I’m a web designer and digital illustrator who loves bringing ideas to life through characters, portraits, and story-driven visuals. My work spans advertising campaigns, social media, and printed materials, and I enjoy developing projects like webcomics, stickers, and stationery while exploring visual storytelling across formats. I’m currently pursuing a Bachelor’s in Web Design and Digital Art at Universidad Gestalt de Diseño (2021–2025). I’ve collaborated on campaigns for my university, been selected for Catálogo de Ilustradores Magenta (2023), contributed visuals to a short film shown at Festival de Xalapa y su Cultura (2023), and create original illustrations for national and international clients. I’m always open to new projects and collaborations.

Lorena De la Cruz Méndez

I’m a web designer and digital illustrator who loves bringing ideas to life through characters, portraits, and story-driven visuals. My work spans advertising campaigns, social media, and printed materials, and I enjoy developing projects like webcomics, stickers, and stationery while exploring visual storytelling across formats. I’m currently pursuing a Bachelor’s in Web Design and Digital Art at Universidad Gestalt de Diseño (2021–2025). I’ve collaborated on campaigns for my university, been selected for Catálogo de Ilustradores Magenta (2023), contributed visuals to a short film shown at Festival de Xalapa y su Cultura (2023), and create original illustrations for national and international clients. I’m always open to new projects and collaborations.

Available to hire

I’m a web designer and digital illustrator who loves bringing ideas to life through characters, portraits, and story-driven visuals. My work spans advertising campaigns, social media, and printed materials, and I enjoy developing projects like webcomics, stickers, and stationery while exploring visual storytelling across formats.

I’m currently pursuing a Bachelor’s in Web Design and Digital Art at Universidad Gestalt de Diseño (2021–2025). I’ve collaborated on campaigns for my university, been selected for Catálogo de Ilustradores Magenta (2023), contributed visuals to a short film shown at Festival de Xalapa y su Cultura (2023), and create original illustrations for national and international clients. I’m always open to new projects and collaborations.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Freelance Illustrator at Universidad Gestalt de Diseño
January 1, 2021 - Present
Created illustrations for advertising campaigns across social media, billboards, public transport, and printed materials; developed original webcomics and social media content; produced custom illustrations for national and international clients; designed stickers and merchandising.
Visual Artist / Illustrator at Festival de Xalapa y su Cultura
January 1, 2023 - December 31, 2023
Contributed visuals for a short film presented at the festival.
Selected Illustrator at Catálogo de Ilustradores Magenta
January 1, 2023 - Present
Selected for Catálogo de Ilustradores Magenta (2023).

Education

Web designer and digital artist at Universidad Gestalt de Diseño
August 16, 2021 - July 4, 2025

Qualifications

Bachelor’s Degree in Web Design and Digital Art
January 1, 2021 - January 1, 2025
Catálogo de Ilustradores Magenta
January 1, 2023 - May 25, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Other