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I am a quality-oriented professional with almost 4 years of experience and proven expertise in campaign management, brand management, and marketing analytics. I have managed multi-million-pound advertising spends across major platforms such as TikTok, Pinterest, Meta, Google Ads, and LinkedIn, delivering tailored campaign strategies for high-profile clients including Warner Brothers, Volkswagen, Chanel, and the British Heart Foundation. I excel in end-to-end campaign execution, financial reconciliation, and ongoing campaign optimization to maximize ROI and reduce CPA. I am proficient in tools such as Prisma, Planit, Microsoft Excel, Google Keyword Planner, CM360, and Google Analytics. My experience spans working collaboratively across teams to develop media plans and social media strategies, staying current with social media trends to improve customer experience, and providing actionable strategic insights in client meetings. I have also developed expertise in paid search, social campaigns, competitor and channel trend analysis, and ensuring compliance with budget allocations and financial best practices.…I am a quality-oriented professional with almost 4 years of experience and proven expertise in campaign management, brand management, and marketing analytics. I have managed multi-million-pound advertising spends across major platforms such as TikTok, Pinterest, Meta, Google Ads, and LinkedIn, delivering tailored campaign strategies for high-profile clients including Warner Brothers, Volkswagen, Chanel, and the British Heart Foundation. I excel in end-to-end campaign execution, financial reconciliation, and ongoing campaign optimization to maximize ROI and reduce CPA. I am proficient in tools such as Prisma, Planit, Microsoft Excel, Google Keyword Planner, CM360, and Google Analytics. My experience spans working collaboratively across teams to develop media plans and social media strategies, staying current with social media trends to improve customer experience, and providing actionable strategic insights in client meetings. I have also developed expertise in paid search, social campaigns, competitor and channel trend analysis, and ensuring compliance with budget allocations and financial best practices.

Amruth Kr

Social Media Manager, Digital Marketer, Marketing Strategist, +2

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I am a quality-oriented professional with almost 4 years of experience and proven expertise in campaign management, brand management, and marketing analytics. I have managed multi-million-pound advertising spends across major platforms such as TikTok, Pinterest, Meta, Google Ads, and LinkedIn, delivering tailored campaign strategies for high-profile clients including Warner Brothers, Volkswagen, Chanel, and the British Heart Foundation. I excel in end-to-end campaign execution, financial reconciliation, and ongoing campaign optimization to maximize ROI and reduce CPA. I am proficient in tools such as Prisma, Planit, Microsoft Excel, Google Keyword Planner, CM360, and Google Analytics. My experience spans working collaboratively across teams to develop media plans and social media strategies, staying current with social media trends to improve customer experience, and providing actionable strategic insights in client meetings. I have also developed expertise in paid search, social campaigns, competitor and channel trend analysis, and ensuring compliance with budget allocations and financial best practices.…I am a quality-oriented professional with almost 4 years of experience and proven expertise in campaign management, brand management, and marketing analytics. I have managed multi-million-pound advertising spends across major platforms such as TikTok, Pinterest, Meta, Google Ads, and LinkedIn, delivering tailored campaign strategies for high-profile clients including Warner Brothers, Volkswagen, Chanel, and the British Heart Foundation. I excel in end-to-end campaign execution, financial reconciliation, and ongoing campaign optimization to maximize ROI and reduce CPA. I am proficient in tools such as Prisma, Planit, Microsoft Excel, Google Keyword Planner, CM360, and Google Analytics. My experience spans working collaboratively across teams to develop media plans and social media strategies, staying current with social media trends to improve customer experience, and providing actionable strategic insights in client meetings. I have also developed expertise in paid search, social campaigns, competitor and channel trend analysis, and ensuring compliance with budget allocations and financial best practices.

Available to hire

I am a quality-oriented professional with almost 4 years of experience and proven expertise in campaign management, brand management, and marketing analytics. I have managed multi-million-pound advertising spends across major platforms such as TikTok, Pinterest, Meta, Google Ads, and LinkedIn, delivering tailored campaign strategies for high-profile clients including Warner Brothers, Volkswagen, Chanel, and the British Heart Foundation. I excel in end-to-end campaign execution, financial reconciliation, and ongoing campaign optimization to maximize ROI and reduce CPA.

