I'm a digital marketing professional with 10+ years of experience across the full spectrum from paid media to SEO to web development. I run performance campaigns on Google, Amazon, Yandex, Meta, TikTok, LinkedIn, and X, and I'm equally comfortable on the technical side: web design, development, local SEO, and AI-powered search optimization. My background spans industries and client types, which means I adapt fast and skip the learning curve most specialists need. If you're looking for someone who can see the whole picture and execute across channels, that's where I work best.…

Tugce Adal

I'm a digital marketing professional with 10+ years of experience across the full spectrum from paid media to SEO to web development. I run performance campaigns on Google, Amazon, Yandex, Meta, TikTok, LinkedIn, and X, and I'm equally comfortable on the technical side: web design, development, local SEO, and AI-powered search optimization. My background spans industries and client types, which means I adapt fast and skip the learning curve most specialists need. If you're looking for someone who can see the whole picture and execute across channels, that's where I work best.…

Available to hire

I’m a digital marketing professional with 10+ years of experience across the full spectrum from paid media to SEO to web development. I run performance campaigns on Google, Amazon, Yandex, Meta, TikTok, LinkedIn, and X, and I’m equally comfortable on the technical side: web design, development, local SEO, and AI-powered search optimization. My background spans industries and client types, which means I adapt fast and skip the learning curve most specialists need. If you’re looking for someone who can see the whole picture and execute across channels, that’s where I work best.

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Skills

Experience Level

Google Ads
Expert
SEO
Expert
Klaviyo
Expert
Data Visualization
Intermediate
Mailchimp
Intermediate
Zapier
Intermediate

Language

Turkish
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Head of Digital Marketing
February 1, 2019 - April 2, 2024
Led and developed a multidisciplinary digital marketing team. Built full-funnel marketing strategies for key clients. Improved performance workflows and reporting standards. Designed data-driven budgeting and strategic planning frameworks. Oversaw cross-channel SEO, advertising, and analytics operations. Introduced scalable measurement models and unified reporting. Managed daily performance operations across multiple global clients. Led campaign optimization workflows and testing strategies. Conducted in-depth digital audits for new prospects. Coordinated cross-channel campaigns with specialist teams. Enhanced reporting quality and unified performance dashboards. Supported strategic planning for advertising and SEO programs. Evaluated client marketing performance and strategic gaps. Developed tailored digital advertising and SEO roadmaps. Built budget plans aligned with client growth targets. Performed competitive and audience-driven market analyses. Delivered monthly insights with act
Digital Marketing Intern at Poligon Interactive
August 1, 2016 - January 1, 2017
Assisted in digital marketing campaigns, managed social and search campaigns across multiple channels, conducted weekly SEO audits, supported content creation and landing page optimization, and helped with performance reporting and competitor benchmarking.

Education

B.A. Business Administration at Ozyegın University
September 1, 2010 - January 6, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Telecommunications
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