Available to hire
Hi, I’m Shriyanshi Somvanshi, a digital marketing specialist with over 3 years of hands-on experience across SEO, paid media (Google Ads, Meta Ads), and social media marketing. I help brands generate leads and optimize campaigns to maximize ROI. I’m currently pursuing an MSc in Digital Marketing & Analytics at Dublin Business School, with a strong focus on performance marketing, data analysis, and strategy development.
I enjoy turning data into actionable marketing strategies and leading small teams to deliver results. I’m passionate about using insights to inform strategy, optimize budgets, and drive measurable growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Digital Marketing Analyst at Advance Catalyst Pvt Ltd – Flexitest
January 31, 2025 - August 13, 2025Managed and optimized Google Ads campaigns primarily focused on lead generation. Executed SEO strategies and performed keyword research for B2B industrial segments. Led social media strategy and collaborated on event marketing campaigns. Managed lead nurturing using CRM platforms with regular follow-ups, and delivered performance audits and monthly reports using Google Analytics. Supported exhibition and event planning with the offline marketing team. Successfully optimized a UTM campaign driving over 14,500 clicks and 8 high-quality conversions with a cost per conversion of ₹3,108 and a CTR of 8.74%, outperforming industry benchmarks.
Digital Marketing Team Lead at Cubeone Digital Technologies Pvt Ltd
December 1, 2023 - August 13, 2025Led SEO, PPC, and social media campaigns for national and international clients, increasing lead generation by 200% through strategic channel targeting. Managed ad budgets, wrote ad copy, and optimized bid strategies. Supervised a team of 3 digital marketers. Conducted keyword planning and conversion optimization with A/B testing. Produced comprehensive audit and performance reports monthly, quarterly, and annually. Collaborated with offline marketing vendors to develop efficient marketing strategies.
Digital Marketing Executive at WRO Digital Technologies Pvt Ltd
August 1, 2022 - August 13, 2025Managed SEO and content updates for client websites. Executed and monitored paid ad campaigns on Google and Facebook. Conducted A/B testing on landing pages to improve conversion rates. Managed 10 social media accounts simultaneously and used Google Analytics and Search Console for traffic monitoring and performance reporting.
Social Media Intern at GT Informatics
June 1, 2021 - August 13, 2025Created, edited, and scheduled social media content. Maintained content calendars and collaborated across teams. Supported campaign planning and reporting and handled clients' social media accounts effectively.
Digital Marketing Analyst at Advance Catalyst Pvt Ltd – Flexitest
January 1, 2025 - January 1, 2025Managed and optimized Google Ads campaigns focused on lead generation for B2B industrial segments; conducted keyword research and SEO optimization to improve organic visibility; led social media strategy and collaborated on event marketing campaigns to boost engagement; built and nurtured leads through CRM tools with regular follow-ups; performed ongoing performance audits and produced monthly reports using Google Analytics; supported offline marketing teams with exhibition and event planning to ensure integrated campaigns.
Digital Marketing Team Lead at Cubeone Digital Technologies Pvt Ltd
December 1, 2023 - December 1, 2023Led national and international client campaigns across SEO, PPC, and social media; drove a 200% increase in lead generation through targeted channel strategies and broad audience segmentation; managed ad budgets, crafted ad copy, and optimized bidding strategies; supervised a team of 3 digital marketers and delivered consistent monthly campaign reporting; conducted keyword planning and conversion testing via A/B tests; produced monthly, quarterly, and annual performance audits and reports; collaborated with offline marketing partners to align digital and offline strategies.
Digital Marketing Executive at WRO Digital Technologies Pvt Ltd
August 1, 2022 - August 1, 2022Managed SEO and content updates for client websites; planned and monitored paid ad campaigns on Google and Facebook; performed A/B testing on landing pages to improve CRO; managed 10–15 social media accounts concurrently; used Google Analytics and Search Console for traffic monitoring and performance reporting.
Social Media Intern at GT Informatics
June 1, 2021 - June 1, 2021Created, edited, and scheduled social media content; maintained content calendars and collaborated across teams; supported campaign planning and reporting.
Digital Marketing Team Lead at Cubeone Digital Technologies Pvt Ltd
December 31, 2023 - December 31, 2023Led SEO, PPC, and social media campaigns for national and international clients; increased lead generation by 200% via targeted channels; managed budgets and bid strategies; mentored a team of 3; conducted keyword planning and conversion optimization via A/B testing; produced audits and performance reports.
Digital Marketing Executive at WRO Digital Technologies Pvt Ltd
August 31, 2022 - August 31, 2022Managed SEO and content updates; executed paid ad campaigns on Google and Facebook; conducted A/B testing on landing pages for CRO; managed 10–15 social media accounts; monitored performance with GA and Search Console.
Social Media Intern at GT INFORMATICSS
June 30, 2021 - June 30, 2021Created, edited, and scheduled social media content; maintained content calendars; supported campaign planning and reporting.
Education
MSc in Digital Marketing and Analytics at Dublin Business School
January 1, 2023 - January 1, 2026Postgraduate Diploma in Digital Marketing at Vidyalankar School of Business, Mumbai
January 1, 2020 - January 1, 2022Bachelor of Commerce at Pillai College of Arts, Science and Commerce
January 1, 2017 - January 1, 2020MSc in Digital Marketing and Analytics at Dublin Business School, Ireland
January 11, 2030 - January 1, 2026Postgraduate Diploma in Digital Marketing at Vidyalankar School of Business, Mumbai
January 1, 2020 - January 1, 2022Bachelor of Commerce at Pillai College of Arts, Science and Commerce
January 1, 2017 - January 1, 2020MSc in Digital Marketing & Analytics at Dublin Business School, Ireland
January 11, 2030 - January 1, 2026Postgraduate Diploma in Digital Marketing at Vidyalankar School of Business, Mumbai
January 1, 2020 - December 31, 2022Bachelor of Commerce at Pillai College of Arts, Science and Commerce
January 1, 2017 - December 31, 2020Qualifications
Certified Digital Marketing Associate – Meta
January 11, 2030 - August 13, 2025Social Media Strategist – HubSpot
January 11, 2030 - August 13, 2025Advanced Excel – Completed
January 11, 2030 - August 13, 2025Google Analytics
January 11, 2030 - August 13, 2025Google Ads
January 11, 2030 - August 13, 2025Certified Digital Marketing Associate – Meta
January 11, 2030 - November 18, 2025Social Media Strategist – Hubspot
January 11, 2030 - November 18, 2025Advanced Excel – Completed
January 11, 2030 - November 18, 2025Certified Digital Marketing Associate – Meta
January 11, 2030 - November 18, 2025Social Media Strategist – Hubspot
January 11, 2030 - November 18, 2025Advanced Excel – Completed
January 11, 2030 - November 18, 2025Industry Experience
Professional Services, Manufacturing, Real Estate & Construction, Travel & Hospitality, Healthcare, Software & Internet, Media & Entertainment, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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