I am a graphic designer with over 10 years of experience transforming ideas into visually impactful designs that meet user needs. I am adaptable to design technologies and trends, delivering user-centric solutions for projects of any size. I strive to innovate beyond aesthetics with practical, accessible designs that benefit a wide audience and make clients' daily lives easier, more efficient, and more enjoyable. I am passionate about combining creativity with brand identity, packaging, UI/UX, and visual storytelling to deliver cohesive, market-ready solutions. I collaborate well with teams, lead design processes from discovery to delivery, and continuously learn to keep designs fresh and effective.

Charles Louise Alterado

I am a graphic designer with over 10 years of experience transforming ideas into visually impactful designs that meet user needs. I am adaptable to design technologies and trends, delivering user-centric solutions for projects of any size. I strive to innovate beyond aesthetics with practical, accessible designs that benefit a wide audience and make clients' daily lives easier, more efficient, and more enjoyable. I am passionate about combining creativity with brand identity, packaging, UI/UX, and visual storytelling to deliver cohesive, market-ready solutions. I collaborate well with teams, lead design processes from discovery to delivery, and continuously learn to keep designs fresh and effective.

Available to hire

I am a graphic designer with over 10 years of experience transforming ideas into visually impactful designs that meet user needs. I am adaptable to design technologies and trends, delivering user-centric solutions for projects of any size.

I strive to innovate beyond aesthetics with practical, accessible designs that benefit a wide audience and make clients’ daily lives easier, more efficient, and more enjoyable. I am passionate about combining creativity with brand identity, packaging, UI/UX, and visual storytelling to deliver cohesive, market-ready solutions. I collaborate well with teams, lead design processes from discovery to delivery, and continuously learn to keep designs fresh and effective.

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Language

English
Fluent
Tagalog
Fluent
Arabic
Intermediate

Work Experience

Senior Graphic Designer at Alsaad Advertising Co.
January 1, 2024 - August 14, 2025
Conceptualized and crafted comprehensive brand solutions for leading companies in Saudi Arabia through UI/UX design, wireframing, and web design. Delivered presentations, 3D modeling, packaging designs, high-quality product photos using professional DSLR cameras for eCommerce, and created design guidelines with keen attention to detail and color proofing. Led the design team from ideation through final output, managed end-to-end processes for B2B and B2C projects applying design standards, created impactful large-scale print designs, and initiated design discussions with board members.
Senior Graphic Designer at Wilcon Depot Inc.
January 1, 2021 - August 14, 2025
Part of the Visual Merchandising team at a leading retail store in the Philippines. Developed concepts for marketing materials and promotional campaigns. Maintained collaborative communication with print suppliers to ensure efficient production of high-quality print collaterals. Led a team of designers for existing store renovations and participated in the successful launch of new branches nationwide.
Graphic Designer at Executive Decisions
January 1, 2018 - August 14, 2025
Joined a multi-talented design team providing visual stage design for corporate events. Executed event stages, backdrops, booths, stands, and POS materials. Conducted site oculars to ensure consistency and program implementation. Developed brand designs and style specifications while producing video edits to support cohesive visual storytelling across event elements.
Graphic Designer at Greatwall Advertising Co.
January 1, 2016 - August 14, 2025
Supported the graphic design department in creating marketing collaterals. Collaborated with professionals to gather resources and gain experience within the design ecosystem and design process through implementation.
Linen Porter at The Shelbourne Hotel
January 1, 2024 - Present
Assist as a Linen Porter and Back of the House Assistant, including cleaning and delivery tasks, supporting operations in a prestigious 5-star hotel in Dublin.
Linen Porter at The Shelbourne Hotel
January 1, 2024 - Present
Working as a Linen Porter and Back of the House Assistant, Cleaner, and Delivery Porter at a prestigious 5-star hotel in Dublin. Responsibilities include cleaning and supporting hotel operations to accommodate guests at this historic hotel.
Senior Graphic Designer at Alsaad Advertising Co.
January 1, 2024 - August 14, 2025
Conceptualized and crafted comprehensive brand solutions including UI/UX design, wireframing, web design, packaging, 3D modeling, and product photography for leading companies in Saudi Arabia. Led the design team from ideation to final output, ensuring alignment with client vision. Managed B2B and B2C projects applying design standards and created impactful large-scale print designs. Developed design initiatives and engaged in strategic discussions with board members.
Senior Graphic Designer at Wilcon Depot Inc.
January 1, 2021 - August 14, 2025
Part of the Visual Merchandising team for a leading retail store in the Philippines. Developed marketing material concepts, led print supplier communications, managed a design team for store renovations, and contributed to successful new store launches nationwide.
Graphic Designer at Executive Decisions
January 1, 2018 - August 14, 2025
Provided visual stage design for corporate events including stages, backdrops, booths, stands, and POS materials. Conducted site oculars and ensured consistent implementation of brand designs. Produced video edits to support cohesive visual storytelling in events.
Graphic Designer at Greatwall Advertising Co.
January 1, 2016 - August 14, 2025
Worked in the graphic design department creating marketing collateral. Collaborated with professionals and gained experience in the design ecosystem through project involvement from concept to implementation.
Senior Graphic Designer at AL SAAD ADVERTISING COMPANY
January 1, 2024 - September 24, 2025
Conceptualized and developed comprehensive brand solutions for leading companies through innovative UI/UX design, conducted discovery and research, synthesized insights into definition phase, organized findings into themes using affinity mapping, developed user personas, and created journey maps and problem statements to align the team around user needs and design opportunities. Designed and developed impactful media presentations that communicate key messages and reinforce brand identity. Specialized in functional packaging for technology products with an emphasis on user experience and market competitiveness using 3D tools. Produced high-quality product photography for eCommerce and developed design guidelines. Led and managed the design team end-to-end from ideation to final deliverables, ensuring alignment with client objectives and brand vision.
Senior Graphic Designer at Wilcon Depot Incorporated
January 1, 2021 - September 24, 2025
As part of the Visual Merchandising team, developed concepts for marketing materials and promotional campaigns aligned with brand identity and audience preferences. Designed high-quality visuals for large-format printing, coordinated with print suppliers, and ensured color accuracy and brand consistency. Traveled to launch satellite stores to oversee collateral installation and ensure successful rollouts.
Junior Graphic Designer at Executive Decisions
January 1, 2018 - September 24, 2025
Contributed to event stages, backdrops, booths, stands, and POS materials; conducted site oculars to ensure successful design implementation. Developed brand designs and style specifications while producing video edits to support cohesive storytelling across events.
Junior Graphic Designer at GreatWall Advertising
January 1, 2016 - September 24, 2025
Designed marketing collateral for automotive brands, ensuring alignment with brand identity and campaign objectives. Gained exposure to design workflows and Adobe applications.

Education

Bachelor of Fine Arts major in Advertising at Far Eastern University
January 1, 2009 - January 1, 2013
Bachelor of Fine Arts major in Advertising at Far Eastern University
January 1, 2009 - January 1, 2013
Bachelor of Fine Arts at Far Eastern University
January 11, 2030 - September 24, 2025

Qualifications

Google UX Design Build Wireframe & Low fidelity Prototypes
January 11, 2030 - August 14, 2025
Foundation of User Experience (UX) Design
January 11, 2030 - August 14, 2025

Industry Experience

Retail, Media & Entertainment, Professional Services, Travel & Hospitality, Wholesale & Distribution, Other