Available to hire
Hi, I’m Samantha Gracia, a multidisciplinary designer passionate about blending brand strategy with creative design across graphic, product, and service domains. I thrive at the intersection of aesthetics and user experience, translating insights into compelling campaigns, interfaces, and experiences that resonate with people.
Over the past few years I have collaborated with brands like Marina Bay Sands and NAFA, combining marketing analysis, UI/UX, and fashion design to deliver engaging outcomes. I enjoy working with cross-functional teams, turning data and trends into customer‑centered solutions, and delivering quality work on fast-paced projects.
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Language
English
Advanced
Work Experience
Brand Experience & Advertising in Apparel Design / Styling Intern at Marina Bay Sands
June 1, 2025 - October 2, 2025Assisted with the creation, curation, and revision of uniform designs to align with brand identity and industry trends. Edited images and prepared presentation templates for stakeholder sign-off. Supported marketing storytelling through fittings, visual edits, and execution of presentations. Assisted in lifestyle fashion photoshoots and maintained archives of samples and fabrics. Coordinated multiple ongoing projects daily to ensure timely execution.
Volunteer - AI Fashion Bestie at Maple
May 31, 2025 - October 2, 2025Assisted in data tagging to improve accuracy of AI-generated fashion results. Provided UI/UX feedback to enhance user experience on a fashion platform.
Student Ambassador at Nanyang Academy of Fine Arts (UAS Open House 2024)
December 31, 2024 - October 2, 2025Represented NAFA at open house events, assisting with student outreach and information sessions.
Fashion Design & Marketing Intern at Sunday Staples
October 15, 2023 - October 2, 2025Rapidly learned new design tasks (sketching shoes and sneakers in Procreate/Photoshop). Analyzed fashion trends to create designs aligned with brand aesthetics and market demand. Participated in product evaluation meetings and collaborated with team to align design projects with customer preferences. Researched visual inspiration to support campaign ideation and content planning.
Freelance Digital Illustrator at SGVENUSFLYTRAP
June 30, 2023 - October 2, 2025Delivered high-quality digital illustrations within tight deadlines, transforming photographs into realistic digital artwork and demonstrating strong creative development.
Fashion Design Intern at Le Petit Society
April 30, 2022 - October 2, 2025Led embroidery department operations, delegated tasks, tracked productivity, and ensured timely order fulfillment. Coordinated cross-functional efforts with design, production, and sales teams to streamline workflows and meet deadlines. Supported a collaborative, high-performing team culture in a fast-paced environment. Managed embroidery site, production scheduling, quality assurance, and internal reporting, supported marketing with photography layouts of embroidery orders.
Sales Assistant (Part-time) at Sans & Sans
January 31, 2021 - October 2, 2025Delivered customer-centric service and maintained an organized retail space to enhance the in-store experience. Managed inventory and ensured smooth stock distribution and availability.
Student Helper at Nanyang Academy of Fine Arts (NAFA Open House 2020)
December 31, 2020 - October 2, 2025Supported event operations and participant assistance during NAFA open house activities.
Education
BA (Hons) in Design Practice - Service Design, Branding, UI/UX, Marketing Research, Customer Analytics at University of the Arts London (in collaboration with Nanyang Academy of Fine Arts)
January 1, 2022 - December 31, 2024Diploma in Fashion Design at Nanyang Academy of Fine Arts
January 1, 2022 - December 31, 2024Qualifications
Dean’s List Award AY 2021/2022
January 1, 2021 - January 1, 2022Singapore MOE Tuition Grant
January 1, 2019 - October 2, 2025Kids Wonder Camp Fashion Design competition finalist
January 1, 2018 - October 2, 2025Industry Experience
Media & Entertainment, Software & Internet, Retail, Education, Professional Services, Manufacturing, Consumer Goods, Other
Experience Level
Expert
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