I am a versatile designer and marketer with expertise in leadership, education, and branding. I specialize in managing cross-functional marketing initiatives across digital, print, and social platforms to align design and messaging with institutional goals to boost brand visibility and engagement. I thrive in creative problem solving and delivering cohesive, high-impact visual communications. My experience spans designing brand identities, coded HTML/CSS campaigns, social media optimization, content development, and managing full project timelines. I collaborate effectively with stakeholders to craft polished visual concepts that meet business objectives and client needs, maintaining clear communication and timely delivery in all projects.

Annika Mujushi

I am a versatile designer and marketer with expertise in leadership, education, and branding. I specialize in managing cross-functional marketing initiatives across digital, print, and social platforms to align design and messaging with institutional goals to boost brand visibility and engagement. I thrive in creative problem solving and delivering cohesive, high-impact visual communications. My experience spans designing brand identities, coded HTML/CSS campaigns, social media optimization, content development, and managing full project timelines. I collaborate effectively with stakeholders to craft polished visual concepts that meet business objectives and client needs, maintaining clear communication and timely delivery in all projects.

Available to hire

I am a versatile designer and marketer with expertise in leadership, education, and branding. I specialize in managing cross-functional marketing initiatives across digital, print, and social platforms to align design and messaging with institutional goals to boost brand visibility and engagement. I thrive in creative problem solving and delivering cohesive, high-impact visual communications.

My experience spans designing brand identities, coded HTML/CSS campaigns, social media optimization, content development, and managing full project timelines. I collaborate effectively with stakeholders to craft polished visual concepts that meet business objectives and client needs, maintaining clear communication and timely delivery in all projects.

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Work Experience

Graphic Designer/Marketing Lead at Federico Beauty Institute
June 1, 2023 - Present
Independently managed cross-functional marketing initiatives across digital, print, and social platforms, aligning design and messaging with institutional goals to boost brand visibility and student engagement. Designed and developed custom-coded HTML/CSS email campaigns using CRM software, supporting targeted drip sequences and legally compliant messaging for Admissions and Financial Aid. Created and maintained a full suite of print materials including catalogs, handouts, signage, and event collateral ensuring consistency, compliance, and visual impact. Led creative direction for institutional branding projects including logos, swag, museum exhibits, and environmental design, aligning with evolving brand identity and mission. Planned and executed social media campaigns and Meta Ads strategy; supervised content development and reporting to deliver measurable growth in engagement and conversion.
Graphic Designer at Salon Business Pro
April 1, 2025 - August 11, 2025
Designed a complete brand identity system including logo, style guide, landing page, and app interface ensuring a cohesive and professional presence across all platforms. Collaborated on the development and production of a multi-module educational video course for salon professionals, covering topics from personal branding to finance. Structured and organized course content and lesson flow for clarity and learner engagement; managed content implementation within a learning management system (LMS). Oversaw project timelines and task delegation across creative and instructional teams, maintaining clear communication, consistent output, and on-time delivery.
Graphic Designer at Freelance
June 1, 2023 - August 11, 2025
Designed digital and print marketing assets ranging from social media graphics to pitch decks and event collateral tailored to diverse industries and evolving client needs. Partnered directly with clients to translate abstract ideas into polished visual concepts, balancing creative vision with business objectives and brand identity. Managed feedback loops with diplomacy and efficiency, refining deliverables in real time while maintaining creative integrity and meeting tight turnaround times. Cultivated strong client rapport through clear communication, creative collaboration, and proactive problem-solving, contributing to repeat business and long-term partnerships.

Education

Design at U.C. Davis
September 1, 2018 - March 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Media & Entertainment, Retail, Software & Internet