Tully Smyth is a well-known voice in Australia’s digital and media space, recognised for her honest storytelling, sharp writing and relatable on-screen presence. She first rose to fame on Big Brother Australia in 2013 - returning for Channel 7’s Big Brother: All Stars in 2022 - and has since built a diverse career as a writer, content creator, and media personality.
With 15+ years of experience across journalism, PR, advertising and marketing, Tully has written for publications including ELLE Australia, Women’s Health and Mamamia. Her pieces often explore relationships, fertility, identity and mental health - themes that deeply resonate with millennial women.
Tully is the co-host of Self Help(ed), a new podcast with best friend Maggie Kelly. Described as “sisterhood meets self-development,” the show unpacks life’s big questions with humour and heart. It follows her previous hosting roles on Mamamia’s Social Squad and Nova’s Too Much Tully.
A passionate cultural commentator, Tully brings her unique voice to content spanning pop culture, fashion, travel and wellbeing. Her digital audience of over 230K across Instagram & TikTok trust her for content that’s equal parts aspirational and authentic. She’s worked with global brands like Contiki, STA Travel, MCoBeauty, Aperol, and Smirnoff.
Tully is also a skilled digital strategist, with hands-on experience in campaign direction, social media management, influencer partnerships and community building. She combines creativity with data-driven insight, producing content that not only connects but converts. Her understanding of trends and platform mechanics makes her a go-to in the digital space.
She also brings her storytelling talents to the screen - whether that’s red carpet hosting, on-camera interviews or behind-the-scenes branded content. Tully is a confident presenter and interviewer, with natural warmth and relatability that translates across formats.
Off-screen, Tully is a proud ambassador for Dementia Australia. After losing her mum to younger-onset dementia, she’s become a vocal advocate for young carers. She is currently working to build a national support network for young Australians in similar situations and writing her debut memoir - a deeply personal exploration of caregiving, grief, and growth.
From screen to script, podcast to platform, Tully Smyth is a storyteller at heart. Her work blends creativity with lived experience, offering her audience not just content, but connection, care, and community. She continues to show up - honestly, humanly, and with heart - in every space she occupies.
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Every week, I write a column for ELLE Australia. You can read my previous columns here: elle.com.au/author/tully-smyth
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