Hi, I'm Tyler, a Senior Marketing Leader with over 6 years of experience helping eCommerce and tech businesses grow through smart campaigns, automation, and data-driven strategies. I love managing remote teams and optimizing paid marketing channels to deliver real, measurable growth. I specialize in performance marketing across Google, Meta, and Pinterest Ads, and I’m passionate about leveraging automation tools and analytics to scale brands effectively. When I'm not diving into data or leading my team, I enjoy building community-driven brand presences and exploring new ways to increase customer engagement.

Hi, I'm Tyler, a Senior Marketing Leader with over 6 years of experience helping eCommerce and tech businesses grow through smart campaigns, automation, and data-driven strategies. I love managing remote teams and optimizing paid marketing channels to deliver real, measurable growth. I specialize in performance marketing across Google, Meta, and Pinterest Ads, and I’m passionate about leveraging automation tools and analytics to scale brands effectively. When I'm not diving into data or leading my team, I enjoy building community-driven brand presences and exploring new ways to increase customer engagement.

Available to hire

Hi, I’m Tyler, a Senior Marketing Leader with over 6 years of experience helping eCommerce and tech businesses grow through smart campaigns, automation, and data-driven strategies. I love managing remote teams and optimizing paid marketing channels to deliver real, measurable growth.

I specialize in performance marketing across Google, Meta, and Pinterest Ads, and I’m passionate about leveraging automation tools and analytics to scale brands effectively. When I’m not diving into data or leading my team, I enjoy building community-driven brand presences and exploring new ways to increase customer engagement.

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Language

English
Fluent

Work Experience

Senior Marketing Manager at Acorn Digital Strategy
January 1, 2022 - January 1, 2025
Led a six-person remote marketing team, executing full-funnel strategies across Google Ads, Meta Ads, Pinterest Ads, and Email Marketing to scale Shopify brands. Achieved an average 10x ROAS on Google Ads by optimizing ad spend to maximize client revenue. Managed and optimized $25M+ in ad spend across 50-60 clients last year. Developed and customized Looker Studio reports, providing real-time data-driven insights.
Digital Marketing Manager at GoDoggo App
January 1, 2021 - January 1, 2022
Achieved a Top 50 ranking in the App Store's Lifestyle category. Directed creative strategy with the graphics team to design a refreshed UI/UX for the web and app. Scaled user acquisition through influencer marketing, ambassador programs, and partnerships.
Digital Marketing Coordinator at Startemup Marketing Solutions
January 1, 2021 - December 31, 2021
Managed the marketing calendar across social media platforms for consistent brand engagement. Launched and optimized Google Ads campaigns, utilizing SEMrush for keyword research. Strengthened brand presence through community-building initiatives for tech projects.
Digital Marketing Strategist at Nonchalant Media
January 1, 2019 - January 1, 2021
Developed and executed campaign strategies in collaboration with the Creative Director. Drove high-performance Meta Ads campaigns, optimizing budgets and creatives to maximize ROAS. Built automated email workflows in Klaviyo, enhancing customer engagement and conversions.
Senior Marketing Manager at Acorn Digital Strategy
January 1, 2022 - January 1, 2025
Led a six-person remote marketing team, executing full-funnel strategies across Google Ads, Meta Ads, Pinterest Ads, and Email Marketing to scale Shopify brands. Achieved an average 10x ROAS on Google Ads, optimizing ad spend to maximize client revenue. Managed and optimized $25M+ in ad spend across 50-60 clients. Developed and customized Looker Studio reports to provide real-time data-driven insights.
Digital Marketing Manager at GoDoggo App
January 1, 2021 - January 1, 2022
Achieved a Top 50 ranking in the App Store's Lifestyle category. Directed creative strategy with the graphics team to design a refreshed UI/UX for the web and app. Scaled user acquisition through influencer marketing, ambassador programs, and partnerships.
Digital Marketing Coordinator at Startemup Marketing Solutions
January 1, 2021 - December 31, 2021
Managed the marketing calendar across social media platforms for consistent brand engagement. Launched and optimized Google Ads campaigns using SEMrush for keyword research. Strengthened brand presence through community-building initiatives for tech projects.
Digital Marketing Strategist at Nonchalant Media
January 1, 2019 - January 1, 2021
Developed and executed campaign strategies in collaboration with the Creative Director. Drove high-performance Meta Ads campaigns by optimizing budgets and creatives to maximize ROAS. Built automated email workflows in Klaviyo to enhance customer engagement and conversions.
Senior Marketing Manager at Acorn Digital Strategy
January 1, 2025 - July 29, 2025
Led a six-person remote marketing team, executing full-funnel strategies across Google Ads, Meta Ads, Pinterest Ads, and Email Marketing to scale Shopify brands. Achieved an average 10x ROAS on Google Ads, optimizing ad spend to maximize client revenue. Managed and optimized $25M+ in ad spend across 50–60 clients last year. Developed and customized Looker Studio reports, providing real-time data-driven insights.
Digital Marketing Manager at GoDoggo App
January 1, 2022 - July 29, 2025
Achieved a Top 50 ranking in the App Store’s Lifestyle category. Directed creative strategy with the graphics team to design a refreshed UI/UX for the web and app. Scaled user acquisition through influencer marketing, ambassador programs, and partnerships.
Digital Marketing Coordinator at Startemup Marketing Solutions
December 31, 2021 - July 29, 2025
Managed the marketing calendar across social media platforms for consistent brand engagement. Launched and optimized Google Ads campaigns, utilizing SEMrush for keyword research. Strengthened brand presence through community-building initiatives for tech projects.
Digital Marketing Strategist at Nonchalant Media
January 1, 2021 - July 29, 2025
Developed and executed campaign strategies in collaboration with the Creative Director. Drove high-performance Meta Ads campaigns, optimizing budgets and creatives to maximize ROAS. Built automated email workflows in Klaviyo, enhancing customer engagement and conversions.

Education

Business Marketing at Humber College
January 1, 2018 - December 31, 2018
Brand Management at University of London
January 1, 2021 - December 31, 2021
Business Marketing at Humber College
January 1, 2018 - December 31, 2018
Brand Management at University of London
January 1, 2021 - December 31, 2021
Business Marketing at Humber College
January 1, 2018 - December 31, 2018
Brand Management at University of London
January 1, 2021 - December 31, 2021

Qualifications

Google Ads Search Certification
January 1, 2025 - December 31, 2025
Google Analytics Certification
January 1, 2025 - December 31, 2025
AI Shopping Ads Certification
January 1, 2025 - December 31, 2025
Brand Strategy Fundamentals – The Futur
January 1, 2020 - December 31, 2020
Google Ads Search Certification
January 1, 2025 - December 31, 2025
Google Analytics Certification
January 1, 2025 - December 31, 2025
AI Shopping Ads Certification
January 1, 2025 - December 31, 2025
Brand Strategy Fundamentals
January 1, 2020 - December 31, 2020
Google Ads Search Certification
January 1, 2025 - December 31, 2025
Google Analytics Certification
January 1, 2025 - December 31, 2025
AI Shopping Ads Certification
January 1, 2025 - December 31, 2025

Industry Experience

Software & Internet, Retail, Professional Services, Consumer Goods, Media & Entertainment