Available to hire
I am a strategic digital marketer with 3 years of experience working in India and the UAE. I specialize in driving digital campaigns, building client partnerships, and leading cross-functional projects. I have hands-on expertise in Google Ads, CRM insights, SEO, and tools like SEMrush to boost growth and conversions effectively.
I am a resilient and empathetic leader who turns insights into actionable results under pressure. My experience covers omnichannel strategy, marketing analytics, SEO, CRM, and cross-cultural marketing. I focus on enhancing customer experience and business growth through data-driven marketing strategies.
Skills
Experience Level
Work Experience
Marketing Executive at Credsure.ai, Dubai
June 1, 2025 - PresentBoosted qualified leads by 15% by aligning outreach with sales using CRM insights and Google Analytics. Improved pitch relevance by 20% for UAE B2B proposals through targeted market research and SEO competitor analysis with SEMrush. Analyzed CRM data and user feedback to support project scoping and identify growth opportunities. Lifted client acquisition by 18% by aligning digital marketing with sales and optimizing Google Ads targeting.
Marketing Manager at Shri Krishna Packaging, Kolkata
April 30, 2024 - August 5, 2025Improved repeat business rate by 25% by managing 10 B2B client accounts with tailored solutions. Reduced delivery lead time by 20% for 30+ clients, driving ₹10 lakh in faster turnover. Saved ₹8 lakh annually by cutting procurement costs 18% through vendor negotiations and pricing support.
Operations Executive at Hirect India, Bangalore
December 31, 2022 - August 5, 2025Achieved a 30% increase in reach and 12% lift in conversions by assisting influencer campaigns across channels. Boosted reporting accuracy by 20% via Salesforce-driven CRM and performance tracking enhancements. Increased campaign tracking effectiveness by 25% by monitoring performance and user interaction across 3 digital channels.
Management Executive at Inter State Oil Carrier Limited, Kolkata
December 31, 2021 - August 5, 2025Cut operational costs by 5% (~₹10 lakh) via vendor renegotiation and inventory planning. Worked closely with the Director to develop customer acquisition strategies to maximize sales. Reduced delivery delays by 15% through route planning optimization and real-time tracking.
Education
Masters of Global Business at SP Jain School of Global Management, Singapore Dubai
January 1, 2024 - December 31, 2025B. Sc. (Economics) at Bhawanipur Education Society College, Kolkata (CU)
January 1, 2017 - January 1, 2020Qualifications
Customer Value Management
January 11, 2030 - August 5, 2025Digital Marketing by Google
January 11, 2030 - August 5, 2025Google Ads Search
January 11, 2030 - August 5, 2025LinkedIn Marketing Strategy Certification
January 11, 2030 - August 5, 2025Power BI & Tableau
January 11, 2030 - August 5, 2025Generative AI for Marketing with Microsoft 365 Copilot
January 11, 2030 - August 5, 2025Industry Experience
Professional Services, Retail, Software & Internet, Transportation & Logistics, Education
Skills
Experience Level
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