I am an ROI-driven digital marketing strategist with expertise in B2B marketing and Account-Based Marketing (ABM). I have a proven track record of generating high-quality leads and optimizing digital marketing strategies. I am adept at leveraging Paid Ads, SEO, and content marketing to drive conversions and revenue. I enjoy collaborating with cross-functional teams to enhance marketing automation workflows and improve lead nurturing efficiency. I am always seeking to utilize my skills in a dynamic environment to contribute significantly to business growth.

Ahmer Riaz

I am an ROI-driven digital marketing strategist with expertise in B2B marketing and Account-Based Marketing (ABM). I have a proven track record of generating high-quality leads and optimizing digital marketing strategies. I am adept at leveraging Paid Ads, SEO, and content marketing to drive conversions and revenue. I enjoy collaborating with cross-functional teams to enhance marketing automation workflows and improve lead nurturing efficiency. I am always seeking to utilize my skills in a dynamic environment to contribute significantly to business growth.

Available to hire

I am an ROI-driven digital marketing strategist with expertise in B2B marketing and Account-Based Marketing (ABM). I have a proven track record of generating high-quality leads and optimizing digital marketing strategies. I am adept at leveraging Paid Ads, SEO, and content marketing to drive conversions and revenue.

I enjoy collaborating with cross-functional teams to enhance marketing automation workflows and improve lead nurturing efficiency. I am always seeking to utilize my skills in a dynamic environment to contribute significantly to business growth.

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Language

English
Advanced
Urdu
Advanced

Work Experience

Digital Marketing Manager at Ephlux
October 1, 2024 - Present
Led account-based marketing (ABM) strategies for a SWIFT product targeting enterprise ERP clients. Created and executed B2B go-to-market strategies, resulting in a 100% increase in qualified leads within 3 months. Spearheaded a LinkedIn Ads campaign that doubled lead conversions for demos. Developed lead magnets and high-conversion articles generating over 120 qualified leads via LinkedIn and content marketing. Collaborated with cross-functional teams to refine marketing automation workflows, improving lead nurturing efficiency by 20%.
Digital & Content Marketing Strategist at Denovers LLC
September 30, 2024 - August 4, 2025
Increased leads by 70% in Q1 and Q2 through targeted lead generation strategies and high-performing content campaigns. Led marketing campaigns achieving 50% growth in the sales pipeline, directly contributing to revenue growth. Conducted outbound cold outreach, converting 10 new clients and generating an additional $30,000 in revenue. Enhanced organic visibility by improving SEO, resulting in a 600% increase in website traffic (from 100 to 3000 visits per month).
Digital & Content Marketing Strategist at Agile Logix Pvt Ltd
October 1, 2022 - August 4, 2025
Designed and implemented ads funnels and conversion tracking systems, optimizing user flow and conversions. Developed remarketing strategies that successfully re-engaged potential customers, contributing to over 8,000 sales. Led search ad campaigns generating $180,000+ in revenue, achieving an average CPC under $1.50, significantly below industry standards. Delivered a ROAS of 141.6, resulting in a highly successful ad spend return.
Digital Marketing & PPC Manager at Logotis Pvt Ltd
January 1, 2021 - August 4, 2025
Achieved a 110% increase in sales conversion rate by optimizing ad campaigns for higher ROI. Generated over $23,000 in revenue through 70+ orders in 2 weeks via targeted PPC campaigns. Managed Facebook & Instagram ad campaigns, achieving 36 orders and $10,000+ in purchase conversion value at a cost of $350 USD. Delivered exceptional ROAS of 93.49 and 122.29, showcasing highly effective ad strategy.
Digital Marketing Executive at Digit EMB
January 1, 2020 - August 4, 2025
Generated lead magnets, landing pages, and marketing materials. Performed SEO on-page and off-page tasks to increase search visibility on Google and Bing. Increased inbound hot leads by 95% through lead magnets. Increased followers, likes, and potential clients from social media platforms. Generated a profitable sales pipeline through PPC campaigns.

Education

Bachelors of Software Engineering at Virtual University of Pakistan
January 1, 2020 - January 1, 2024

Qualifications

Google Certified Digital Marketer
January 11, 2030 - August 4, 2025
Google Ads Certification
January 11, 2030 - August 4, 2025
B2B SaaS Go-To-Market Masterclass (Kalungi)
January 11, 2030 - August 4, 2025

Industry Experience

Software & Internet, Professional Services, Retail, Financial Services