I am a marketing professional with experience in developing and launching marketing campaigns on digital platforms. I specialize in creating social media content including posters, videos, and photos, along with film and editing of short-form videos. I am adept at social media management across platforms such as Instagram, TikTok, Facebook, and LinkedIn, and have experience launching and monitoring Meta ad campaigns. I have worked as a reporter and show host with additional roles in social media management. My work involves researching and developing content, holding Instagram live sessions, producing creative briefs and proposals, and scaling social media presence for organizations. My leadership and organizational skills complement my creative and innovative approach to digital marketing and story writing.

Vivian Kagwiria

I am a marketing professional with experience in developing and launching marketing campaigns on digital platforms. I specialize in creating social media content including posters, videos, and photos, along with film and editing of short-form videos. I am adept at social media management across platforms such as Instagram, TikTok, Facebook, and LinkedIn, and have experience launching and monitoring Meta ad campaigns. I have worked as a reporter and show host with additional roles in social media management. My work involves researching and developing content, holding Instagram live sessions, producing creative briefs and proposals, and scaling social media presence for organizations. My leadership and organizational skills complement my creative and innovative approach to digital marketing and story writing.

Available to hire

I am a marketing professional with experience in developing and launching marketing campaigns on digital platforms. I specialize in creating social media content including posters, videos, and photos, along with film and editing of short-form videos. I am adept at social media management across platforms such as Instagram, TikTok, Facebook, and LinkedIn, and have experience launching and monitoring Meta ad campaigns.

I have worked as a reporter and show host with additional roles in social media management. My work involves researching and developing content, holding Instagram live sessions, producing creative briefs and proposals, and scaling social media presence for organizations. My leadership and organizational skills complement my creative and innovative approach to digital marketing and story writing.

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Work Experience

Brand Marketing Manager at My Wood Trading Co Ltd
October 14, 2022 - Present
Developed and launched marketing campaigns on digital platforms. Created social media content including posters, videos, and photos. Managed social media platforms such as Instagram, TikTok, Facebook, and LinkedIn. Filmed and edited short-form videos (15-30 seconds). Launched and monitored Meta ad campaigns.
Digital Media Journalist at Lighthouse Storytelling
September 10, 2022 - August 6, 2025
Managed social media platforms and helped scale up their presence. Ideated, created, and produced storytelling campaigns. Supported the creation of visual content for social media. Held Instagram live sessions and live panel conversations. Produced creative briefs and proposals.
Digital Media Journalist at Maudhui House
April 1, 2020 - Present
Worked as a reporter, show host, and social media manager. Researched and developed content in both content writing and social media. Worked with the reporting team to develop daily stories in a 24/7 environment. Developed relevant video content for social media platforms. Handled customer care.
News Reporter at Kenya News Agency
March 31, 2019 - August 6, 2025
Worked at the Ministry of Information, Communication and Technology attachment program. Reported on news gathering, writing, and editing; conducted interviews including government officials.
Radio Co-host / Social Journalist at Getu FM
February 29, 2020 - August 6, 2025
Sourced trendy topics for discussion during shows and created relevant montages. Published stories on the station's website and managed their social media platforms.
Brand Marketing Manager at My Wood Trading Co Ltd
October 14, 2022 - Present
Developed and launched marketing campaigns on digital platforms, created social media content including posters, videos, and photos. Managed social media accounts (Instagram, TikTok, Facebook, LinkedIn). Filmed and edited short-form videos of 15-30 seconds. Launched and monitored Meta ad campaigns.
Digital Media Journalist at Lighthouses Storytelling
September 10, 2022 - August 11, 2025
Ran social media platforms assisting in scaling their presence. Ideated, created, and produced storytelling campaigns. Supported creation of visual content for social media and held Instagram live panels and live conversations. Produced creative briefs and proposals.
Digital Media Journalist at Maudhui House
April 1, 2020 - Present
Worked as a reporter, show host, and social media manager. Researched and developed content for content writing and social media. Collaborated with the reporting team to develop daily news stories in a 24/7 environment. Developed relevant video content for social media platforms and handled customer care.

Education

Diploma in Broadcast Journalism at Kenya Institute of Mass Communication
January 1, 2017 - January 1, 2020
Kenya Certificate of Secondary Education at Ikuu Girls High School
January 1, 2012 - January 1, 2015
Kenya Certificate of Primary Education at Midas Golden Academy
January 1, 2004 - January 1, 2011
Diploma in Broadcast Journalism at Kenya Institute of Mass Communication
January 1, 2017 - January 1, 2020
Kenya Certificate of Secondary Education at Ikuu Girls Highschool
January 1, 2012 - January 1, 2015
Kenya Certificate of Primary Education at Midas Golden Academy
January 1, 2004 - January 1, 2011

Qualifications

Kenya Certificate of Primary Education
January 1, 2004 - January 1, 2011
Kenya Certificate of Secondary Education
January 1, 2012 - January 1, 2015
Diploma in Broadcast Journalism
January 1, 2017 - January 1, 2020
Kenya Certificate of Secondary Education
January 1, 2012 - January 1, 2015
Kenya Certificate of Primary Education
January 1, 2004 - January 1, 2011

Industry Experience

Media & Entertainment, Professional Services