Available to hire
Hi, I’m Lakshmisri Sridhar, a results-driven marketing professional with hands-on experience in digital campaigns, social media, content creation, and performance analytics. I excel at multi-channel campaign execution, stakeholder collaboration, and data-driven optimization using Google Analytics, Tableau, Excel, SQL, Python, and a wide range of CMS and automation tools.
I have a track record of boosting engagement, conversions, and brand visibility across startups and corporate environments. I enjoy translating insights into actionable strategies and collaborating with cross-functional teams to deliver impactful campaigns that resonate with diverse audiences.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Hindi
Fluent
French
Beginner
German
Beginner
Work Experience
Digital Communications Intern at Artburst
July 1, 2025 - October 22, 2025Executed social media and email campaigns using Hootsuite and Mailchimp, tracking performance through weekly reports, boosting audience engagement by 18% over 8 weeks. Developed branded graphics, short-form videos, and copy with Canva and Photoshop, ensuring alignment with event themes. Analyzed engagement data via Google Analytics and Meta Business Suite to optimize content strategy, improving reach and efficiency by 10%. Supported on-site activations and event marketing.
Marketing Associate – Podcast & Content at Queen Mary University of London
July 1, 2025 - October 22, 2025Led multi-channel recruitment campaigns across social media, email, and web by coordinating with internal communications teams and using Mailchimp and Hootsuite. Produced, edited, and published video, photography, and podcast content, creating authentic storytelling that resonated with diverse student groups and enhanced brand visibility. Monitored campaign ROI through Google Analytics and native platform insights, generating actionable insights that improved click-through rates. Streamlined campaign workflow by collaborating with stakeholders to ensure timely content delivery and maximize audience reach.
Digital Head and Student Venture Capitalist at Queen Mary University of London
March 1, 2025 - October 22, 2025Led multi-channel campaigns across LinkedIn, Instagram, YouTube, and Facebook, boosting fund visibility and engagement by 10% through targeted content and audience segmentation. Managed a 6-member marketing team to execute partner communications, campaign delivery, and content strategies. Produced data-driven reports on campaign performance using Google Analytics and Excel, optimizing social media strategy and improving engagement metrics.
Digital Transformation Analyst at Lenovo Pvt Ltd
December 1, 2023 - October 22, 2025Designed localized content workflows for APAC & EMEA marketing teams using Excel and SharePoint, improving campaign engagement by 30% across multiple markets. Managed translation, asset quality control, and CMS processes, ensuring global brand consistency and compliance across product launch campaigns. Built performance dashboards in Excel and Tableau, enabling senior stakeholders to monitor KPIs, refine global marketing strategies, and optimize ROI. Collaborated with cross-functional teams to coordinate marketing execution, stakeholder communications, and digital reporting.
Social Media and Content Intern at Laudco Media – Marketing Agency
December 1, 2021 - October 22, 2025Managed client social media campaigns on Instagram, LinkedIn, and YouTube via Hootsuite, improving engagement by 18% through content scheduling, optimization, and audience targeting. Analyzed social media performance using native platform analytics and created weekly reports guiding content strategy and campaign planning. Supported SEO optimization and A/B testing for Google Ads campaigns via SEMrush, increasing ad reach, visibility, and lead conversions. Produced multimedia content, including copy, graphics, and videos, ensuring campaigns aligned with client objectives and growth strategy.
Education
Masters in Marketing – Digital at Queen Mary University of London
January 1, 2025 - October 22, 2025Bachelor of Business Administration & Business Analytics at Mount Carmel College (Autonomous)
January 1, 2020 - January 1, 2023Qualifications
AI Prompting Skills in Marketing
January 1, 2025 - October 22, 2025IELTS – Band 8
January 1, 2022 - October 22, 2025Photography, Post editing, and Lighting
January 1, 2022 - October 22, 2025Brand Management: Aligning Brand, Business, and Behavior
January 1, 2021 - October 22, 2025Industry Experience
Media & Entertainment, Education, Software & Internet, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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