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I'm a hospitality marketing professional with experience across major hotel brands in Indonesia since 2016. I bring positive energy to the team and adapt quickly to new situations, leading marketing projects that connect with communities, media, and influencers. I pride myself on creativity, collaboration, and driving revenue through digital campaigns and memorable guest experiences. My track record includes managing ads on Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager, as well as initiatives like Drive-Through Weddings and BBQ services to boost weekend revenue. I enjoy partnering with local KOLs and institutions to elevate brand presence and hospitality programs, and I’m excited to continue delivering innovative, results-driven marketing for hotel brands.…I'm a hospitality marketing professional with experience across major hotel brands in Indonesia since 2016. I bring positive energy to the team and adapt quickly to new situations, leading marketing projects that connect with communities, media, and influencers. I pride myself on creativity, collaboration, and driving revenue through digital campaigns and memorable guest experiences. My track record includes managing ads on Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager, as well as initiatives like Drive-Through Weddings and BBQ services to boost weekend revenue. I enjoy partnering with local KOLs and institutions to elevate brand presence and hospitality programs, and I’m excited to continue delivering innovative, results-driven marketing for hotel brands.

Uci Lestyka Putri

Marketing Strategist, Brand Strategist, Content Strategist, +2

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I'm a hospitality marketing professional with experience across major hotel brands in Indonesia since 2016. I bring positive energy to the team and adapt quickly to new situations, leading marketing projects that connect with communities, media, and influencers. I pride myself on creativity, collaboration, and driving revenue through digital campaigns and memorable guest experiences. My track record includes managing ads on Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager, as well as initiatives like Drive-Through Weddings and BBQ services to boost weekend revenue. I enjoy partnering with local KOLs and institutions to elevate brand presence and hospitality programs, and I’m excited to continue delivering innovative, results-driven marketing for hotel brands.…I'm a hospitality marketing professional with experience across major hotel brands in Indonesia since 2016. I bring positive energy to the team and adapt quickly to new situations, leading marketing projects that connect with communities, media, and influencers. I pride myself on creativity, collaboration, and driving revenue through digital campaigns and memorable guest experiences. My track record includes managing ads on Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager, as well as initiatives like Drive-Through Weddings and BBQ services to boost weekend revenue. I enjoy partnering with local KOLs and institutions to elevate brand presence and hospitality programs, and I’m excited to continue delivering innovative, results-driven marketing for hotel brands.

Available to hire

I’m a hospitality marketing professional with experience across major hotel brands in Indonesia since 2016. I bring positive energy to the team and adapt quickly to new situations, leading marketing projects that connect with communities, media, and influencers. I pride myself on creativity, collaboration, and driving revenue through digital campaigns and memorable guest experiences.

My track record includes managing ads on Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager, as well as initiatives like Drive-Through Weddings and BBQ services to boost weekend revenue. I enjoy partnering with local KOLs and institutions to elevate brand presence and hospitality programs, and I’m excited to continue delivering innovative, results-driven marketing for hotel brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Indonesian

Fluent

English

Advanced

Work Experience

Marketing Communication Manager at Mercure Jakarta Gatot Subroto

January 1, 2025 - January 1, 2025

Led digital marketing initiatives and marketing communications for a mid-scale hotel. Implemented media buys and partnerships, optimized campaigns using Meta Ads via Meta Manager, and launched guest-centric initiatives such as a Drive-Thru Wedding and BBQ service to generate revenue. Spearheaded collaboration with local communities to increase weekend engagement and hotel revenue. This role accelerated my digital marketing proficiency and creativity in a dynamic hospitality environment.

Marketing Communication Manager at Mercure Jakarta Gatot Subroto

January 1, 2023 - January 1, 2023

Managed marketing communications for the hotel, focusing on digital campaigns, branding, and guest experience. Drove awareness for leisure tourism programs and implemented campaigns leveraging Meta Ads, and enhanced brand visibility in a competitive market.

Assistant Public Relations Manager at Santika Premier Hayam Wuruk

January 1, 2022 - January 1, 2022

Supported public relations activities, coordinated media relations, and contributed to hospitality communications strategy to boost occupancy and guest engagement.

Marketing Communications Manager at Mercure Jakarta Gatot Subroto

December 31, 2023 - December 31, 2023

Led marketing communications for Mercure Jakarta Gatot Subroto, overseeing digital ad campaigns across Booking Network, Expedia Travel Ads, Meta Search, Trip.com, and Meta Ads via Meta Manager. Initiated weekend revenue initiatives such as a Drive-Through Wedding and BBQ service, and collaborated with media, communities, and influencers to boost brand reach.

Assistant Public Relations Manager at Santika Premiere Hayam Wuruk

December 31, 2022 - December 31, 2022

Supported PR leadership, coordinated media relations, and contributed to community collaboration efforts to enhance occupancy and brand visibility.

Marketing Communications at Swiss-Belhotel Lampung

December 31, 2021 - December 31, 2021

Organized several community collaborations aimed at boosting weekend engagement and revenue; addressed weekend occupancy challenges and advanced digital marketing initiatives.

Marketing Communications at Swiss-Belhotel Pangkalpinang, Bangka

December 31, 2020 - December 31, 2020

Collaborated on initiatives with local government to develop SME programs; supported KOLs for staycation experiences and enhanced brand awareness of leisure offerings.