I am Elaine A Puma, a design and marketing professional with 15+ years of experience. I research how marketing moves people and I design for persuasion. I have led creative and growth initiatives for startups, influencers, and non-profits, developing customized growth strategies, orchestrating multi-channel campaigns, and guiding teams to deliver on-time, high-quality work that improves engagement and revenue.…

Elaine A Puma

I am Elaine A Puma, a design and marketing professional with 15+ years of experience. I research how marketing moves people and I design for persuasion. I have led creative and growth initiatives for startups, influencers, and non-profits, developing customized growth strategies, orchestrating multi-channel campaigns, and guiding teams to deliver on-time, high-quality work that improves engagement and revenue.…

Available to hire

I am Elaine A Puma, a design and marketing professional with 15+ years of experience. I research how marketing moves people and I design for persuasion.

I have led creative and growth initiatives for startups, influencers, and non-profits, developing customized growth strategies, orchestrating multi-channel campaigns, and guiding teams to deliver on-time, high-quality work that improves engagement and revenue.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Creative Director at Elaine A. Puma, LLC
November 1, 2015 - Present
Led creative and marketing efforts for over 10 years in an in-house studio. Created growth strategies based on in-depth market research for tech startups, influencers, and non-profits, increasing client revenues by 15%. Managed a popular Pinterest account with 30k followers and millions of monthly visitors. Developed innovative multi-platform campaigns, boosting engagement and sales. Ensured high-quality deliverables on time and budget and collaborated with teams to exceed client expectations, resulting in a 30% increase in client satisfaction.
VP Digital Marketing at Beauty Scout
November 30, 2015 - August 6, 2025
Designed and implemented editorial content calendars improving campaign efficiency by 20%. Led a large team of editors and bloggers to deliver timely, high-quality social media content, increasing audience engagement by 15%. Analyzed performance metrics to identify trends that improved engagement rates by 20%. Optimized content workflows to raise team productivity by 25%, aligning content strategies with campaign goals and growing campaign reach and follower growth significantly.
Business Development at Invenio Marketing
December 31, 2012 - August 6, 2025
Prospected and qualified over 30 monthly opportunities in healthcare, using Salesforce CRM to exceed revenue targets by achieving 170% of monthly goals. Secured $1.5 million in new accounts with major clients including GameStop, Bloomberg, and Duke University Health Systems, earning multiple top performer awards through cross-sales.
Technology Marketing Director at REDW, LLC
December 31, 2009 - August 6, 2025
Designed and delivered marketing materials boosting sales conversions by 10%. Led digital production for over 10 marketing campaigns with perfect budget and timeline adherence, improving team efficiency by 20%. Resolved critical design challenges securing a $500K contract renewal.
Senior Creative Designer at ASCG
January 31, 2007 - August 6, 2025
Developed winning bids for government contracts contributing to multi-million dollar project wins. Enforced branding standards enhancing consistency and proposal approvals by 40%. Crafted compelling presentations that increased contract win rates by 25%.
Creative Art Director at Wonder Works Design
June 30, 2005 - August 6, 2025
Managed branding and print campaigns for clients including casinos. Led a major casino rebranding increasing visitor engagement by 15%. Improved production workflows cutting turnaround times by 30% and reducing costs by 20%, and implemented quality control measures saving $10K annually.
Marketing Director at A New Day Youth and Family Services
September 30, 2002 - August 6, 2025
Established in-house printing reducing outsourcing costs by $5,000 per month. Led multi-media image campaigns increasing brand awareness by 20%. Managed charity events that boosted attendance by 30% and donations by $50K annually.
Creative Director at Elaine A. Puma, LLC
November 1, 2015 - Present
Served over 10 years leading the in-house studio delivering customized growth strategies for tech startups, influencers, and non-profits. Conducted extensive market research, curated a Pinterest account with 30k followers, developed multi-platform marketing campaigns increasing engagement and revenue, guided client pitches, optimized workflows, and produced engaging visual content. Collaborated with cross-functional teams resulting in a 30% increase in client satisfaction ratings.
VP Digital Marketing at Beauty Scout
November 1, 2015 - August 25, 2025
Led a team of 20 editors and lifestyle bloggers across North America, designed and implemented editorial content calendars, and optimized workflows improving campaign efficiency and team productivity. Analyzed performance metrics for social media platforms, contributing to significant increases in audience engagement, campaign reach, and follower growth.
Business Development at Invenio Marketing
December 1, 2012 - August 25, 2025
Prospected and qualified over 30 monthly opportunities in healthcare using Salesforce CRM, surpassing monthly revenue targets by 170%, securing $1.5 million in new accounts from notable clients such as GameStop, Duke University Health Systems, and Bloomberg.
Technology Marketing Director at REDW, LLC
December 1, 2009 - August 25, 2025
Designed customized marketing materials increasing sales conversion by 10%. Led digital production for over 10 marketing campaigns ensuring 100% on-time delivery and budget adherence, improving team efficiency by 20%. Successfully resolved critical design issues securing a $500K contract renewal.
Senior Creative Designer at ASCG
January 1, 2007 - August 25, 2025
Developed winning bid proposals for major government contracts and implemented branding standards that increased proposal approval rates and contract wins. Designed and edited graphic presentations that enhanced client engagement by translating complex data into compelling visuals.
Creative Art Director at Wonder Works Design
June 1, 2005 - August 25, 2025
Managed branding and print campaigns for major clients, including casino rebranding that boosted engagement. Streamlined production operations reducing turnaround time and costs while introducing quality controls that eliminated reprint errors.
Marketing Director at A New Day Youth and Family Services
August 1, 2002 - August 25, 2025
Established an in-house printing department reducing costs, led innovative multi-media image campaigns increasing brand awareness, and managed high-profile charity events increasing attendance and donations significantly.

