I am a Community & CRM Strategist and Growth-Focused Digital Marketer with over 4 years of experience in Tech and SaaS sectors. I enjoy combining creative direction with analytical precision to enhance business relationships, brand visibility, and growth in international markets. My passion lies in executing data-driven marketing campaigns and building impactful content strategies that foster engagement and drive measurable results. Throughout my career, I have led successful lead nurturing, SEO, and omnichannel campaigns, managed CRM systems like HubSpot, and optimized customer retention and acquisition. I am skilled at cross-team coordination, workshop facilitation, and leveraging social media platforms to boost brand presence globally. I am excited to continue creating strategies that connect brands with their audiences and deliver sustainable growth.

Debatri Mallick

I am a Community & CRM Strategist and Growth-Focused Digital Marketer with over 4 years of experience in Tech and SaaS sectors. I enjoy combining creative direction with analytical precision to enhance business relationships, brand visibility, and growth in international markets. My passion lies in executing data-driven marketing campaigns and building impactful content strategies that foster engagement and drive measurable results. Throughout my career, I have led successful lead nurturing, SEO, and omnichannel campaigns, managed CRM systems like HubSpot, and optimized customer retention and acquisition. I am skilled at cross-team coordination, workshop facilitation, and leveraging social media platforms to boost brand presence globally. I am excited to continue creating strategies that connect brands with their audiences and deliver sustainable growth.

Available to hire

I am a Community & CRM Strategist and Growth-Focused Digital Marketer with over 4 years of experience in Tech and SaaS sectors. I enjoy combining creative direction with analytical precision to enhance business relationships, brand visibility, and growth in international markets. My passion lies in executing data-driven marketing campaigns and building impactful content strategies that foster engagement and drive measurable results.

Throughout my career, I have led successful lead nurturing, SEO, and omnichannel campaigns, managed CRM systems like HubSpot, and optimized customer retention and acquisition. I am skilled at cross-team coordination, workshop facilitation, and leveraging social media platforms to boost brand presence globally. I am excited to continue creating strategies that connect brands with their audiences and deliver sustainable growth.

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Language

English
Advanced
French
Intermediate
Hindi
Advanced
Bengali
Advanced

Work Experience

Community Manager at Superprof, Paris, FR
May 1, 2022 - Present
Managed office operations, administrative workflows, and coordinated between teams. Ran CRM-based lead nurturing campaigns and increased organic traffic by 60% through strategic SEO and content optimization. Designed and maintained WordPress pages with improved user experience, SEO structure, and targeted landing pages. Led community workshops and events to enhance engagement and retention. Executed omnichannel communication strategies across Facebook, Instagram, and email. Supported regional payroll, budget planning, and the launch of a digital learning library initiative.
Business Development Intern at Urban Company, Pune, IN
June 1, 2021 - August 6, 2025
Solved user acquisition bottlenecks and improved onboarding workflows for vendor partners. Executed local audit operations project, ranking Top 3 nationally across India. Delivered partner training and ensured compliance with operational SOPs.
Marketing Intern, B2B at Clove Technologies, Hyderabad, IN
November 1, 2019 - August 6, 2025
Created digital proposals and client-facing content for private and international tech organizations. Contributed to product marketing efforts for geospatial and sustainability-driven technologies. Built a unified content and social strategy to establish brand credibility and audience authority.

Education

MBA Brand Management & Marketing at INSEEC Business School, Paris
January 1, 2021 - January 1, 2022
Masters in Science, Geoinformatics at Symbiosis International University, Pune
January 1, 2017 - January 1, 2019
Bachelors in Science, Geography at University of Calcutta, Kolkata
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Education, Media & Entertainment