Lotus Theory 1 - Launch Film

LOTUS - THEORY 1
As the Film Director and Creative Project Lead, I collaborated directly with Lotus Cars and their in-house Visualization Team to craft an unforgettable film for the launch of Theory 1, Lotus’s groundbreaking concept hypercar that embodies the brand’s new design manifesto. Partnering with senior designers, as well as the strategy and marketing departments, we seamlessly integrated the talents of Unreal Engine artists, CGI specialists, global filmmakers, and sound designers to deliver a truly immersive and cinematic experience.