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I am a creative and adaptable UX/UI and Graphic Designer with a diverse background surrounding photography, e-commerce, and digital content creation. With a hands-on approach and strong self-directed learning, I have developed user-friendly websites, brand identities, and engaging visual content for clients across various sectors, including retail, travel, and hospitality. My work combines strategic thinking with visual storytelling, ensuring every design serves both aesthetic and functional goals. I have experience creating Figma prototypes, designing for both digital and print, and collaborating with teams to deliver tailored design solutions. Empathetic and detail-oriented, I bring a user-first mindset to all projects, with a passion for helping organizations communicate clearly and effectively through design.…I am a creative and adaptable UX/UI and Graphic Designer with a diverse background surrounding photography, e-commerce, and digital content creation. With a hands-on approach and strong self-directed learning, I have developed user-friendly websites, brand identities, and engaging visual content for clients across various sectors, including retail, travel, and hospitality. My work combines strategic thinking with visual storytelling, ensuring every design serves both aesthetic and functional goals. I have experience creating Figma prototypes, designing for both digital and print, and collaborating with teams to deliver tailored design solutions. Empathetic and detail-oriented, I bring a user-first mindset to all projects, with a passion for helping organizations communicate clearly and effectively through design.

Marcela Serafin

UX Designer, UI Designer, Graphic Designer, +2

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I am a creative and adaptable UX/UI and Graphic Designer with a diverse background surrounding photography, e-commerce, and digital content creation. With a hands-on approach and strong self-directed learning, I have developed user-friendly websites, brand identities, and engaging visual content for clients across various sectors, including retail, travel, and hospitality. My work combines strategic thinking with visual storytelling, ensuring every design serves both aesthetic and functional goals. I have experience creating Figma prototypes, designing for both digital and print, and collaborating with teams to deliver tailored design solutions. Empathetic and detail-oriented, I bring a user-first mindset to all projects, with a passion for helping organizations communicate clearly and effectively through design.…I am a creative and adaptable UX/UI and Graphic Designer with a diverse background surrounding photography, e-commerce, and digital content creation. With a hands-on approach and strong self-directed learning, I have developed user-friendly websites, brand identities, and engaging visual content for clients across various sectors, including retail, travel, and hospitality. My work combines strategic thinking with visual storytelling, ensuring every design serves both aesthetic and functional goals. I have experience creating Figma prototypes, designing for both digital and print, and collaborating with teams to deliver tailored design solutions. Empathetic and detail-oriented, I bring a user-first mindset to all projects, with a passion for helping organizations communicate clearly and effectively through design.

Available to hire

I am a creative and adaptable UX/UI and Graphic Designer with a diverse background surrounding photography, e-commerce, and digital content creation. With a hands-on approach and strong self-directed learning, I have developed user-friendly websites, brand identities, and engaging visual content for clients across various sectors, including retail, travel, and hospitality.

My work combines strategic thinking with visual storytelling, ensuring every design serves both aesthetic and functional goals. I have experience creating Figma prototypes, designing for both digital and print, and collaborating with teams to deliver tailored design solutions. Empathetic and detail-oriented, I bring a user-first mindset to all projects, with a passion for helping organizations communicate clearly and effectively through design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Polish

Advanced

English

Fluent

German

Intermediate

Work Experience

UX/UI Designer (Volunteer) at Oxfam GB

December 31, 2025 - August 6, 2025

Conducted user research to understand and analyze user needs and behaviors. Created wireframes, prototypes, and user flows to communicate design ideas. Designed innovative and engaging interfaces for web and mobile applications. Collaborated with developers to ensure seamless design-functionality integration. Conducted usability testing and implemented feedback. Kept updated with the latest trends in UI/UX design.

E-Commerce Learning Content Designer at Oxfam GB

December 31, 2025 - August 6, 2025

Designed and developed comprehensive e-commerce training materials, including educational guides and instructional videos. Created visually engaging PDF content featuring original product photography, focusing on product presentation, straightforward descriptions, and efficient dispatch procedures. Delivered practical, face-to-face training sessions for new store openings. Supported onboarding with clear, user-friendly resources aligned with best practices to enhance daily e-commerce operations.

Social Media & Content Creator (Volunteer) at Holiday Time Travel Agency

January 1, 2023 - Present

Managed social media presence and planned content calendars. Created visual assets and tailored content for campaigns across platforms. Ensured brand consistency and audience engagement.

Graphic Designer at Water Tank Café

January 1, 2025 - Present

Designed menus, posters, and promotional materials reflecting the café's brand identity. Created both print and digital media to support marketing and local engagement. Ensured consistency in layout, typography, and color across all visual content. Contributed to increased customer interest through clear and visually appealing design work.

Deputy Manager / E-Commerce Lead at Oxfam GB

January 1, 2021 - Present

Led product photography, listings, and promotional materials for online platforms, ensuring high-quality visual content. Managed stock intake, inventory updates, and shipping preparation to maintain efficient operations. Listed products on the charity's website, optimizing descriptions to boost sales. Delivered professional customer service and consistently met sales targets. Supervised and supported volunteers, providing training and fostering a positive working environment. Handled incoming communications promptly and efficiently. Managed social media advertisements, promoting products effectively to increase visibility and engagement.

Induction Manager at Oxfam GB

December 31, 2025 - August 6, 2025

Designed and delivered induction programmes for new starters. Created user-friendly onboarding resources and presentations. Continuously improved induction programs based on feedback.

General Assistant at Ethos Hotel

December 31, 2022 - August 6, 2025

Managed a high volume of calls daily with professionalism. Provided food and beverages to guests. Handled reservations via calls and emails.

Hospitality Worker at Said Business School

December 31, 2020 - August 6, 2025

Prepared and served healthy, nutritious menus for important functions and events. Provided excellent customer service, addressing guest needs promptly and professionally.