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I am a multidisciplinary senior Graphic and UI Designer with over 15 years of experience delivering creative solutions across print, digital, and product design. Skilled in designing responsive interfaces, building scalable design systems, and producing high volume marketing and editorial assets across web, email, mobile, and environmental formats. I collaborate effectively with cross-functional teams including developers, marketers, and product managers to ensure clean, efficient handoffs and consistent brand execution. I have a proven track record of improving workflows, enhancing usability, and elevating visual storytelling through thoughtful design. Comfortable navigating fast-paced environments, managing concurrent projects, and adapting to evolving business needs with a problem-solving mindset and a keen attention to detail.…I am a multidisciplinary senior Graphic and UI Designer with over 15 years of experience delivering creative solutions across print, digital, and product design. Skilled in designing responsive interfaces, building scalable design systems, and producing high volume marketing and editorial assets across web, email, mobile, and environmental formats. I collaborate effectively with cross-functional teams including developers, marketers, and product managers to ensure clean, efficient handoffs and consistent brand execution. I have a proven track record of improving workflows, enhancing usability, and elevating visual storytelling through thoughtful design. Comfortable navigating fast-paced environments, managing concurrent projects, and adapting to evolving business needs with a problem-solving mindset and a keen attention to detail.

Rafael Hidalgo IV

UI Designer, Art Director, Graphic Designer, +3

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I am a multidisciplinary senior Graphic and UI Designer with over 15 years of experience delivering creative solutions across print, digital, and product design. Skilled in designing responsive interfaces, building scalable design systems, and producing high volume marketing and editorial assets across web, email, mobile, and environmental formats. I collaborate effectively with cross-functional teams including developers, marketers, and product managers to ensure clean, efficient handoffs and consistent brand execution. I have a proven track record of improving workflows, enhancing usability, and elevating visual storytelling through thoughtful design. Comfortable navigating fast-paced environments, managing concurrent projects, and adapting to evolving business needs with a problem-solving mindset and a keen attention to detail.…I am a multidisciplinary senior Graphic and UI Designer with over 15 years of experience delivering creative solutions across print, digital, and product design. Skilled in designing responsive interfaces, building scalable design systems, and producing high volume marketing and editorial assets across web, email, mobile, and environmental formats. I collaborate effectively with cross-functional teams including developers, marketers, and product managers to ensure clean, efficient handoffs and consistent brand execution. I have a proven track record of improving workflows, enhancing usability, and elevating visual storytelling through thoughtful design. Comfortable navigating fast-paced environments, managing concurrent projects, and adapting to evolving business needs with a problem-solving mindset and a keen attention to detail.

Available to hire

I am a multidisciplinary senior Graphic and UI Designer with over 15 years of experience delivering creative solutions across print, digital, and product design. Skilled in designing responsive interfaces, building scalable design systems, and producing high volume marketing and editorial assets across web, email, mobile, and environmental formats. I collaborate effectively with cross-functional teams including developers, marketers, and product managers to ensure clean, efficient handoffs and consistent brand execution.

I have a proven track record of improving workflows, enhancing usability, and elevating visual storytelling through thoughtful design. Comfortable navigating fast-paced environments, managing concurrent projects, and adapting to evolving business needs with a problem-solving mindset and a keen attention to detail.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Freelancer UI Designer / Graphic Designer

August 1, 2023 - Present

Updated and maintained product imagery and UI assets for client websites and digital campaigns. Created optimized graphics using best practices for slicing, smart objects, and layer comps. Delivered clean, well-structured files ready for engineering and localization teams. Designed responsive email and web assets aligned with branding and accessibility standards. Maintained version control for assets to ensure consistency across design iterations. Partnered with developers and project managers to streamline production workflows and asset delivery.

Organic UI Designer / Digital Product Designer at Organic

August 1, 2023 - August 11, 2025

Revamped Organic's design system to enhance visual flow and prototyping functionality. Designed user flows, wireframes, mockups, and design specs at the end of sprint cycles. Redesigned WordPress editor UI, improving usability and content creation workflow. Built modular CMS components including editorial pages, product cards, hubs, and sweepstakes templates. Delivered high-fidelity design handoffs with organized files for engineering use. Created marketing visuals and illustrations supporting campaigns and landing pages.

Senior Graphic Designer / UI Designer at Livingly Media

February 1, 2022 - August 11, 2025

Designed responsive e-commerce and editorial experiences from ideation to QA testing. Refreshed UI for quizzes and editorial pages to drive higher user engagement and interaction. Managed simultaneous asset production for 8 editors, ensuring quality and timely delivery. Led rebranding of Zimbio with new logo, visual style guide, and branded assets. Produced digital assets for social media, email newsletters, and web banners. Delivered scalable design templates matching brand voice and content goals.

Senior Interactive Magazine Designer at Google Play Magazines

April 1, 2013 - August 11, 2025

Converted static magazine files into interactive digital publications for Android platforms. Applied interactivity while maintaining visual fidelity and performance across devices. Upheld quality standards through thorough design review and error minimization. Achieved high design approval rate with minimal revisions across publishing teams.

Advertising Associate Art Director at Aspac Advertising

July 1, 2006 - August 11, 2025

Developed advertising campaigns from brainstorming to storyboard to print and digital materials. Created storyboards, print ads, brochures, and out-of-home materials like billboards and POP displays. Ensured the final creative materials met all marketing objectives and strategies.

Junior Graphic Designer at Creative Response

September 1, 2000 - August 1, 2006

Designed print promotional materials, brochures, corporate identity, packaging, calendars, and press kits. Maintained quality and brand consistency across all marketing materials. Managed project timelines and budgets, ensuring high-quality deliverables within deadlines.