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Hey, I am Rose! I create bold strategies for bold brands connecting strategy & design to build identities that don’t just look good, they resonate. Clear thinking, brave aesthetics, real impact. I have a wide experience helping brands define their identity, crafting digital strategies, leading creative teams, and producing content that drives growth and engagement across multiple channels.…

Laura Rosa Diaz Cañas

Brand Strategist, Creative Director, Graphic Designer, +2

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Hey, I am Rose! I create bold strategies for bold brands connecting strategy & design to build identities that don’t just look good, they resonate. Clear thinking, brave aesthetics, real impact. I have a wide experience helping brands define their identity, crafting digital strategies, leading creative teams, and producing content that drives growth and engagement across multiple channels.…

Available to hire

Hey, I am Rose! I create bold strategies for bold brands connecting strategy & design to build identities that don’t just look good, they resonate. Clear thinking, brave aesthetics, real impact. I have a wide experience helping brands define their identity, crafting digital strategies, leading creative teams, and producing content that drives growth and engagement across multiple channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

French

Beginner

Work Experience

Social & Content Manager at The Wow Effect Company

January 1, 2024 - Present

Led multi-channel content strategy including social, email, paid and owned media for clients DOIY and Eat My Socks, achieving over 35% engagement growth in 6 months. Directed cross-functional creative teams and external partners to deliver cohesive brand assets. Defined content pillars and brand voice using market trends and audience insights. Managed ad strategies across Meta, Pinterest, and Google in coordination with agencies. Delivered strategic reports to leadership for ongoing brand and creative optimization.

Graphic Designer / Art Director at Dentsu Creative (ImaginBank, Implant)

December 31, 2024 - August 8, 2025

Conceptualized and developed innovative creatives for multi-channel brand campaigns with a strong focus on performance-driven social-first content. Designed digital and offline campaign assets aligned with brand voice and business objectives. Collaborated cross-functionally to optimize design outputs for conversion and user engagement.

Brand & Design Manager at EventMe

December 31, 2023 - August 8, 2025

Led rebranding and multi-channel campaign design systems, including OOH, social, email, and digital assets. Drove brand awareness and audience engagement through creative content and campaigns. Managed design team processes to align brand vision with marketing objectives.

Brand & Design Manager at Timeling

December 31, 2022 - August 8, 2025

Defined and executed brand strategy to strengthen identity and market positioning. Led content and copywriting efforts across website, blog, app, and social platforms. Drove communication campaigns achieving consistent brand growth.

Lead Designer at Moca Platform

December 31, 2021 - August 8, 2025

Led design initiatives within the platform, contributing to brand and product design efforts to enhance user experience and visual identity.

Brand & Creative Consultant at Rosé Days

January 1, 2012 - Present

Lead strategic brand and storytelling projects for startups and creative teams. Facilitated workshops and advised on brand clarity, voice, and content ecosystems.

Co-founder & Creative Director at Artskool (Social Project)

December 31, 2022 - August 8, 2025

Launched a social-impact education platform offering paid creative courses and free workshops for children in vulnerable communities. Directed brand identity, content strategy, and creative vision.

Founder & Creative Director at Dos+ (Fashion Brand)

December 31, 2017 - August 8, 2025

Founded and led a genderless fashion brand based on emotional design and minimalist aesthetics. Directed full brand lifecycle including product design, content creation, partnerships, e-commerce, and retail. Built brand community through strategic partnerships and creative storytelling.

Founder & Creative Director at Travel Souls (Lifestyle Brand)

December 31, 2017 - August 8, 2025

Created a lifestyle brand rooted in travel and emotional connection. Directed art direction and content strategy across social, e-commerce, and offline experiences. Led UI/UX design for key apps and produced digital design assets and marketing content. Collaborated cross-functionally with product, marketing, and engineering teams.