Education

Bachelor’s Degree; Advertising and Design at The Art Center College of Design
January 1, 1998 - August 31, 2002
Bachelor’s Degree; Advertising and Design at The Art Center College of Design
January 1, 1998 - August 1, 2002
Bachelor’s Degree in Advertising and Design at The Art Center College of Design
January 11, 2030 - December 16, 2025
Bachelor's Degree, Advertising and Design at The Art Center College of Design
January 11, 2030 - December 16, 2025

Qualifications

Pinterest Advertising Essentials
January 11, 2030 - August 6, 2025
David Matsumoto - Humintell
January 11, 2030 - August 6, 2025
SubX & Mi X Psychology of Design
January 11, 2030 - August 6, 2025
Persuasion Research
January 11, 2030 - August 6, 2025
Social Influence Research
January 11, 2030 - August 6, 2025
Digital Body Language
January 11, 2030 - August 6, 2025
Pinterest Advertising Essentials
January 11, 2030 - August 25, 2025
David Matsumoto - Humintell SubX & Mi X Psychology of Design Persuasion Research
January 11, 2030 - August 25, 2025
Social Influence Research
January 11, 2030 - August 25, 2025
Digital Body Language
January 11, 2030 - August 25, 2025
Pinterest Advertising Essentials
January 11, 2030 - December 16, 2025
Psychology of Design
January 11, 2030 - December 16, 2025
Persuasion Research
January 11, 2030 - December 16, 2025
Social Influence
January 11, 2030 - December 16, 2025
Digital Body Language
January 11, 2030 - December 16, 2025
Pinterest Advertising Essentials
January 11, 2030 - December 16, 2025
Psychology of Design
January 11, 2030 - December 16, 2025
Persuasion Research
January 11, 2030 - December 16, 2025
Social Influence
January 11, 2030 - December 16, 2025
Digital Body Language
January 11, 2030 - December 16, 2025

Industry Experience

Software & Internet, Non-Profit Organization, Media & Entertainment, Healthcare, Professional Services

Skills

Experience Level