I am a passionate digital marketer with 9 years of proven experience in building digital strategies for international SaaS products. I've successfully increased the client base across more than 30 countries and achieved a remarkable 157% revenue growth within two years by leveraging effective digital marketing strategies. My experience spans both B2B and B2C sectors, where I have implemented lead generation methods across various digital platforms, significantly enhancing brand reputation and ROI. Throughout my career, I have developed tailored marketing strategies including SEO, PPC, social media, and content marketing to drive business growth. My expertise includes managing multi-channel advertising campaigns, conducting website audits for SEO improvements, and analyzing campaign performance using tools like Google Analytics and SEMrush. I am committed to creating compelling content and optimizing campaigns to meet clients' branding and business goals.

Briyang Manivaskam

I am a passionate digital marketer with 9 years of proven experience in building digital strategies for international SaaS products. I've successfully increased the client base across more than 30 countries and achieved a remarkable 157% revenue growth within two years by leveraging effective digital marketing strategies. My experience spans both B2B and B2C sectors, where I have implemented lead generation methods across various digital platforms, significantly enhancing brand reputation and ROI. Throughout my career, I have developed tailored marketing strategies including SEO, PPC, social media, and content marketing to drive business growth. My expertise includes managing multi-channel advertising campaigns, conducting website audits for SEO improvements, and analyzing campaign performance using tools like Google Analytics and SEMrush. I am committed to creating compelling content and optimizing campaigns to meet clients' branding and business goals.

Available to hire

I am a passionate digital marketer with 9 years of proven experience in building digital strategies for international SaaS products. I’ve successfully increased the client base across more than 30 countries and achieved a remarkable 157% revenue growth within two years by leveraging effective digital marketing strategies. My experience spans both B2B and B2C sectors, where I have implemented lead generation methods across various digital platforms, significantly enhancing brand reputation and ROI.

Throughout my career, I have developed tailored marketing strategies including SEO, PPC, social media, and content marketing to drive business growth. My expertise includes managing multi-channel advertising campaigns, conducting website audits for SEO improvements, and analyzing campaign performance using tools like Google Analytics and SEMrush. I am committed to creating compelling content and optimizing campaigns to meet clients’ branding and business goals.

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Work Experience

Independent Digital Marketing Consultant
April 1, 2023 - Present
Develop and execute tailored digital marketing strategies, including SEO, PPC, social media, and content marketing, to drive client business growth. Manage and optimize multi-channel advertising campaigns achieving significant ROI improvements. Create compelling targeted content aligned with client branding and goals. Conduct website audits and implement SEO best practices to boost organic search rankings and enhance user experience. Analyze campaign performance using Google Analytics and SEMrush, providing data-driven insights and actionable recommendations.
Business Development Support Manager at Smaartt Digital Consulting, Dubai, UAE
April 1, 2023 - August 10, 2025
Implemented Online Reputation Management strategies to enhance brand reputation. Optimized SEO performance by addressing technical errors. Revamped the blog section to improve user experience. Formulated strategies to strengthen brand presence. Identified leads for Salesforce events and worked on content optimization. Additionally, revamped over 100 blog pages, created target audience lists based on market research in the UAE region, and managed end-to-end Salesforce event management activities.
Digital Marketing Lead at Proptality, Singapore
August 31, 2022 - August 10, 2025
Created Google Ads and Facebook Ads campaigns to generate leads. Revamped the website with fresh content and improved design. Promoted the website organically through SEO. Coordinated with cross-functional teams to devise lead generation strategies. Successfully revamped the website and created pages for specific audience types, generated leads via Google Ads, Facebook ads, and SEO, and improved brand awareness from scratch.
Digital Marketing Executive at Grow Practice – B2B SaaS Product, United States
February 28, 2022 - August 10, 2025
Launched and managed PPC campaigns on Google Ads and LinkedIn paid campaigns for Account-Based Marketing (ABM). Developed and maintained a social media calendar targeting US audiences. Created email campaigns generating leads through email marketing. Produced website content and approved blog topics. Created HTML pages for blogs and trained junior marketing resources. Increased organic traffic from 0 to 60% within a year and consistently generated leads through PPC, SEO, email marketing, and content marketing.
Senior Digital Marketer at 6 Storage – B2B SaaS Product, United States
August 31, 2020 - August 10, 2025
Led digital marketing efforts for a global SaaS product reaching over 30 countries. Executed lead generation through SEM, SMM, SMO, and SEO. Managed and trained a team of two members. Performed content marketing, including blogs, case studies, and customer success stories. Allocated budgets across multiple platforms. Achieved a 157% sales increase within a year, managed marketing activities for 10+ clients and 60+ websites, and improved SEO keyword rankings to the first page of Google.
SEO Analyst at Green World Group LLC, India & UAE
March 31, 2018 - August 10, 2025
Implemented content marketing strategies for targeted audiences across India and the Middle East. Conducted SMO campaigns achieving monthly lead targets. Generated more than 100+ leads each month through social media marketing and improved SEO keyword rankings to the first page of Google.
SEO Analyst at Discover SEO, Ahmedabad, India
July 31, 2017 - August 10, 2025
Enhanced organic traffic for Australian real estate clients through SEO strategies. Created and optimized content for blogs and link-building activities. Improved SEO keyword rankings to the first page of Google.
SEO Analyst at Jayam Web Solutions, Chennai, India
November 30, 2016 - August 10, 2025
Executed link-building and content marketing strategies to increase organic traffic. Enhanced brand awareness by 80% through effective marketing strategies. Achieved first page Google rankings for most keywords.
SEO Analyst at Raga Designers, Chennai, India
August 31, 2016 - August 10, 2025
Implemented SEO strategies for over 60+ websites. Planned and executed PPC campaigns and social media marketing activities. Achieved first page Google keyword rankings for most keywords.

Education

Add your educational history here.

Qualifications

Master of Business Administration in HR
January 1, 2015 - January 1, 2015
Bachelor of Engineering in Computer Science
January 1, 2013 - January 1, 2013
Diploma in Computer Science
January 1, 2010 - January 1, 2010
Google Digital Garage Certification
January 11, 2030 - August 10, 2025
Google Search Ads Certification
January 11, 2030 - August 10, 2025
Google Display Ads Certification
January 11, 2030 - August 10, 2025
Amazon Sponsored Ads Certification
January 11, 2030 - August 10, 2025
Advanced Google Analytics Certification
January 11, 2030 - August 10, 2025
Analytics 360 Certification
January 11, 2030 - August 10, 2025
HubSpot Inbound Certification
January 11, 2030 - August 10, 2025
HubSpot Email Marketing Certification
January 11, 2030 - August 10, 2025

Industry Experience

Software & Internet, Professional Services, Retail