Hi, I'm Ammara Ali, a UI/UX Designer with a solid background in front-end development and brand identity. I love turning complex requirements into intuitive, accessible interfaces that delight users. Over the years I've worked across healthcare, software, and professional services—defining design systems, conducting user research, and delivering polished UI across web apps. I enjoy collaborating with product teams and continuously learning new tools to bring ideas to life.

Ammara Ali

Hi, I'm Ammara Ali, a UI/UX Designer with a solid background in front-end development and brand identity. I love turning complex requirements into intuitive, accessible interfaces that delight users. Over the years I've worked across healthcare, software, and professional services—defining design systems, conducting user research, and delivering polished UI across web apps. I enjoy collaborating with product teams and continuously learning new tools to bring ideas to life.

Available to hire

Hi, I’m Ammara Ali, a UI/UX Designer with a solid background in front-end development and brand identity. I love turning complex requirements into intuitive, accessible interfaces that delight users.

Over the years I’ve worked across healthcare, software, and professional services—defining design systems, conducting user research, and delivering polished UI across web apps. I enjoy collaborating with product teams and continuously learning new tools to bring ideas to life.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

UX/UI Designer at Synergy Gateway
January 1, 2021 - Present
Revamped the UI of existing web apps to improve usability and accessibility, ensuring AODA compliance. Responsibilities included gathering requirements, creating mock-ups, validating UX through design iterations, implementing UI, and ensuring accessibility for web platforms.
Visual Designer at Central Referral Solutions
December 31, 2021 - September 12, 2025
Built the brand identity for Clinnect and developed a complete design system for the product. Created web graphics, branding collateral, and mobile-friendly UI concepts; designed themes for Microsoft PowerApps, Power BI, and SharePoint; ensured WCAG 2.1 accessibility.
UI Developer at ACTS (Application Consulting and Training Solutions)
December 31, 2020 - September 12, 2025
Implemented design vision through front-end development, working with HTML, CSS/LESS, JavaScript, and Bootstrap; built design systems and corporate identity assets; created infographics and graphics for web and print materials.
Graphics & Web Designer at Rolustech
January 1, 2015 - September 12, 2025
Designed SugarCRM themes, built corporate identities, and created web and print graphics; developed UI for web and mobile apps and contributed to design systems and overall branding for clients in Pakistan.

Education

Bachelor’s in Computer Sciences at Lahore College for Women
January 1, 2008 - January 1, 2012
Master’s in Business Administration (Marketing & Finance) at Lahore School of Economics
January 1, 2013 - January 1, 2015
Certification in Web Designing at EVS
January 1, 2013 - January 1, 2013

Qualifications

Google UX Design Professional Certification
January 1, 2022 - September 12, 2025
Accessibility Fundamentals
January 1, 2022 - September 12, 2025
Certification in Web Designing
January 1, 2013 - September 12, 2025

Industry Experience

Software & Internet, Healthcare, Professional Services, Education, Media & Entertainment