Meryem Karim

Available to hire

I am a dynamic and multilingual content creator with over 10 years of experience in the digital media space.

About

I am a dynamic and multilingual content creator with over 10 years of experience in the digital media space. I have established a strong personal brand across TikTok, YouTube, and Instagram, amassing over 7 million followers. Originally trained in marketing and business administration, I combine creativity with analytical skills to deliver high-impact, engaging content.

I have a proven track record collaborating with global brands and tourism boards, successfully managing campaigns and driving audience growth, brand awareness, and engagement rates. I am passionate about digital storytelling, video editing, creative direction, and influencer marketing, with experience hosting campaigns across the Middle East, North Africa, and Europe.

  • Joined August 2025

Languages

  • ArabicFluent
  • DutchFluent
  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Retail
  • Consumer Goods
  • Professional Services

More experts in Agadir, Morocco

Projects · 1

I conceptualized, designed, and launched my own jewelry collection, managing every aspect of the project from idea to execution. This included:
• Designing the collection with a focus on storytelling, cultural influence, and personal meaning
• Developing the brand identity including name, packaging, and visual direction
• Creating all marketing assets, including product photography, launch videos, and social media content
• Writing the storytelling and copy to emotionally connect with the audience and drive sales
• Managing influencer seeding and organic promotion through my platforms (7M+ audience)
• Handling pre-orders, logistics, and customer communication end-to-end

This project showcased my full capability in creative direction, branding, marketing strategy, and content production.
https://www.instagram.com/eswaratti?igsh=M240cnQ4MHUxcG4y

💎 Jewelry Collection – Personal Brand Project
  • Project Manager

Work experience· 4 roles

Social Media Strategist · Marcom consultancyMay 2024 – Present · 2 yrs 7 mos

Currently working as a Social Media Strategist at Marcom Consultancy, a fast-growing marketing & PR agency with clients including SHEIN and SHEGLAM • Skilled in developing brand campaigns, crafting digital strategies, and working in fast-paced agency environments

Social Media Career · Personal Brand / IndependentJan 2013 – Present · 13 yrs 11 mos

Created and managed lifestyle, fashion, beauty, and travel content for a global audience. Built a personal brand known for authenticity, inspiration, and cultural storytelling. Successfully collaborated with leading brands including Dior Beauty, L’Occitane, La Roche-Posay, Dyson, L’Oréal Paris, Jo Malone, Shangri-La, Abu Dhabi Tourism, Emirates Airlines, Madrid Tourism Board, and more. Hosted campaigns across the Middle East, North Africa, and Europe. Delivered measurable results in audience growth, engagement rates, and brand awareness. Experienced in digital storytelling, video editing, creative direction, and influencer marketing.

Social Media Career / Content Creator · Self-employed / Personal BrandJan 2013 – Present · 13 yrs 11 mos

Created and managed lifestyle, fashion, beauty, and travel content for a global audience. Built a personal brand known for authenticity, inspiration, and cultural storytelling. Successfully collaborated with leading brands including Dior Beauty, L’Occitane, La Roche-Posay, Dyson, L’Oréal Paris, Jo Malone, Shangri-La, Abu Dhabi Tourism, Emirates Airlines, Madrid Tourism Board, and more. Hosted campaigns across the Middle East, North Africa, and Europe delivering measurable results in audience growth, engagement rates, and brand awareness. Experienced in digital storytelling, video editing, creative direction, and influencer marketing.

Content Creator | Marketing Specialist · Marcom consultancyJan 2013 – Present · 13 yrs 11 mos

Education

Bachelor’s Degree in Business Administration – Marketing · Universiapolis ISIAM, Agadir, Morocco2010 – 2012
Social Media Career · Amsterdam - Dubai2013 – 2025
Bachelor’s Degree in Business Administration – Marketing · Universiapolis SIAM, Agadir, Morocco2010 – 2012

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