I am proficient in tools such as Prisma, Planit, Microsoft Excel, Google Keyword Planner, CM360, and Google Analytics. My experience spans working collaboratively across teams to develop media plans and social media strategies, staying current with social media trends to improve customer experience, and providing actionable strategic insights in client meetings. I have also developed expertise in paid search, social campaigns, competitor and channel trend analysis, and ensuring compliance with budget allocations and financial best practices.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Search & Social Analyst at Omnicom Group

August 1, 2023 - Present

Managed £3M annual ad spend across TikTok, Pinterest, Meta, Google Ads, and LinkedIn, driving measurable business outcomes. Partnered with high-profile clients such as Warner Brothers, Volkswagen, Chanel, and British Heart Foundation, delivering tailored campaign strategies for regional and Europe-wide campaigns. Led campaign setups, media planning, and end-to-end reporting including financial reconciliation, ensuring seamless execution and budget accountability. Delivered ongoing optimizations, SQR analysis, and actionable recommendations to maximize ROI and reduce CPA by reviewing social media audiences and Google Ads keywords for cost efficiency. Resolved finance queries related to campaign costs, ensuring compliance with budget allocations and financial best practices. Conducted weekly and bi-weekly client meetings providing updates, strategic insights and addressing queries to maintain strong client relationships. Developed and presented performance insights through daily, weekly

Social Media & Google Ads Specialist at Dentsu - Merkle DWA - APAC

December 31, 2022 - August 4, 2025

Worked with a strong team to create, implement, and track paid search and social media campaigns across various networks including Google, Facebook, LinkedIn, and Twitter. Managed Lenovo's total social media budget for the Asia Pacific region totaling $900,000 USD. Collaborated with Account Directors and Managers to develop media plans and social media strategies. Stayed current with social media trends to improve customer experience, drive sales, and enhance ongoing customer involvement. Regularly reported on digital marketing and social media performance, key insights, competitor and channel trends, and recommendations for continuous improvement. Competent in using Word, Excel, and PowerPoint to produce reports and presentations for business. Fluent in tools such as Google Analytics, Google Search Console, SEMrush, Google Ads Editor, Adzooma, Datorama, and Bombora.

Digital Marketing Executive

May 31, 2022 - August 4, 2025

Planned and executed all digital marketing campaigns including Google and social media marketing with expertise in Google Ads, Facebook Ads, email marketing, and shopping advertising campaigns for e-commerce. Developed, executed, and optimized cutting-edge digital campaigns from conception to launch. Conducted in-depth keyword and website research, ad grouping, and audience targeting. Proven experience in SEM/Social ads, campaign types, bidding strategies, and optimization techniques. Worked cross-departmentally to align campaign strategies and goals across the organization. Provided ongoing actionable insights into campaign performance to relevant stakeholders. Familiar with relevant metrics such as CPA, CPC, CPM, ARPU, and LTV. Experienced in running growth experiments in a highly structured and organized way. Skilled in analyzing raw data, drawing conclusions, and developing actionable recommendations as needed.

Numerro Digital Marketing Associate

July 31, 2021 - August 4, 2025

Created and implemented effective Facebook and Google Ads campaigns. Researched keywords to aid content teams. Assisted with and eventually took ownership of various paid media efforts including keyword expansion, bid optimization, campaign strategy, ad copy testing, remarketing, and more. Launched and scaled growth marketing campaigns including high intent search campaigns, account-based marketing, prospecting, funnel/nurture optimization, and conversion rate optimization. Analyzed and reported on conversion and journey optimization using online analytics, digital acquisition, customer journeys, A/B testing, and online routes to purchase. Analyzed raw data, drew conclusions, and developed actionable recommendations as needed. Delivered regular reports of campaign results including web analysis and evaluation of KPIs on Facebook. Maintained regular measurement of the ROI of campaigns. Ensured accuracy of marketing materials and provided formal sign off if necessary.

Social Media Intern at Keto Dough

October 31, 2020 - August 4, 2025

Supported social media marketing tasks.

Facebook Marketing Intern at The Desi Bulls

July 31, 2020 - August 4, 2025

Supported Facebook marketing activities.