Available to hire
I am a detail-oriented designer with over 25 years of experience in marketing, graphic design, pattern design/illustration, and packaging design within the home decor and bath & body industries. I ensure designs align with branding guidelines and client goals while delivering impact across products and packaging.
I excel at leading creative teams, developing strategic roadmaps, and collaborating with clients and cross-functional partners to deliver launch-ready designs on schedule. I stay attuned to market trends to keep brands fresh and competitive.
Experience Level
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
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Expert
Language
English
Fluent
Work Experience
Freelance Designer for the Gift & Home Decor Industries at Tammy Repp Designs LLC
January 1, 1999 - PresentCollaborate with giftware and home decor companies to design and execute artwork for consumer products. Develop creative concepts and artwork from start to finish, ensuring client satisfaction and brand alignment. Achieve successful product launches and increased sales through innovative and visually appealing designs. Provide overall creative direction, brand strategy, product development, and art creation.
Creative Director at Stonewall Kitchen Family of Brands | Michel Design Works
December 31, 2023 - July 22, 2025Owned the brand voice and visual direction to maintain and enhance brand image, driving sales in all channels from concept through high-quality products. Developed seasonal collections, original designs, messaging, and imagery to create a consistent style aligned with the brand’s direction across products and packaging. Facilitated timely communication between departments including digital, purchasing, creative, and product development. Researched and presented industry trends to drive design development and brand-exclusive collections. Oversaw an Art Department focused on product development, pattern design, illustration, and packaging design. Created and color corrected digital files and reviewed print proofs. Designed label art as needed.
Senior Art Director at Michel Design Works
December 31, 2019 - July 22, 2025Partnered with Creative Director to create seasonal collections, messaging, and imagery to maintain consistent brand style. Designed for a successful special accounts program that generated millions in extra revenue. Created and color corrected digital files, reviewed printed proofs, and facilitated creative feedback for production designers. Collaborated with product development throughout the design process, including sourcing worldwide and proofing packaging. Developed, managed, and merchandised the flagship retail store.
Freelance Designer at Tammy Repp Designs LLC
January 1, 1999 - PresentCollaborated with giftware and home decor companies to design and execute artwork for consumer products. Developed creative concepts and artwork from start to finish, ensuring client satisfaction and brand alignment. Achieved successful product launches and increased sales through innovative and visually appealing designs. Responsible for overall creative direction, brand strategy, product development, and art creation.
Creative Director at Stonewall Kitchen Family of Brands | Michel Design Works
December 31, 2023 - August 18, 2025Owned the brand voice and visual direction, maintaining and enhancing the brand image and driving sales across all channels from concept through product launch. Developed seasonal collections, original designs, messaging, and imagery to create a consistent brand style for products and packaging. Managed communication between departments including digital, purchasing, creative, and product development. Researched and presented industry trends to drive design development and brand-exclusive collections. Oversaw the Art Department focusing on product development, pattern design/illustration, and packaging across categories. Created and color-corrected digital files and reviewed printed proofs. Designed label art and other marketing materials as needed.
Senior Art Director at Michel Design Works
January 1, 2019 - August 18, 2025Co-created seasonal collections, messaging, and imagery along with the Creative Director to ensure consistent brand style. Designed for an aggressive special accounts program contributing millions in additional revenue. Created and color-corrected digital files and reviewed printed proofs. Facilitated creative feedback to production designers to advance concepts. Collaborated with product development throughout design process including sourcing and packaging proofing. Managed merchandising for the flagship retail store.
Freelance Designer at Tammy Repp Designs LLC
January 1, 1999 - PresentCollaborate with giftware and home decor companies to design and execute artwork for consumer products; develop creative concepts and artwork from start to finish, ensuring client satisfaction and brand alignment; achieve successful product launches and increased sales through innovative and visually appealing designs; overall creative direction, brand strategy, product development and art creation.
Creative Director at Stonewall Kitchen Family of Brands | Michel Design Works
January 1, 2023 - October 10, 2025Own the brand voice and visual direction, which maintains and enhances the brand image, and drives sales in all channels from concept through high-quality products; develop seasonal collections, original designs, messaging, and imagery that create a consistent style to the brand’s direction on all products and packaging; oversee cross-functional communication among digital, purchasing, creative, and product development teams; research and present industry trends that influence design development and brand-exclusive collections; lead an Art Department across multiple product categories; create and color correct digital files and review printed proofs for color and layout; design label art as needed.
