Hi, I'm Alexandra Mary Godin, a passionate marketing and communications professional based in Toronto. Currently pursuing an Honours Bachelor of Arts in Sociology at the University of Toronto with minors in Philosophy and Spanish, I enjoy leveraging my creativity and analytical skills to promote brands and engage audiences effectively. I have hands-on experience in social media management, digital advertising, and content creation across diverse sectors, including retail and real estate. Throughout my career, I've led successful campaigns that boosted engagement and follower growth, managed teams to high performance, and developed comprehensive marketing strategies aligned with organizational goals. I thrive in collaborative environments and am always eager to learn and apply new digital marketing techniques to maximize impact and brand presence online.

Alexandra Mary Godin

Hi, I'm Alexandra Mary Godin, a passionate marketing and communications professional based in Toronto. Currently pursuing an Honours Bachelor of Arts in Sociology at the University of Toronto with minors in Philosophy and Spanish, I enjoy leveraging my creativity and analytical skills to promote brands and engage audiences effectively. I have hands-on experience in social media management, digital advertising, and content creation across diverse sectors, including retail and real estate. Throughout my career, I've led successful campaigns that boosted engagement and follower growth, managed teams to high performance, and developed comprehensive marketing strategies aligned with organizational goals. I thrive in collaborative environments and am always eager to learn and apply new digital marketing techniques to maximize impact and brand presence online.

Available to hire

Hi, I’m Alexandra Mary Godin, a passionate marketing and communications professional based in Toronto. Currently pursuing an Honours Bachelor of Arts in Sociology at the University of Toronto with minors in Philosophy and Spanish, I enjoy leveraging my creativity and analytical skills to promote brands and engage audiences effectively. I have hands-on experience in social media management, digital advertising, and content creation across diverse sectors, including retail and real estate.

Throughout my career, I’ve led successful campaigns that boosted engagement and follower growth, managed teams to high performance, and developed comprehensive marketing strategies aligned with organizational goals. I thrive in collaborative environments and am always eager to learn and apply new digital marketing techniques to maximize impact and brand presence online.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Marketing Associate at Pr oDubai
July 1, 2025 - Present
Designed and launched Meta and LinkedIn ad campaigns to promote UAE real estate to Canadian investors, using A/B testing and UTM tracking to optimize targeting and improve conversion rates. Conducted market research and created visual assets with Canva and Photoshop to drive engagement and lead quality. Collaborated with the sales team to align messaging with buyer personas and streamlined the lead funnel through CRM tagging, behavioral segmentation, and feedback loops.
Marketing and Content Planner at Meet the Motivators
May 1, 2025 - August 13, 2025
Led social media strategy for 2024/2025 symposiums by creating content to raise awareness and attract younger demographics via Instagram and LinkedIn. Designed branded graphics, coordinated messaging with guest speakers, and managed content rollouts to maximize reach and maintain consistent branding.
Social Media and Marketing Intern at La Red de Hispanos
May 1, 2025 - August 13, 2025
Created and scheduled culturally relevant content on Instagram aligned with organization-wide strategic campaigns and community outreach goals. Developed creative concepts that increased post engagement by over 20% and strengthened audience interaction.
Team Manager at Frank and Oak
May 1, 2025 - August 13, 2025
Managed daily retail operations while leading a team of over 20 brand ambassadors. Oversaw inventory, scheduling, visual merchandising, and store procedures. Fostered team development and improved performance through KPI-focused leadership, regular feedback, coaching, and training programs, which enhanced team morale and efficiency.
Social Media and Marketing Assistant at University of Toronto, Spaces and Experiences
August 1, 2024 - August 13, 2025
Produced and published original content across official university platforms using Canva, WordPress, and Photoshop to support student events and brand initiatives. Used Google Analytics, Meta Insights, and UTM tracking to analyze post-performance, refine strategy, and optimize content for higher engagement and visibility.
Marketing and Content Planner at Meet the Motivators
June 1, 2024 - August 13, 2025
Led social media strategy for 2024/2025 symposiums by creating content to raise awareness and attract younger demographics via Instagram and LinkedIn. Designed branded graphics, coordinated messaging with guest speakers, and managed content rollouts to maximize reach and maintain consistent branding.
Ambassador at Frank and Oak
May 1, 2023 - August 13, 2025
Delivered exceptional customer service by efficiently resolving product and order issues, contributing to increased brand loyalty and repeat customer satisfaction.

Education

Honours Bachelor of Arts in Sociology at University of Toronto
September 1, 2021 - June 1, 2025

Qualifications

Google Digital Garage
January 1, 2023 - August 13, 2025
Meta Digital Marketing Associate
January 11, 2030 - August 13, 2025

Industry Experience

Education, Real Estate & Construction, Retail, Financial Services, Non-Profit Organization