I am a Strategic Visual Communicator specializing in branding and design. I craft purpose-driven visual concepts that connect brands with their audiences combining audience insights, brand storytelling, and intentional design. My work goes beyond aesthetics; I create ideas that communicate, inspire, and sell. I have led branding and identity projects, visual content design, and high-impact pitch decks for leadership and investment. I build visual systems from concept to execution always tailored to each brand’s purpose and audience. I'm recognized for my ability to transform insights into meaningful narratives. My work blends strategic thinking, emotional intelligence, and clear visual direction. At the core of my practice is a passion for understanding and designing with the intention to connect brands and people in a lasting, authentic way.…

Tatiana Taborda Cardenas

I am a Strategic Visual Communicator specializing in branding and design. I craft purpose-driven visual concepts that connect brands with their audiences combining audience insights, brand storytelling, and intentional design. My work goes beyond aesthetics; I create ideas that communicate, inspire, and sell. I have led branding and identity projects, visual content design, and high-impact pitch decks for leadership and investment. I build visual systems from concept to execution always tailored to each brand’s purpose and audience. I'm recognized for my ability to transform insights into meaningful narratives. My work blends strategic thinking, emotional intelligence, and clear visual direction. At the core of my practice is a passion for understanding and designing with the intention to connect brands and people in a lasting, authentic way.…

Available to hire

I am a Strategic Visual Communicator specializing in branding and design. I craft purpose-driven visual concepts that connect brands with their audiences combining audience insights, brand storytelling, and intentional design. My work goes beyond aesthetics; I create ideas that communicate, inspire, and sell.

I have led branding and identity projects, visual content design, and high-impact pitch decks for leadership and investment. I build visual systems from concept to execution always tailored to each brand’s purpose and audience. I’m recognized for my ability to transform insights into meaningful narratives. My work blends strategic thinking, emotional intelligence, and clear visual direction. At the core of my practice is a passion for understanding and designing with the intention to connect brands and people in a lasting, authentic way.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Creative Director at GIN GIN Blue Phoenix | Stem Cell Clinic
June 1, 2025 - October 20, 2025
Designed strategic visual content, including investor pitch decks and lead-generation assets, helping drive growth in the regenerative health sector. Led creative campaigns aligned with business goals and brand positioning. Developed visual concepts from scratch, rooted in market research and audience insights. Repositioned the brand by refining tone, visual direction, and narrative voice. Produced high-impact assets using tools like Adobe Illustrator, Photoshop, and MidJourney. Boosted digital engagement through emotionally driven storytelling and consistent brand identity.
Graphic Designer & Creative Content Director at Kama Love Tantric Chocolate Brand
November 1, 2024 - Present
Directed organic and paid content strategy (Meta Ads), contributing to a +10% sales increase during launch. Managed creative teams to produce emotionally resonant campaigns focused on brand awareness and user acquisition. Built the brand’s full visual and verbal identity: tone of voice, art direction, and brand system. Conducted market research to tailor messaging for the U.S. market with cultural sensitivity. Designed campaign materials and social assets using Photoshop, Illustrator, After Effects, CapCut, and AI tools like MidJourney and Sora. Developed brand storytelling that fostered emotional connection and strengthen engagement.
Creative Director
June 1, 2025 - October 22, 2025
Led branding and identity projects, visual content design, and high-impact pitch decks for leadership and investment. Built visual systems from concept to execution, aligning creative work with brand strategy and business goals.
Graphic Designer & Creative Content Director at Kama Love Tantric Chocolate Brand
November 1, 2024 - Present
Directed organic and paid content strategy (Meta Ads), contributing to a +10% sales increase during launch. Managed creative teams to produce emotionally resonant campaigns focused on brand awareness and user acquisition. Built the brand’s full visual and verbal identity: tone of voice, art direction, and brand system. Conducted market research to tailor messaging for the U.S. market with cultural sensitivity. Designed campaign materials and social assets using Photoshop, Illustrator, After Effects, CapCut, and AI tools like MidJourney and Sora. Developed brand storytelling that fostered emotional connection and strengthened perception and engagement.

Education

B.A. in Graphic Advertising Communication at Universidad de Medellín
January 1, 2019 - October 20, 2025
B.A. in Graphic Advertising Communication at Universidad de Medellín
January 1, 2019 - October 22, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Healthcare, Consumer Goods, Retail
    paper Created with AI: Visuals for Regenerative Health Brands
    A curated collection of AI-generated visuals developed for brands focused on wellness, regenerative health, and biotechnology. graphicdesigner imagescreatedbyAI…
    paper Visual Identity & Commercial Presentation
    This commercial pitch deck was designed to reflect the core DNA of Blue Phoenix — a stem cell clinic that blends advanced science with emotional, human-centered wellness pitchdeck graphicdesigner illustrator pdf…