Senior Art Director at Michel Design Works
January 1, 2019 - October 10, 2025Collaborated with Creative Director to create seasonal collections, messaging, and imagery that maintained a consistent brand direction; led design for a high-revenue accounts program; created and color corrected digital files and reviewed proofs; mentored production designers and collaborated with product development throughout the design process.
Freelance Designer for the Gift & Home Decor Industries at Tammy Repp Designs LLC
January 1, 1999 - October 27, 2025Collaborate with giftware and home decor companies to design and execute artwork for consumer products; develop concepts from start to finish, ensuring client satisfaction and brand alignment; achieve successful product launches and increased sales through innovative and visually appealing designs; provide overall creative direction, brand strategy, product development and art creation.
Creative Director at Stonewall Kitchen Family of Brands / Michel Design Works
January 1, 2023 - January 1, 2023Own the brand voice and visual direction, maintaining and enhancing the brand image and driving sales in all channels from concept through high-quality products; develop seasonal collections, original designs, messaging, and imagery that create a consistent style; oversee an Art Department that focuses on hard- and soft-line product development, pattern design/illustration, and packaging; provide timely communication between digital, purchasing, creative, and product development teams; research trends to drive design development and brand-exclusive collections; create and color correct digital files and review printed proofs for color and layout; manage design efforts for label art and packaging as needed.
Senior Art Director at Michel Design Works
January 1, 2019 - January 1, 2019Collaborate with Creative Director to create seasonal collections, messaging, and imagery that maintain a consistent brand direction; work on high-volume special accounts program, color-correct digital files, proofing, and assisting production teams; facilitate creative feedback to production designers and support product development through sourcing and packaging review; contribute to merchandising flagship store.
Creative Director at Stonewall Kitchen Family of Brands | Michel Design Works
January 1, 2019 - January 1, 2023Own the brand voice and visual direction, maintain the brand image, and drive sales in all channels from concept through high-quality products. Develop seasonal collections, original designs, messaging, and imagery creating a consistent style across the brand’s direction on all products and packaging. Provide timely communication between relevant departments including digital, purchasing, creative, and product development teams. Research, identify, and present industry trends that drive the direction of design development and brand-exclusive collections. Oversee an Art Department that focuses on both hard- and soft-line product development, pattern design/illustration, and packaging across various gift, décor, and bath and body categories. Create and color correct digital files and review printed proofs for color, layout, etc. Create label art and design for Stonewall Kitchen projects as needed.
Senior Art Director at Michel Design Works
January 1, 2011 - January 1, 2019Along with Creative Director, create seasonal collections, messaging, and imagery that created a consistent style to the brand’s direction. Work in a creative role designing for an aggressive special accounts program of the business for the VP of Sales, which brought millions of extra revenue to our business. Create and color correct digital files and review printed proofs. Assist Creative Director in facilitating creative feedback to production designers to move concepts forward. Work alongside product development team throughout design process, including sourcing worldwide, reviewing and proofing packaging. Develop, manage and successfully merchandise our flagship retail store.
Education
B.A. at PennWest Edinboro
January 1, 1980 - December 31, 1984B.A. in Art/Art Studies at PennWest Edinboro
January 11, 2030 - August 18, 2025Studied towards B.A. in Fine Arts at Shippensburg University
January 11, 2030 - August 18, 2025B.A. in Art/Art Studies at PennWest Edinboro
January 11, 2030 - October 10, 2025Studied towards B.A. in Fine Arts at Shippensburg University
January 11, 2030 - October 10, 2025B.A. in Art/Art Studies at PennWest Edinboro
January 11, 2030 - October 27, 2025Uncompleted B.A. in Fine Arts at Shippensburg University
January 11, 2030 - October 27, 2025B.A. in Art/Art Studies at PennWest Edinboro
January 11, 2030 - May 22, 2026Studied towards B.A. in Fine Arts at Shippensburg University
January 11, 2030 - May 22, 2026Qualifications
Gifts & Decorative Accessories 2022 Vendor of the Year Award
January 1, 2022 - December 31, 2022Gifts & Decorative Accessories Vendor of the Year Award
January 1, 2022 - August 18, 2025Vendor of the Year Award (Gifts & Decorative Accessories)
January 1, 2022 - October 27, 2025Industry Experience
Retail, Consumer Goods, Manufacturing, Professional Services, Media & Entertainment
Experience Level
Expert
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Expert
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