consultant for Live Nation. During the pandemic she helped keep 3 health related start-ups thrive via unique guerilla marketing tactics. Recently, she co-wrote a comedy feature film, built its soundtrack and secured music licenses, as well as produced a commercial for Marine Animal Hospital. Other titles include: radio personality, ghostwriter, songwriter, comedy writer, disability rights advocate, speaker.
- Joined September 2024
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