Hello, I’m Hugo Camertoni, a hands-on marketing and digital project manager with a passion for building impactful online experiences. I blend strategic thinking with practical execution to help brands grow, optimize campaigns, and elevate their presence on the web. I enjoy turning ideas into actionable plans and collaborating with clients, agencies, and internal teams to deliver value. Over the years I’ve led web projects, SEO/SEA campaigns, and multi-channel content initiatives across agencies and clients. I stay curious about new technologies and market trends, always focusing on clear communication and measurable results.…

Hugo Camertoni

Hello, I’m Hugo Camertoni, a hands-on marketing and digital project manager with a passion for building impactful online experiences. I blend strategic thinking with practical execution to help brands grow, optimize campaigns, and elevate their presence on the web. I enjoy turning ideas into actionable plans and collaborating with clients, agencies, and internal teams to deliver value. Over the years I’ve led web projects, SEO/SEA campaigns, and multi-channel content initiatives across agencies and clients. I stay curious about new technologies and market trends, always focusing on clear communication and measurable results.…

Available to hire

Hello, I’m Hugo Camertoni, a hands-on marketing and digital project manager with a passion for building impactful online experiences. I blend strategic thinking with practical execution to help brands grow, optimize campaigns, and elevate their presence on the web. I enjoy turning ideas into actionable plans and collaborating with clients, agencies, and internal teams to deliver value.

Over the years I’ve led web projects, SEO/SEA campaigns, and multi-channel content initiatives across agencies and clients. I stay curious about new technologies and market trends, always focusing on clear communication and measurable results.

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Skills

Experience Level

Language

French
Fluent
English
Advanced

Work Experience

Chef de Projet Marketing Digital
January 1, 2020 - Present
Elaboration et déploiement de stratégies de marketing digital adaptées aux besoins des clients (SEO, SEA, réseaux sociaux). Coordination et conception de sites web, gestion du brief à la mise en ligne, en collaboration avec des agences web. Amélioration du référencement naturel et pilotage du tracking des campagnes publicitaires pour un ROI mesurable. Analyse des données via Google Analytics, présentation de recommandations stratégiques et reporting. Accompagnement des clients pour optimiser leur présence en ligne et atteindre leurs objectifs business. Suivi des tendances et proposition de solutions innovantes.
Chef de Projet Marketing Digital at GE
January 1, 2020 - Present
Coordinate and conceive web strategies, manage briefs from conception to online deployment, and drive performance across digital campaigns. Optimize SEO/SEA, lead generation, and analytics (Google Analytics) to demonstrate ROI. Produce content and visuals, collaborate with web agencies to deploy optimized websites, and craft client recommendations. Manage online assets, project timelines, and cross-functional coordination to elevate traffic and conversions.
Marketing Project Manager at GE
January 1, 2020 - Present
As a digital marketing and web project management consultant, developed and deployed digital marketing strategies tailored to customer needs including SEO, SEA, and social networks. Coordinated and designed website development projects from briefing to online launch with web agencies. Improved SEO and managed advertising campaigns to increase traffic and ROI. Conducted data analysis using Google Analytics to present strategic recommendations and reporting. Provided personalized support to optimize customer online presence and achieve business objectives. Monitored digital marketing trends to anticipate customer needs and propose innovative solutions.
Animateur Web at Archamps
December 31, 2019 - October 21, 2025
Gestion d'une plateforme web collaborative, dynamisation et développement de la notoriété avec des solutions de communication. Collaboration avec des partenaires, intervenants, médias et agences externes.
Marketing Assistant at FRD
December 31, 2018 - August 12, 2025
Handled digital marketing development and marketing and visuals strategy. Managed web content curation, used Photoshop and InDesign for visuals, and created Facebook and Twitter animations. Conducted email marketing activities including database updates and sending emails. Updated the website mainly using WordPress.
Web Animator at Archamps
December 31, 2017 - August 12, 2025
Managed collaborative web platform and boosted brand awareness through communication solutions. Collaborated with partners, stakeholders, media, and external agencies.
Marketing Intern at Voltaïques A
December 31, 2015 - August 12, 2025
Internship focused on marketing at Communauté de Communes du Genevois - CDD.

Education

Bachelor Marketing et Affaires Internationales at Ecoris Business School
January 1, 2014 - January 1, 2015
Preparation at Institut G4 (Graduate school with dual training in web project management: IT engineering & management) at Institut G4 - Lyon
January 1, 2013 - January 1, 2014
Language study at ILSC School - Toronto
January 1, 2014 - September 1, 2014
Formation Chef de Projet Web (double formation Ingénierie Informatique & Management) at Institut G4, Lyon
January 1, 2013 - January 1, 2014
Langue – Étude linguistique (9 mois) – Canada & USA at ILSC School - Toronto, Canada
January 11, 2030 - October 21, 2025
Formation Chef de Projet Web (double formation Ingénierie Informatique & Management) at G4 Lyon Institute
January 1, 2013 - January 1, 2014
Linguistic study – 9 months in Canada & USA (TOEIC) at ILSC School - Toronto
January 11, 2030 - October 21, 2025
Bachelor Marketing et Affaires Internationales at ECO RIS - BUSINESS SCHOOL
January 1, 2015 - January 1, 2018
Licence Professionnelle: Responsable en Développement Marketing et Vente (RNCP Niveau II) at ECO RIS - BUSINESS SCHOOL
January 1, 2015 - January 1, 2018

Qualifications

Driving License
January 11, 2030 - August 12, 2025
Swiss Work Permit (Permit G)
January 11, 2030 - August 12, 2025
Sport Digital Active Certificate (Google)
January 11, 2030 - August 12, 2025
Blueprint Facebook Certification
January 11, 2030 - August 12, 2025
MOOC - Social Networks Web Marketing - TOSA Certificate (Advanced Level)
January 11, 2030 - August 12, 2025
Licence Pro – Responsable en Développement Marketing et Vente (RNCP Niveau II)
January 1, 2015 - January 1, 2018
Google Analytics Certification
January 11, 2030 - October 21, 2025
Google Ads Certification
January 11, 2030 - October 21, 2025
Facebook Blueprint Certification
January 11, 2030 - October 21, 2025
TOEIC score 750
January 11, 2030 - October 21, 2025
RNCP Niveau II
January 1, 2015 - January 1, 2018

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Travel & Hospitality, Education, Other

Skills

Experience Level