I am Nick Rayner, a marketing and business strategist with extensive experience in content marketing, PPC campaigns, copywriting, social media management, and digital marketing strategy. Over the years, I have developed strong skills in producing multimedia content, including videos and podcasts, and working with diverse clients from startups to medium-sized businesses. I enjoy managing teams, leading marketing initiatives, and creating scalable digital strategies. My background spans various sectors such as professional services, education, non-profits, and media. I continuously seek opportunities to grow as a strategist and content creator while driving impactful marketing outcomes.

Nick Rayner

I am Nick Rayner, a marketing and business strategist with extensive experience in content marketing, PPC campaigns, copywriting, social media management, and digital marketing strategy. Over the years, I have developed strong skills in producing multimedia content, including videos and podcasts, and working with diverse clients from startups to medium-sized businesses. I enjoy managing teams, leading marketing initiatives, and creating scalable digital strategies. My background spans various sectors such as professional services, education, non-profits, and media. I continuously seek opportunities to grow as a strategist and content creator while driving impactful marketing outcomes.

Available to hire

I am Nick Rayner, a marketing and business strategist with extensive experience in content marketing, PPC campaigns, copywriting, social media management, and digital marketing strategy. Over the years, I have developed strong skills in producing multimedia content, including videos and podcasts, and working with diverse clients from startups to medium-sized businesses.

I enjoy managing teams, leading marketing initiatives, and creating scalable digital strategies. My background spans various sectors such as professional services, education, non-profits, and media. I continuously seek opportunities to grow as a strategist and content creator while driving impactful marketing outcomes.

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Work Experience

Marketing Manager at Samfiru Tumarkin LLP
May 1, 2017 - August 5, 2025
Led all marketing efforts including PPC campaigns, copywriting for traditional and digital ads, print design, PR, web development, content strategy, and production of videos and podcasts.
Marketing Strategist at Triangle People
May 1, 2016 - August 5, 2025
Co-founder responsible primarily for web design, content strategy, video production, marketing research, and strategy mainly serving education and non-profit clients.
Creative Display Designer and Copywriter at Lean Advisors
November 1, 2014 - August 5, 2025
Managed brand strategy and production of static & animated digital out-of-home advertisements across Southern Ontario.
Marketing Coordinator at Ontario East Economic Development Corporation
March 1, 2013 - August 5, 2025
Coordinated events such as the annual OEMC conference, created printed collateral, and managed all email marketing initiatives.
Social Media + Content Manager at Blade Creative Branding
October 1, 2018 - August 5, 2025
Led content creation and strategy for direct-to-consumer clients including social media management, email marketing, and creative brand strategy workshops and presentations.
Creative Strategist at The Story Store
July 1, 2021 - August 5, 2025
Operated a boutique agency specializing in content strategy, production, copywriting, and SEO focusing on scalable digital strategies for startups.
Media Strategist at Postmedia
September 1, 2020 - August 5, 2025
Collaborated with sales teams managing marketing strategy, media planning, and pitch decks for medium-sized businesses within Postmedia’s network.
Reporter and Photographer at Kingston East News
January 1, 2014 - August 5, 2025
Conducted interviews, wrote articles primarily on local politics and special events, and performed photography duties.
Content Marketing Lead at Growth Engine
September 1, 2023 - August 5, 2025
Managed multimedia content initiatives targeting the funeral space; led a team of writers and designers handling client onboarding and B2C content such as emails, social posts, eBooks, and videos.

Education

Advertising and Marketing Communications Management (Honours) at St. Lawrence College
January 1, 2010 - January 1, 2013

Qualifications

Google Ads Google Certification
January 11, 2030 - August 5, 2025
Google Analytics
January 11, 2030 - August 5, 2025
Facebook Blueprint Facebook Lean Certification - Yellow Belt
January 11, 2030 - August 5, 2025
Inbound Marketing & Content Marketing Certifications Hubspot
January 11, 2030 - August 5, 2025
Bing Ads Certification Microsoft
January 11, 2030 - August 5, 2025
Digital Agency & SEO Certifications SEM Rush Academy
January 11, 2030 - August 5, 2025

Industry Experience

Professional Services, Education, Non-Profit Organization, Media & Entertainment, Software & Internet