I am a passionate UI/UX and Product Designer with over 4 years of experience creating user-centric wireframes and prototypes for mobile and web platforms. My work focuses on improving user engagement and streamlining delivery cycles through effective user research and design strategies. I am proficient in tools like Figma and Adobe XD, with a strong foundation in UX principles to translate detailed product requirements into intuitive designs. I enjoy collaborating closely with developers, project managers, and end users to refine designs and enhance usability. I have a demonstrated record of boosting engagement and usability scores in education and fintech sectors. I am committed to designing inclusive, accessible digital products that provide delightful user experiences across platforms.

Srilatha Kancharla

I am a passionate UI/UX and Product Designer with over 4 years of experience creating user-centric wireframes and prototypes for mobile and web platforms. My work focuses on improving user engagement and streamlining delivery cycles through effective user research and design strategies. I am proficient in tools like Figma and Adobe XD, with a strong foundation in UX principles to translate detailed product requirements into intuitive designs. I enjoy collaborating closely with developers, project managers, and end users to refine designs and enhance usability. I have a demonstrated record of boosting engagement and usability scores in education and fintech sectors. I am committed to designing inclusive, accessible digital products that provide delightful user experiences across platforms.

Available to hire

I am a passionate UI/UX and Product Designer with over 4 years of experience creating user-centric wireframes and prototypes for mobile and web platforms. My work focuses on improving user engagement and streamlining delivery cycles through effective user research and design strategies. I am proficient in tools like Figma and Adobe XD, with a strong foundation in UX principles to translate detailed product requirements into intuitive designs.

I enjoy collaborating closely with developers, project managers, and end users to refine designs and enhance usability. I have a demonstrated record of boosting engagement and usability scores in education and fintech sectors. I am committed to designing inclusive, accessible digital products that provide delightful user experiences across platforms.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Graphic and UX Designer at Graduate School, Southern Illinois University
May 31, 2025 - August 11, 2025
Conducted 20+ user interviews and accessibility audits to improve platform usability by 20%. Delivered low- to high-fidelity prototypes using Figma for student information systems, aligning stakeholder feedback and accelerating delivery cycles by 30%. Facilitated UX-focused sprint planning sessions with developers, project managers, and end users to refine data-driven design strategies. Managed and curated digital storytelling content for university social media channels, boosting follower engagement by 18%.
UI/UX Designer at VSoft Technologies
July 31, 2023 - August 11, 2025
Directed a comprehensive redesign of the corporate fintech website, enhancing mobile responsiveness and information architecture, resulting in a 25% increase in average session duration. Constructed detailed user flows, wireframes, and UI components for investor dashboards and customer onboarding modules using Figma. Conducted heuristic evaluations and usability tests with fintech stakeholders to resolve usability bottlenecks and improve task success rate by 40%. Collaborated with developers to implement pixel-perfect interfaces aligned with WCAG 2.1 guidelines.
Graphic and UX Designer at Tvisha Technologies PVT. LTD
October 1, 2022 - August 11, 2025
Designed mobile-first interfaces for e-commerce and client-service applications, emphasizing intuitive navigation and personalized user flows. Executed accessibility evaluations and integrated WCAG guidelines to create inclusive digital experiences. Created user personas, customer journey maps, and interactive prototypes using Figma and Adobe XD for both B2C and B2B product lines. Developed custom graphic assets and visual branding elements, including iconography and promotional banners, to align with product goals. Participated in daily Agile scrums to synchronize with development teams and reduce design-to-development turnaround time by 30%.
Graphic and UX Intern at Byrut Business Solutions
December 31, 2020 - August 11, 2025
Assembled interactive wireframes and low-fidelity prototypes for startup clients in logistics and education, contributing to a 40% increase in user retention. Conducted A/B testing and collected user feedback through surveys and on-site interviews to refine UI structures and improve task flows. Collaborated with design and development teams to restructure user journeys, reducing form abandonment rates by 20%. Produced original illustration assets, comic strips, and storyboards to support client branding and narrative design objectives. Designed digital assets for client presentations and product marketing, including social media visuals, onboarding graphics, and infographics.

Education

Master of Science, Computer Science at Southern Illinois University
August 1, 2023 - May 31, 2025
Bachelor, Visual Media and Communications at K L University
July 1, 2016 - June 30, 2019

Qualifications

Designing for User Experience: Microsoft (via Coursera)
January 11, 2030 - August 11, 2025
Figma for UX Design: LinkedIn Learning
January 11, 2030 - August 11, 2025

Industry Experience

Education, Financial Services, Software & Internet, Retail, Professional Services